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News and Articles About Social Media

Twitter's Profile Pages Redesign Offers More Branding Opportunities

Twitter's Profile Pages Redesign Offers More Branding Opportunities

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How to take advantage of larger images and other design changes to draw more attention to your business.
September 18, 2012 in Social Media
What You Can Learn from Celebrities About Social Media

What You Can Learn from Celebrities About Social Media

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When it comes to engaging with your followers, sometimes it helps to think like you're famous.
September 14, 2012 in Social Media
Starting a LinkedIn Group to Grow Your Network

Starting a LinkedIn Group to Grow Your Network

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How to create a focused, topic-driven community and better connect to clients and customers.
September 10, 2012 in Branding
Creating Your Company's LinkedIn Profile

Creating Your Company's LinkedIn Profile

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These mini-websites improve your exposure and allow you to connect more directly with both current and potential customers.
September 4, 2012 in Branding
5 Ways to Position Your Brand for Pinterest

5 Ways to Position Your Brand for Pinterest

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A successful Pinterest campaign begins with assessing your brand and philosophy.
August 31, 2012 in Branding
What Is Vooza and Why Should You Care?

What Is Vooza and Why Should You Care?

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Hilarious videos from possibly faux company Vooza can offer every business owner a lesson in creativity.
August 30, 2012 in Online Marketing
3 Ways to Generate Better Leads on Facebook

3 Ways to Generate Better Leads on Facebook

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How the new page post targeting features can help you provide the right information to the right fans and boost engagement.
August 30, 2012 in Social Media
How 4 Small Businesses Are Winning on Pinterest

How 4 Small Businesses Are Winning on Pinterest

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The hot social network can help boost website traffic, sales and customer retention.
August 28, 2012 in Social Media
6 Must-Have Attributes of Social Media Managers

6 Must-Have Attributes of Social Media Managers

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Hiring someone to handle your company's social media message is an important step to growing your business. Here are some skills to look for.
August 24, 2012 in Social Media
Thrillist's Ben Lerer on Success as a Young Trep

Thrillist's Ben Lerer on Success as a Young Trep

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Despite his famous father, the Thrillist co-founder has managed to find massive success in business on his own. Here, we ask him about his victories -- and challenges.
August 24, 2012 in Young Entrepreneurs
3 Companies That Are Making Politics Cool Again

3 Companies That Are Making Politics Cool Again

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High-tech political junkies are finding new ways to reach voters.
August 22, 2012 in Innovation
3 Simple Ways to Use LinkedIn to Boost Sales

3 Simple Ways to Use LinkedIn to Boost Sales

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Follow these tips for transforming your LinkedIn profile into a lead generating machine.
August 21, 2012 in Social Media

Thrillist's Ben Lerer on his Success as a Young Trep

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Despite his famous father, the Thrillist co-founder has managed to find massive success in business on his own. Here, we ask him about his victories -- and challenges.
August 21, 2012 in Young Entrepreneurs
Andrew Rasiej on the Next Big Wave in Tech -- And How Young Treps Can Surf It

Andrew Rasiej on the Next Big Wave in Tech -- And How Young Treps Can Surf It

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The NY Tech Meetup chairman offers his thoughts on the future of social media and helpful resources for starting up today.
August 19, 2012 in Startup Basics
3 Ways to Use Facebook Groups to Attract and Keep Customers

3 Ways to Use Facebook Groups to Attract and Keep Customers

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Follow these tips to create different types of groups tailored to specific customers.
August 17, 2012 in Social Media
5 Free and Low-Cost Tools for Improving Social Media Productivity

5 Free and Low-Cost Tools for Improving Social Media Productivity

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Tips from the Search Engine Strategies conference about how social media can make your business run more efficiently.
August 15, 2012 in Technology

Live Chat with Social-Media Maven Jason Sadler

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Check out our recent live chat with IWearYourShirt.com's Jason Sadler and Adina Grigore of Sprout Skincare.
August 15, 2012 in Young Entrepreneurs
5 Ways to Transform Facebook Page Apps into Free Advertisements

5 Ways to Transform Facebook Page Apps into Free Advertisements

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Learn how to use Facebook's redesign to get your customer's attention.
August 14, 2012 in Advertising

How to Humanize Your Brand and Build Social-Media Buzz

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When it comes to starting up, one of the biggest drivers you'll have in finding customers is your current customers. Here's how to keep them happy -- and chatty.
August 14, 2012 in Young Entrepreneurs
How to Make Your Social Networking Efforts More Productive

How to Make Your Social Networking Efforts More Productive

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Forget flavor-of-the-month social sites. Find the community that works best for your company.
August 2, 2012 in Social Media
How Social Media Startup Wildfire Was Bought By Google for $250 Million

How Social Media Startup Wildfire Was Bought By Google for $250 Million

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The acquisition is the latest in a string of social media marketing companies being bought by large tech giants.
August 1, 2012 in Social Media
3 Social Media Lessons from the Olympics

3 Social Media Lessons from the Olympics

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A look at what business owners can learn from the recent Twitter missteps made by Olympic athletes.
July 31, 2012 in Social Media
A Quick Guide to Using Tumblr for Business

A Quick Guide to Using Tumblr for Business

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The blogging and social networking site can help increase search visibility and provide a mobile-friendly platform.
July 30, 2012 in Social Media
4 Must-Have Elements in a Successful Media Pitch

4 Must-Have Elements in a Successful Media Pitch

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When you're trying to build buzz about your startup, consider the details. Here are some absolute must-haves in your pitch to the media.
July 29, 2012 in Public Relations
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