News and Articles About Social Media
Check out our recent live chat with IWearYourShirt.com's Jason Sadler and Adina Grigore of Sprout Skincare.
Learn how to use Facebook's redesign to get your customer's attention.
When it comes to starting up, one of the biggest drivers you'll have in finding customers is your current customers. Here's how to keep them happy -- and chatty.
Emoto analyzes the emotions of Twitter posts.
Forget flavor-of-the-month social sites. Find the community that works best for your company.
The acquisition is the latest in a string of social media marketing companies being bought by large tech giants.
A look at what business owners can learn from the recent Twitter missteps made by Olympic athletes.
The blogging and social networking site can help increase search visibility and provide a mobile-friendly platform.
When you're trying to build buzz about your startup, consider the details. Here are some absolute must-haves in your pitch to the media.
This new feature may boost your reach and sales. Just be sure to monitor the return on your investment.
With the nation's biggest retailers stocking their shelves with specialty items, the threat to mom and pop merchants is disconcerting. And while size matters, there are ways local retailers can take advantage of their less imposing presence.
Los Angeles has long been a mecca for creative types. Now it's attracting techies too.
Posting to Facebook is simple, right? Not so fast. Here are three gut-check questions to help prompt maximum engagement.
But more importantly, you need a smart social media strategy to build your brand and business online.
Free or low-cost technology solutions can help you with IT security, social networking and remote work arrangements.
A quick guide to pinning down the big-picture view of your business.
When it comes to starting up in the fashion world, safety can be dangerous. See how SpiritHoods went to the edge -- and found success.
When marketing your startup, consider a softer sell -- or better yet, don't sell at all.
Here's what you can learn from the former social media darling's decline.
Not sure what inbound marketing is? Follow this step-by-step process to get started.
Boost engagement and drive more traffic to your page by using Facebook Insights to understand what's working and what isn't.
Sites like Twitter and Facebook are overrun with brands trying to get consumers' attention. So what do you do? Get crafty, that's what.
The right messages, distinctive content and incentives are key to 'social optimization.'
Facebook insider Sarah Smith talks about pages in your admin panel with market-research treasure.
The franchise world has finally embraced social media. A look at the new services and policies helping the franchise systems work together, plus three tips to build a social fan base.
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