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News and Articles About Social Media

How 122-Year-Old General Electric Is Killing It on Social Media

How 122-Year-Old General Electric Is Killing It on Social Media

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You don’t have to be a sexy startup to succeed on social media. Look at how GE is changing the mind of its customers.
April 8, 2014 in Social Media
Putting Together Your Social Media Team

Putting Together Your Social Media Team

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When you're deciding just who you want to manage your online presence, these guidelines will help you choose wisely.
April 8, 2014 in Social Media
Why Winging Social Media Won't Cut It Anymore

Why Winging Social Media Won't Cut It Anymore

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Are you a company that has a presence on various social media platforms, but instead of approaching it with a strategy, you're throwing content up there and hoping it will stick? Then keep reading.
April 8, 2014 in Social Media
Twitter's Redesign Makes Photos the Focal Point

Twitter's Redesign Makes Photos the Focal Point

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Twitter is rolling out revamped profile layouts with broadened images and new features, like the automatic enlargement of top-performing content.
April 8, 2014 in Social Media
Giving Advertisers a Way to Bypass Facebook Click Fraud

Giving Advertisers a Way to Bypass Facebook Click Fraud

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To avoid getting burned by bots, marketers should pay for ads based on viewable impressions.
April 7, 2014 in Social Media
Now You Can Send Private Vine Videos to Friends, Others

Now You Can Send Private Vine Videos to Friends, Others

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A new feature allows you to direct-message your six-second videos to others, including those who aren’t on Vine.
April 4, 2014 in Social Media
Twitter Adds Multiple Photo Option, But Do Brands Care?

Twitter Adds Multiple Photo Option, But Do Brands Care?

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Users can now add up to four photos in a tweet, but brands seem to prefer the single photo option so far.
April 3, 2014 in Social Media
5 Tools For Entrepreneurs to Grow Their Online Presence in No Time

5 Tools For Entrepreneurs to Grow Their Online Presence in No Time

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Time is money and founders don't have a lot of either. Here are five resources entrepreneurs can use to help build their online audience quickly and cheaply.
April 3, 2014 in Social Media
How Twitter Is Making it Easier to Travel Back in Time

How Twitter Is Making it Easier to Travel Back in Time

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The social network now allows users to search tweets by date range.
April 2, 2014 in Social Media
Fans, Rejoice: DailyCandy and Television Without Pity Archives to Remain Open

Fans, Rejoice: DailyCandy and Television Without Pity Archives to Remain Open

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NBCUniversal is jettisoning the lifestyle and TV recap sites, but vocal fans prompted the company to reverse its decision to keep the sites' archived content from the public.
April 2, 2014 in Social Media
Smartphone and Social Media Usage: Men vs. Women (Infographic)

Smartphone and Social Media Usage: Men vs. Women (Infographic)

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According to a new infographic, men turn to social media channels more than women for business and dating. Women, meanwhile, look for sharing with friends, self-help information and how-to information.
April 2, 2014 in Social Media
Use These Twitter Guidelines to Avoid a PR Nightmare

Use These Twitter Guidelines to Avoid a PR Nightmare

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Before you send a single message out on Twitter, decide just what you want to do -- and what you don't -- when it comes to tweeting. Here are some guidelines to consider implementing for your Twitter campaigns.
April 1, 2014 in Social Media
Your Customers Are Likely More Engaged on YouTube Than on Facebook or Twitter

Your Customers Are Likely More Engaged on YouTube Than on Facebook or Twitter

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A new study shows that YouTube, Google+ and LinkedIn create the most quality social referrals.
April 1, 2014 in Social Media
Want to Gain Influence on Social Media? Get to Work.

Want to Gain Influence on Social Media? Get to Work.

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There are no easy tricks when it comes to building a social-media audience. It takes work, and the more you put into it, the more you will get out of it.
April 1, 2014 in Social Media
This 'Breakup Letter' Describing What It's Like to Advertise on Facebook Is Brutal and Hilarious

This 'Breakup Letter' Describing What It's Like to Advertise on Facebook Is Brutal and Hilarious

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'You lied to us,' this startup complains to Facebook. 'You've changed. A lot.'
March 31, 2014 in Social Media
Post Smarter: The Best Times to Use Social Platforms (Infographic)

Post Smarter: The Best Times to Use Social Platforms (Infographic)

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Having the right content is great, but knowing the time of day when people are most receptive to posts is invaluable.
March 31, 2014 in Social Media
These Are the Most Engaging Brands on Twitter (Infographic)

These Are the Most Engaging Brands on Twitter (Infographic)

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The brands with the most followers aren't necessarily the ones with the most engaged followers.
March 30, 2014 in Social Media
SXSW Stats That Might Surprise You (Infographic)

SXSW Stats That Might Surprise You (Infographic)

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New numbers give insight into everything from the best times to tweet to how to get the most guests for your after-parties.
March 28, 2014 in Social Media
Contrary to Popular Belief, These Popular Social-Media Habits Are Bad for Your Brand

Contrary to Popular Belief, These Popular Social-Media Habits Are Bad for Your Brand

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This advice might sound blasphemous to some, but it could bring you more business.
March 28, 2014 in Social Media
Lithium Scores Klout in All-Stock Deal

Lithium Scores Klout in All-Stock Deal

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Lithium Technologies plans to combine the 100 million consumers on its platforms with the 500 million 'touched by Klout.'
March 27, 2014 in Social Media
Stop Talking About Yourself So Much on Social Media and Listen

Stop Talking About Yourself So Much on Social Media and Listen

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Don't make every update all about you. Feature informative items about influentials. Do pay attention to your followers' posts.
March 27, 2014 in Social Media
Wedding Checklist: DJ, Photographer...Social Media Manager?

Wedding Checklist: DJ, Photographer...Social Media Manager?

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W Hotels in New York is offering a $3,000 service to document your wedding on social media. #itwasinevitable
March 27, 2014 in Social Media
Photos: 10 Best Apps for Business Travelers

10 Best Apps for Business Travelers

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Get real work done on the go with these mobile apps.
March 27, 2014 in Social Media
Twitter Is Going All In On Photos. Here's How.

Twitter Is Going All In On Photos. Here's How.

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The social network is getting more social as it allows tagging and multiple photos.
March 26, 2014 in Social Media
5 Social Media Tricks to Boost Your Business

5 Social Media Tricks to Boost Your Business

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Find new followers, share more of your posts and drive additional traffic to your website.
March 26, 2014 in Social Media
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