Social Media

News and Articles About Social Media

3 Ways to Turn Social Media Followers Into Promoters of Your Brand

3 Ways to Turn Social Media Followers Into Promoters of Your Brand

Strategies for activating your fan base from New York's Social Media Week.
The Pros and Cons of Using Video App 'Vine' for Marketing

The Pros and Cons of Using Video App 'Vine' for Marketing

What you need to know before getting started with the new short video recording app.
5 Lessons for Brands From the Burger King Twitter Hack

5 Lessons for Brands From the Burger King Twitter Hack

The company regained control of its Twitter feed after hackers overtook it for hours. Here's what brands need to know.
The ABCs of Twitter, Part II

The ABCs of Twitter, Part II

The second in our two-part series offers an insider's guide to the most common Twitter terms so you’ll understand the basics when you start Tweeting.
3 Social Media Lessons from Ford

3 Social Media Lessons from Ford

Scott Monty shares the auto giant's secret to success at New York's Social Media Week.
3 Ways to Make Your Brand Memorable on Social Media

3 Ways to Make Your Brand Memorable on Social Media

Advice from business leaders who have mastered the art of social media marketing.
How YouTube Went From Startup to the World's Largest Video-Sharing Site

How YouTube Went From Startup to the World's Largest Video-Sharing Site

Twenty-two key turning points in the social media company's history.
Funding Round Values Photo-Sharing Startup Snapchat at $70 Million

Funding Round Values Photo-Sharing Startup Snapchat at $70 Million

Snapchat's valuation, what you can learn from the 20 brands with the most engaged Facebook audiences, Twitter's new API changes and more social-media news.
How to Size Images on Social Media: A Cheat Sheet (Infographic)

How to Size Images on Social Media: A Cheat Sheet (Infographic)

Take the pain out of adding images to your brand's social media accounts by following this easy guide to sizing images.
Why the 'Second Screen' Industry Is Set to Explode

Why the 'Second Screen' Industry Is Set to Explode

Mobile is changing the entire TV experience and businesses should be poised to take advantage.
In Search of Buzz: What It Is and How to Build It

In Search of Buzz: What It Is and How to Build It

Generating interest among the media, customers and clients is the goal, but how to make that happen can often get confusing and costly. Here are three tips.
Pinterest: Now Is Time to Start Generating Revenue

Pinterest: Now Is Time to Start Generating Revenue

Why Pinterest has decided to work on increasing revenue, how Twitter changed its search function, why Facebook users are getting sick of Facebook and more social-media news.
3 Must-Know Basics to Managing Your Company's Social Media

3 Must-Know Basics to Managing Your Company's Social Media

We found three companies that know what they're doing when it comes to social media marketing, and picked their brains for the best advice to get you started.
How Brands Could Benefit From Pinterest's Recent Changes

How Brands Could Benefit From Pinterest's Recent Changes

The popular social network is remodeling to make the site even more visual, and it's looking for volunteers.
Facebook's Earnings: Mobile Ads Drive Serious Revenue

Facebook's Earnings: Mobile Ads Drive Serious Revenue

How Facebook grows its mobile revenue, Foursquare's new app for local businesses, Super Bowl advertisers embrace YouTube and more social-media news.
Think Like Zuck: The Secrets to Facebook's Success

Think Like Zuck: The Secrets to Facebook's Success

Intel's social-media strategist and author of new book on Mark Zuckerberg Ekaterina Walter shares her insights on how the social network became so popular, as well as other business lessons.
How to Boost Productivity With 'Social Bookmarking' Tools

How to Boost Productivity With 'Social Bookmarking' Tools

A look at the services to consider, plus tips for making the most of them for your business.
The Power of Social Customer Service

The Power of Social Customer Service

Taking to social media to address customer service issues is a great opportunity for brands.
5 Daily Habits for Effective Social Media Marketing

5 Daily Habits for Effective Social Media Marketing

Of all the things your business could be doing on social media, these are the things you should focus on.
3 Low-Cost Tools for Managing Social Media

3 Low-Cost Tools for Managing Social Media

These little-known options can help simplify the process at little cost.
Twitter's Video-Sharing App Weathers a Stormy Launch

Twitter's Video-Sharing App Weathers a Stormy Launch

Twitter releases Vine, Facebook hoards its social data, Quora gets into blogging and more social media news.
5 Steps to Getting Your Business Ranked on Yelp

5 Steps to Getting Your Business Ranked on Yelp

Love it or hate it, Yelp is one of the most widely used and respected search and review services among consumers. Some tips for making your business stand out.
Marketing to Teens? What You Need to Know About Tumblr

Marketing to Teens? What You Need to Know About Tumblr

A recent survey of teenage and young-adult social media users found that people in those age groups prefer Tumblr to Facebook or Twitter.
How Facebook's Graph Search Could Help Businesses

How Facebook's Graph Search Could Help Businesses

Facebook's major new feature, YouTube's rising competition, the end of LinkedIn Answers and more social-media news.
3 Tools for Backing-Up Your Social Media Accounts

3 Tools for Backing-Up Your Social Media Accounts

Your old tweets and Facebook posts may come in handy someday. Here's how to make sure they aren't lost forever.
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