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News and Articles About Social Media

Video: How Do I Start Talking with Customers Online?Play Video

How Do I Start Talking with Customers Online? (Video)

Starr Hall on how to engage potential customers online and spark their curiosity.
August 11, 2011 in Social Media
Do's and Don'ts of Using Social Media to Screen New Hires

Do's and Don'ts of Using Social Media to Screen New Hires

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If your HR department or hiring manager is thinking about vetting job applicants via social media sites, consider these consequences.
August 9, 2011 in Social Media
Video: How Do I Cut Through the Noise on Social Media?Play Video

How Do I Cut Through the Noise on Social Media? (Video)

BY
Starr Hall on how to identify and research your target audience on social sites.
August 8, 2011 in Social Media
How Wildfire Helped One Small Business Power Its Social Media Campaign

How Wildfire Helped One Small Business Power Its Social Media Campaign

BY
Original Joe's adds fuel to its online marketing strategy using a tool from Wildfire that helps businesses boost their social media status.
July 26, 2011 in Apps & Software

Roost: A One-Stop Social Media Shop

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This new social media tool can help businesses create time-saving online marketing campaigns
July 26, 2011 in Magazine
Five to Follow on Twitter for Mobile 'Treps

Five to Follow on Twitter for Mobile 'Treps

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Shopkick founder Cyriac Roeding reveals his list of top tweeters.
July 18, 2011 in Social Media
Don't Use Facebook to Gripe about Work

Don't Use Facebook to Gripe about Work

BY
A recent employee firing, whether right or wrong, sheds light on why you need a social media use policy at your workplace.
July 14, 2011 in Business Management
Enchant and Engage More Customers With Social Media

Enchant and Engage More Customers With Social Media

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Marketing strategist Guy Kawasaki offers social media tips for small-business owners.
How Entrepreneurs Can Connect With Twitter Influentials

How Entrepreneurs Can Connect With Twitter Influentials

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Top business leaders on Twitter include: Chris Brogan, Gary Vaynerchuk, and Liz Strauss. How can you get their attention? Here are eight tips:
July 1, 2011 in Networking
Video: Gary Vaynerchuk on Success, Family and Social MediaPlay Video

Gary Vaynerchuk on Success, Family and Social Media (Video)

BY
The social-media maven shares his strong business and personal views.
June 30, 2011 in Profiles
How to Keep Your Marketing Rolling While You're on Vacation

How to Keep Your Marketing Rolling While You're on Vacation

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Follow these seven tips to manage your campaigns while you take a well-earned break.
June 23, 2011 in Marketing Plan
How to Promote Your Business Blog with Social Media

How to Promote Your Business Blog with Social Media

Follow these tips to harness the full promotional power of the social web.
June 7, 2011 in Online Marketing
Groupon By the Numbers: From Startup to IPO

Groupon By the Numbers: From Startup to IPO

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The 'deal-of-the-day' website has filed for an IPO, and it's growth is nothing less than staggering.
June 7, 2011 in Social Media
Five Dos and Don'ts for Businesses on 'Empire Avenue'

Five Dos and Don'ts for Businesses on 'Empire Avenue'

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Consider these tips if you're thinking about taking your business public on this social networking site.
June 2, 2011 in Social Media

An Experiment in Social Media Marketing: Buying Twitter Followers

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An Entrepreneur contributor gets his social media followers the old-fashioned way: He buys them.
June 1, 2011 in Online Marketing
Taking Stock of Empire Avenue for Business

Taking Stock of Empire Avenue for Business

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Empire Avenue's social media exchange offers a new way of cultivating brand evangelists.
May 24, 2011 in Marketing
Six Quick-Hit Marketing Ideas for Social Media

Six Quick-Hit Marketing Ideas for Social Media

BY
Add some short-term sizzle to your year-long marketing campaign.
May 23, 2011 in Marketing Ideas
Pete Cashmore: Five to Follow on Twitter for Tech News and Trends

Pete Cashmore: Five to Follow on Twitter for Tech News and Trends

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In a constantly evolving digital world, Mashable's founder shines a light on where to find the most crucial information.
May 17, 2011 in Social Media
How a Young Fashion Designer Stands Out in a Crowded Market

How a Young Fashion Designer Stands Out in a Crowded Market

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From listening to customers to creating a unique product, Rebecca Minkoff shares her top tips.
May 5, 2011 in Success Stories
Five Facebook Developments for Businesses

Five Facebook Developments for Businesses

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From deal making to commenting, Facebook's latest offerings shouldn't be ignored by business owners and brand managers.
April 28, 2011 in Social Media
Why We're Still Lost In Geolocation

Why We're Still Lost In Geolocation

BY
If you expect services like Foursquare or Gowalla to help grow your business, move past the check-in and offer something of value.
April 26, 2011 in Grow Your Business
Why You Should Optimize Your Social Media Presence

Why You Should Optimize Your Social Media Presence

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Many of the top consumer brands have dropped the social media ball. Here's how you can learn from their mistakes.
April 19, 2011 in Social Media
Five to Follow on Twitter for Social Media Newbies

Five to Follow on Twitter for Social Media Newbies

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Here's who celebritweet Sean Malarkey follows on Twitter to learn about what's new in social media.
April 19, 2011 in Online Marketing
How Marketers Use Social Media

How Marketers Use Social Media

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New report reveals how marketers are using social media to reach their customers.
April 12, 2011 in Online Marketing
Video: How Can I Reach Out to Early Adopters?Play Video

How Can I Reach Out to Early Adopters? (Video)

Social marketer Starr Hall on ways to market to customers who are more likely to embrace new technology.
April 7, 2011 in Finding Prospects
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