Social Media

News and Articles About Social Media

Marketing Expert: The Best Tools for Understanding Your Social-Media Accounts
Ask the Expert

Marketing Expert: The Best Tools for Understanding Your Social-Media Accounts

For our Ask the Expert column, marketing guru Joanna Lord highlights the top tools she uses for social media.
Joanna Lord
 Another Hashtag Hijack: NYPD's Twitter Campaign Backfires
Twitter

Another Hashtag Hijack: NYPD's Twitter Campaign Backfires

The New York Police Department got a little more than it bargained for on social media when Twitter users hijacked its #myNYPD campaign.
Wendy Frink
Can Twitter Be Used to Predict Crime?
Twitter

Can Twitter Be Used to Predict Crime?

A newly published paper says geo-tagged tweets can assist in the prediction of crime.
Wendy Frink
An Entrepreneur's Social-Media Plan for Success
Social Media

An Entrepreneur's Social-Media Plan for Success

For those just jumping on the social-media bandwagon, here are a few tips on getting started.
Lisa Danielpour
What Types of Photos Should You Share on LinkedIn?
Linkedin

What Types of Photos Should You Share on LinkedIn?

Looking to bolster your LinkedIn profile? You can now add photos from your phone.
Wendy Frink
Why Your Brand Should Be Posting on Facebook on Fridays
Social Media

Why Your Brand Should Be Posting on Facebook on Fridays

Make sure your business capitalizes as users start to check out on Fridays.
Wendy Frink
Instagram Improves 'Explore' Tab: What It Means for You
Instagram

Instagram Improves 'Explore' Tab: What It Means for You

Get ready to see more photos that are relevant to your interests.
Wendy Frink
The Ethics Coach on Handling Social Media Attacks
Ethics

The Ethics Coach on Handling Social Media Attacks

How do you respond when an employee lashes out on Twitter?
Gael O'Brien
Here's What Happens When Facebook Advertising Fails
Facebook Marketing

Here's What Happens When Facebook Advertising Fails

As one company 'breaks up' with the social-media company, some tips for how your page can stay relevant and in front of your customers.
How I Went From Zero to 380,000 Twitter Followers Without Spending a Dime
Twitter

How I Went From Zero to 380,000 Twitter Followers Without Spending a Dime

Twitter is a great way for your business to share news, engage with customers and attract new ones. While it takes a bit of work to gain a large following, the payoff is huge.
Ann Tran
How Men and Women Use Mobile and Social Media Differently (Infographic)
Battle of the sexes

How Men and Women Use Mobile and Social Media Differently (Infographic)

While both genders are hooked on social media and mobile devices, they prefer to use the technology differently. Here's what organizations need to know.
Kristin Piombino
WATCH: Dads Get Their Own #WorldsToughestJob Video
Video Marketing

WATCH: Dads Get Their Own #WorldsToughestJob Video

You've probably seen that viral video claiming moms have the toughest job in the world. Now, men are getting their time in the limelight with a parody video by Bud Light.
Wendy Frink
Why Facebook Might Love Your Mother More Than You Do
Facebook

Why Facebook Might Love Your Mother More Than You Do

Mothers are some of the most engaged people on Facebook, so make sure your business has a Mother's Day campaign ready.
Wendy Frink
Social Media Prediction: Video Is Going to Be Bigger Than Ever This Year
Social Media

Social Media Prediction: Video Is Going to Be Bigger Than Ever This Year

Content marketing and social media expert Jayson DeMers talks about one of the big social trends to watch out for in 2014.
Jason Fell