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News and Articles About Social Media

Groupon By the Numbers: From Startup to IPO

Groupon By the Numbers: From Startup to IPO

BY
The 'deal-of-the-day' website has filed for an IPO, and it's growth is nothing less than staggering.
June 7, 2011 in Social Media
Five Dos and Don'ts for Businesses on 'Empire Avenue'

Five Dos and Don'ts for Businesses on 'Empire Avenue'

BY
Consider these tips if you're thinking about taking your business public on this social networking site.
June 2, 2011 in Social Media

An Experiment in Social Media Marketing: Buying Twitter Followers

BY
An Entrepreneur contributor gets his social media followers the old-fashioned way: He buys them.
June 1, 2011 in Online Marketing
Taking Stock of Empire Avenue for Business

Taking Stock of Empire Avenue for Business

BY
Empire Avenue's social media exchange offers a new way of cultivating brand evangelists.
May 24, 2011 in Marketing
Six Quick-Hit Marketing Ideas for Social Media

Six Quick-Hit Marketing Ideas for Social Media

BY
Add some short-term sizzle to your year-long marketing campaign.
May 23, 2011 in Marketing Ideas
Pete Cashmore: Five to Follow on Twitter for Tech News and Trends

Pete Cashmore: Five to Follow on Twitter for Tech News and Trends

BY
In a constantly evolving digital world, Mashable's founder shines a light on where to find the most crucial information.
May 17, 2011 in Social Media
How a Young Fashion Designer Stands Out in a Crowded Market

How a Young Fashion Designer Stands Out in a Crowded Market

BY
From listening to customers to creating a unique product, Rebecca Minkoff shares her top tips.
May 5, 2011 in Success Stories
Five Facebook Developments for Businesses

Five Facebook Developments for Businesses

BY
From deal making to commenting, Facebook's latest offerings shouldn't be ignored by business owners and brand managers.
April 28, 2011 in Social Media
Why We're Still Lost In Geolocation

Why We're Still Lost In Geolocation

BY
If you expect services like Foursquare or Gowalla to help grow your business, move past the check-in and offer something of value.
April 26, 2011 in Grow Your Business
Why You Should Optimize Your Social Media Presence

Why You Should Optimize Your Social Media Presence

BY
Many of the top consumer brands have dropped the social media ball. Here's how you can learn from their mistakes.
April 19, 2011 in Social Media
Five to Follow on Twitter for Social Media Newbies

Five to Follow on Twitter for Social Media Newbies

BY
Here's who celebritweet Sean Malarkey follows on Twitter to learn about what's new in social media.
April 19, 2011 in Online Marketing
How Marketers Use Social Media

How Marketers Use Social Media

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New report reveals how marketers are using social media to reach their customers.
April 12, 2011 in Online Marketing
Video: How Can I Reach Out to Early Adopters?Play Video

How Can I Reach Out to Early Adopters? (Video)

Social marketer Starr Hall on ways to market to customers who are more likely to embrace new technology.
April 7, 2011 in Finding Prospects
Which Daily Deal Site is Right for You?

Which Daily Deal Site is Right for You?

BY
From Groupon to LivingSocial to GroupPrice.com, See which daily deal website is best for finding customers.
April 5, 2011 in Finding Customers
Three Tips for Finding Customers Via Social Media

Three Tips for Finding Customers Via Social Media

BY
When it comes to using sites like Facebook, Twitter and LinkedIn to find customers, persistence and focus are vital.
April 1, 2011 in Finding Customers
Video: How to Find Customers on Social MediaPlay Video

How to Find Customers on Social Media (Video)

New York University Marketing Professor Jeffrey Carr offers three tips for attracting new customers through Facebook, Twitter and other social networks. Entrepreneur.com's Diana Ransom reports.
April 1, 2011 in Finding Customers
Google's Own Search-Engine Tour Guide

Google's Own Search-Engine Tour Guide

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Business owners shouldn't get too worked up over Google's new +1 experiment. Mikal Belicove says it's likely to fail.
March 31, 2011 in Online Marketing
Because 20,000 Users Produce 50% of All Tweets

Because 20,000 Users Produce 50% of All Tweets

BY
New research reveals that an elite group of Twitter users create half all tweets. Here's what that means for your business.
March 31, 2011 in Marketing Ideas
Three Tips to Boost Business on Foursquare

Three Tips to Boost Business on Foursquare

BY
Between landing sales and tracking customers, entrepreneurs are finding ways to leverage mobile networking to boost business.
March 23, 2011 in Marketing
How a Company Aiding Nonprofits Secured Venture Capital

How a Company Aiding Nonprofits Secured Venture Capital

BY
A new way for small nonprofits to tap into big audiences and raise awareness and exposure online.
March 22, 2011 in Venture Capital
How to Harness the Power of Social Media Feedback

How to Harness the Power of Social Media Feedback

BY
Engaging with consumers enables owners to assess a product's strengths and weaknesses.
March 22, 2011 in Customer Service
Using Social Media to Find the Right Customers

Using Social Media to Find the Right Customers

BY
Using social media can put your business in front of millions of potential customers. But it's up to you to draw them in.
March 14, 2011 in Finding Customers
A Group Buying Site for Rich People

A Group Buying Site for Rich People

BY
To find consumers who have money to spend, you may need to look up market. Here's how the New York Times is aiming to help.
March 3, 2011 in Marketing
How Saying 'No' Saved My Business

How Saying 'No' Saved My Business

BY
Overcommitted and unable to follow sales leads, a young entrepreneur retooled to focus on core clients.
March 3, 2011 in Young Entrepreneurs
Chris Brogan on the Art of Brevity

Chris Brogan on the Art of Brevity

BY
In a world of distractions, how do you stand out? Here's some advice for getting in front of your intended audience.
February 22, 2011 in Finding Customers
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