Social Media

News and Articles About Social Media

Five Dos and Don'ts for Businesses on 'Empire Avenue'

Five Dos and Don'ts for Businesses on 'Empire Avenue'

Consider these tips if you're thinking about taking your business public on this social networking site.

An Experiment in Social Media Marketing: Buying Twitter Followers

An Entrepreneur contributor gets his social media followers the old-fashioned way: He buys them.
Taking Stock of Empire Avenue for Business

Taking Stock of Empire Avenue for Business

Empire Avenue's social media exchange offers a new way of cultivating brand evangelists.
Six Quick-Hit Marketing Ideas for Social Media

Six Quick-Hit Marketing Ideas for Social Media

Add some short-term sizzle to your year-long marketing campaign.
Pete Cashmore: Five to Follow on Twitter for Tech News and Trends

Pete Cashmore: Five to Follow on Twitter for Tech News and Trends

In a constantly evolving digital world, Mashable's founder shines a light on where to find the most crucial information.
How a Young Fashion Designer Stands Out in a Crowded Market

How a Young Fashion Designer Stands Out in a Crowded Market

From listening to customers to creating a unique product, Rebecca Minkoff shares her top tips.
IWearYourShirt Puts a Social Twist on Product Placement

IWearYourShirt Puts a Social Twist on Product Placement

How a 20-something entrepreneur gives businesses of all sizes a star turn.
Five Facebook Developments for Businesses

Five Facebook Developments for Businesses

From deal making to commenting, Facebook's latest offerings shouldn't be ignored by business owners and brand managers.
Why We're Still Lost In Geolocation

Why We're Still Lost In Geolocation

If you expect services like Foursquare or Gowalla to help grow your business, move past the check-in and offer something of value.
Why You Should Optimize Your Social Media Presence

Why You Should Optimize Your Social Media Presence

Many of the top consumer brands have dropped the social media ball. Here's how you can learn from their mistakes.
Five to Follow on Twitter for Social Media Newbies

Five to Follow on Twitter for Social Media Newbies

Here's who celebritweet Sean Malarkey follows on Twitter to learn about what's new in social media.
How Marketers Use Social Media

How Marketers Use Social Media

New report reveals how marketers are using social media to reach their customers.
How Can I Reach Out to Early Adopters?

How Can I Reach Out to Early Adopters?

Social marketer Starr Hall on ways to market to customers who are more likely to embrace new technology.
Which Daily Deal Site is Right for You?

Which Daily Deal Site is Right for You?

From Groupon to LivingSocial to GroupPrice.com, See which daily deal website is best for finding customers.
Three Tips for Finding Customers Via Social Media

Three Tips for Finding Customers Via Social Media

When it comes to using sites like Facebook, Twitter and LinkedIn to find customers, persistence and focus are vital.
How to Find Customers on Social Media

How to Find Customers on Social Media

New York University Marketing Professor Jeffrey Carr offers three tips for attracting new customers through Facebook, Twitter and other social networks. Entrepreneur.com's Diana Ransom reports.
Google's Own Search-Engine Tour Guide

Google's Own Search-Engine Tour Guide

Business owners shouldn't get too worked up over Google's new +1 experiment. Mikal Belicove says it's likely to fail.
Because 20,000 Users Produce 50% of All Tweets

Because 20,000 Users Produce 50% of All Tweets

New research reveals that an elite group of Twitter users create half all tweets. Here's what that means for your business.
Three Tips to Boost Business on Foursquare

Three Tips to Boost Business on Foursquare

Between landing sales and tracking customers, entrepreneurs are finding ways to leverage mobile networking to boost business.
How a Company Aiding Nonprofits Secured Venture Capital

How a Company Aiding Nonprofits Secured Venture Capital

A new way for small nonprofits to tap into big audiences and raise awareness and exposure online.
How to Harness the Power of Social Media Feedback

How to Harness the Power of Social Media Feedback

Engaging with consumers enables owners to assess a product's strengths and weaknesses.
Using Social Media to Find the Right Customers

Using Social Media to Find the Right Customers

Using social media can put your business in front of millions of potential customers. But it's up to you to draw them in.
A Group Buying Site for Rich People

A Group Buying Site for Rich People

To find consumers who have money to spend, you may need to look up market. Here's how the New York Times is aiming to help.
How Saying 'No' Saved My Business

How Saying 'No' Saved My Business

Overcommitted and unable to follow sales leads, a young entrepreneur retooled to focus on core clients.
Chris Brogan on the Art of Brevity

Chris Brogan on the Art of Brevity

In a world of distractions, how do you stand out? Here's some advice for getting in front of your intended audience.
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