Social Media
Survey Points to Challenges Entrepreneurs Face When Using Social Media
BY Karen Leland
One in four small-business owners plan to spend most of their investment dollars on social media, online advertising and marketing this spring, according to a recent Manta survey. Here are two challenges they face and how to best address them. Crisis Mode: How to React Over Social Media
BY Samantha Hosenkamp
Start by acting like a human, not a marketing robot. What Brands Can Learn About Social-Media Authenticity From Kobe Bryant
BY Scott Levy
Ideas for how you can share your brand personality and connect with followers on sites like Facebook and Twitter. Social Media Security Lessons From the U.S. Army
BY Kim Lachance Shandrow
Tough tips for training employees on the do's and don'ts of posting about your company. How Other Companies Manage Social Media (Infographic)
BY Kristin Piombino
The inside scoop on how your industry peers measure social media and staff their teams. Foursquare Gets a Big Financial Lifeline and Revamps Its App
BY Brian Patrick Eha
Foursquare improves its search features, LinkedIn gets a news reader, Tumblr puts the kibosh on Storyboard and more social-media news. Should Your Business Have a Podcast?
BY Lindsay LaVine
With a low barrier to entry, podcasting may be a way to establish expertise. Facebook Expands Advertising Options With New 'Partner Categories'
BY Jason Fell
Collecting user behavioral data from digital marketers, the social networking giant allows advertisers to target more specific audiences. Forget Facebook's Social Graph: LinkedIn Has a New Search Tool Too
BY Matthew Toren
With LinkedIn's search update, people may be taking a closer look at your profile. Here are five tips for making sure you remain front and center on the professional network. 3 Emerging Social Networks to Keep an Eye On
BY Michael Sebastian
These new tools should be on your radar. Here's why. Jack Dorsey on Launching Twitter and His Top Advice for Young Treps
BY Diana Ransom
The social-media site that's found its way into practically every entrepreneurs' toolkit recently turned seven. Here, we chat with the site's co-founder and get his best tips for newbie founders. How the SEC and Bloomberg Are Embracing Social Media
BY Brian Patrick Eha
The SEC's ruling on disclosures, Bloomberg terminals' addition of live Twitter feeds, the announcement of Facebook Home and more social-media news. What Happens When a Storefront and a Social Media Network Combine?
BY Gwen Moran
Storenvy mixes a no-cost e-commerce platform with community engagement. What Not to Say on Twitter
BY Ted Prodromou
To make sure you don't put your foot in your mouth, a Twitter expert offers tips on what you should never say to your Twitter followers. Facebook Announces New 'Home' for Android
BY Rick Mulready
The system creates a more immersive Facebook experience. Twitter's New 'Cards' Include Features for Business
BY Jim Edwards
Users can display photos, app information and products for sale. 4 Ways to Spring Clean Your Brand
BY Karen Leland
Don't let your business go stale. Spring is the perfect time to take a good look at your brand and make sure it's at its finest. Here are three ways to freshen up your brand this season. How to Jumpstart Engagement on Twitter (Infographic)
BY Kristin Piombino
Find out the best time of day, length of tweet and more. Amazon Gets Social, Buys Book Recommendation Site Goodreads
BY Brian Patrick Eha
Amazon buys book recommendation site Goodreads, LinkedIn improves its search, Wanelo is poised for continued growth and more social-media news. Learning by Doing and Other Tips This Week
BY Brian Patrick Eha
The importance of trial-and-error, how to envision your ideal future, why you might want to ditch your office space and more: our best tips of the week. What to Say on Twitter
BY Ted Prodromou
Ideas that will help you create Tweets that your followers will want to read. The Pros and Cons of Using Klout and Kred for Hiring
BY Cynthia Boris
We examine two of the most popular tools for measuring online influence for business. 4 Things You Need to be Doing on Social Media -- Now
BY Scott Levy
Don't miss these critical opportunities for engaging with customers over sites like Twitter and Facebook. 5 Easy Ways to Optimize Social Media Marketing for Mobile
BY Kevin Allen
Nearly half of social media users consume content on their smartphones. Here's how to make sure your content is right for these mobile readers.Connect with Entrepreneur
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