Social Media

News and Articles About Social Media

New Facebook Update Makes Creating and Managing Promotions Easier

Businesses are now allowed to use comments, likes or messages as entries, and use likes as a voting mechanism in promotions.

3 Ways Entrepreneur Editor Amy Cosper Rocks on Twitter

Our fearless editorial leader has been named among the smartest women on the popular social-media site.

5 Ways Social Media Can Destroy Your Business

Social media can be a tool for driving engagement and sales. But if not handled correctly, it can waste your time, money and even damage your brand.

The Real Generation Gap: How Adults and Teens Use Social Media Differently (Infographic)

Your customers are on social media, but which network should you use to reach them? It might depend on their age.

How to Make Company Announcements in Buzzworthy Ways

With J. Crew debuting a new catalog on Pinterest and MTV announcing its Video Music Award nominees on Instagram and Vine, it seems relying solely on press releases is a strategy of the past.

3 Ways to Boost Your Social ROI

These free tools and tested techniques can help you increase your return on your social investment.

How to Keep Your Pinterest Boards Fresh, Fun and Relevant

Making sure your social media content is fresh and new is challenging. Here are a few editing tips to help keep your Pinterest boards inventive and interesting.

8 Steps to Planning for a Social-Media Crisis (Infographic)

Consider these practical points to help minimize the damage left to manage.

Instagram Tells App Developers Not to Use 'Insta' or 'Gram' in Their Names

New brand guidelines make life difficult for many apps that benefit Instagram users and helped the photo-sharing service grow.

Why Going Big on Social Media Can Backfire

Our ASK the Expert columnist PR maven Rebekah Epstein tells us why entrepreneurs should focus on only a few social media networks when looking to generate buzz.

How to Tweet With Purpose

Joining Twitter and amassing followers is just half the battle. You'll need to figure out how to keep them coming back -- and buy something when they do.

20 Questions With Ben Huh, Founder of Cheezburger

The man behind the LOLcats phenomenon shares his first business idea, what he learned from his worst boss and why he hopes Momofuku's David Chang will invite him to dinner.

How to Use App Store Optimization to Get Attention

Making an app available is part of the equation. Helping people find it is a whole other ballgame.

How Not to Fire Employees in the Social Media Age (We're Looking at You, Tim Armstrong)

In today's social-media dominated environment, a firing can have serious negative consequences on the reputations of both the employee and the employer.

As Social Media Becomes More Visual, a Tool for Analyzing Image Engagement

Curalate uses image recognition software to give marketers more insight into their Instagram and Pinterest posts.

Want to Supersize Your LinkedIn Page? Focus on the 3 C's

PR expert Rebekah Epstein gives us the skinny on how to attract more people to your company's LinkedIn page.

Why Short Videos Are Wildly Popular Over Social Media

Yes, you can produce creative and compelling marketing videos in 15 seconds -- or less.

New Feature Lets Customers Make Dinner Reservations From Facebook's Mobile Pages

Integration with OpenTable puts reservations at 20,000 restaurants at users' fingertips.

Richard Branson on Being Social Media Savvy

The Virgin CEO offers insight on how to make your posts and company stand out in the social media world.

Instagram's New Version Offers Photo, Video Enhancements

Read about Instagram 4.1, 500px's big funding round, Facebook's new C-suite position and more social-media news.

Hot or Not: Social Polling Startups Take the Temperature of the Masses

Although traditional scientific polling isn't going anywhere, a new method of gauging consumer sentiment has arrived.

Amanda De Cadenet Proves How Great Conversations Can Empower Brands and Viewers

As host of Lifetime's The Conversation, Amanda De Cadenet has amassed a huge following. Here's how the model/actress is making that viewership count.

Bebo Founder Buys Back His Website for $1 Million and Shuts It Down Right After

Just a month after returning to the hands of its founders, social-networking site Bebo has been shut down in preparation for a re-launch.

When Dealing With Negative Comments Online, Be Kind, Compassionate and Diplomatic

Join our live discussion about best digital marketing tips with experts Jason Falls and John Jantsch, hosted by Entrepreneur's Jason Fell.

The New Rules to Getting Your Facebook Updates Noticed

In announcing a new update, Facebook offers an explanation for how it serves up content in the News Feed.
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