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Today's Most Read
Multitasking Can Damage Your Brain and Career, Studies Say
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News and Articles About Social Media
National Small Business Week
Want Your Employees to Share Company Social Media Posts? This One-Click Tool Makes It Easy.
Convincing your team to regularly share company social media posts is no easy task. Here, social media marketing expert Brian Honigman reveals his favorite fix for this common conundrum.
Kim Lachance Shandrow
4 Tips for Getting More Company Mentions on Social Media
A deep analysis of how, when and where people mention brands and companies reveals openings for getting noticed.
Viral App 'Yo' Hires Its Hacker
The founder of the ultra popular messaging app says it was ‘lucky' the hack came at an early stage and the company is now working with the developer who hacked it.
10 Tips for Mastering Facebook
Get the most out of your time and money on the social network with these important pieces of advice.
5 Tricks to Get Influencers to See and Share Your Content
Finding a high-powered industry influencer can help jump start a sharing craze and kick your message into viral overdrive.
The ‘Yo' Explosion Comes Full Circle: Viral App Gets Hacked
The app that revolves around a one-syllable word starts off as a joke, brings in $1 million dollars in funding and then gets hacked. Only in Silicon Valley.
The Rule of 5 for Bloggers
Paradoxically, nothing boosts the creative process like routine.
LinkedIn Just Launched a Discreet, Standalone Job Search App
All activity on the job search app will be private making it easier to search for a new job while at your current one.
Facebook Suffers 30-Minute Outage, Twitterverse Goes Ballistic
Disgruntled Facebook users vented and poked fun at the outage on Twitter, with the 'Facebookisdown' hashtag receiving 49,000 mentions during the 30-minute period.
Twitter Announces Support of GIFs, the Internet Goes Crazy
A sampling of how companies large and small have used the new GIF capability for their marketing purposes.
Ask the Expert
Facebook Isn't the End All, Be All for Social Marketing
While companies should have a presence on Facebook, the platform isn't the only means to gaining visibility in the social-media world.
Authenticity Is Your Brand's Greatest Social Media Asset
Your brand's social media voice needs to be authentic to succeed.
9 Steps to Get Your 'Social-Selling' Program Off the Ground
With platforms like Facebook, Twitter and Linked becoming a necessity for small-businesses owners, here is how entrepreneurs can implement a social-selling strategy.
What You Can Learn From These 5 Mega Brands On Creating Viral Videos
Marketing professionals are well aware of the power of viral videos and use the same techniques to sell their brand. But that doesn't mean every one will be a homerun. Here is how to do it right.
Lisa Hoover McGreevy
Growth & Strategy
Starting a Business
Reprints & Licensing
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