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News and Articles About Social Media
Video Marketing Goes Beyond YouTube. Have You Explored These 3 Options?
Enlist Vimeo, Vine and Wistia to reach different customers and stage other types of viewing experiences.
Social Media Marketing
Did Google Kill Social-Media Marketing?
The search giant may have announced that it's not going to be investing any further in social software platform Wildfire, but that doesn't mean all is lost.
Want to Avoid People? There's An App for That.
Cloak, which lets you locate your friends, enemies or frenemies, is the latest app making a splash.
So, You Got Yourself a Twitter Handle. Now What?
It's a no brainer: You have a business and you've created an account for it on Twitter. But what if you don't know a tweet from a snap?
Put Your Best Foot Forward at Conferences and Trade Shows
Our expert advises a reader about the most effective ways to connect with potential partners and clients at big events.
Was Your First Tweet Awkward or Awesome?
The social-media giant is celebrating its birthday and is inviting everyone to look back and see their very first tweet.
Alibaba Wages $215 Million to Dance With Messaging App Tango
On the heels of WhatsApp's $19 billion acquisition by Facebook, the Chinese web titan dominated the latest round of fundraising for rival messaging platform Tango.
Here's the Big Problem With Chasing Customers on Social Media
After all the hype has settled and all the stock clamoring has died down, this one social-media truth is staring us in the face.
3 Ways to Use Your Twitter Data to Beat the Competition
Find out which three information sources you need to evaluate in order to track and improve your social media efforts.
Fun Ways Brands Are Betting on March Madness
It's that time of year when offices everywhere are abuzz with talk of brackets. Here's how some companies are turning that enthusiasm into buzz.
8 Ways to Get the Most Out of Instagram
The photo-sharing app can be an important tool to boost your brand's visibility. Here's how to make your Instagram presence shine.
Apple Adds New 'Selfies' Section to App Store
Apples has gotten caught up in the selfie hype, launching a new section in the App Store called 'Sharing Selfies.'
How to Tell if Your Social Media Efforts Are Paying Off
Monitoring and measuring your social media efforts is essential. Here are the two metrics to watch.
The 5 Common Mistakes Entrepreneurs Are Still Making on Twitter
While entrepreneurs should have a presence on the micro-blogging platform, making these Twitter mistakes can be bad for business.
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