Social Media

News and Articles About Social Media

Want to Make a Successful YouTube Video? Read This.
Marketing

Want to Make a Successful YouTube Video? Read This.

Successful YouTube videos can be as different as oil and water. But those aimed at a small-business audience have some similar traits that can help you communicate your message to your customers.
Jason R. Rich
Why Stellar Customer Service Is Key to Building Your Online Brand
Social Media

Why Stellar Customer Service Is Key to Building Your Online Brand

If you and your employees truly believe the customer is always right, you can build one heck of a successful brand using social media.
Scott Levy
Social Media Year in Review: 13 Must-Know Statistics from 2013 (Infographic)
Marketing

Social Media Year in Review: 13 Must-Know Statistics from 2013 (Infographic)

Keep these important details in mind when formulating your social-media strategy for the New Year.
Brian Honigman
The Top Visual Design Trends for 2014 (Infographic)
Marketing

The Top Visual Design Trends for 2014 (Infographic)

Witches, beards and Instagram will dominate the year to come.
Kevin Allen
Facebook Is a Fundamentally Broken Product That Is Collapsing Under Its Own Weight
Marketing

Facebook Is a Fundamentally Broken Product That Is Collapsing Under Its Own Weight

Why Facebook won't be the only winner in the social-mobile world.
Have 1,000 Followers? You're in the 96th Percentile of Twitter Users.
Technology

Have 1,000 Followers? You're in the 96th Percentile of Twitter Users.

A data journalist's deep dive into the Twitterverse revealed that the median Twitter account has just one follower.
Nina Zipkin
How to Become a YouTube Partner
Marketing

How to Become a YouTube Partner

It costs nothing and is strictly optional, so if you're willing to put in the work to promote your videos, you could create a new income stream for your business.
Jason R. Rich
Apple's iPhone 5s, Royal Baby and Nelson Mandela Make Google's Top Searched-For Terms of 2013
Marketing

Apple's iPhone 5s, Royal Baby and Nelson Mandela Make Google's Top Searched-For Terms of 2013

A look at what people worldwide were searching for most online this year.
Jason Fell
Make Your Voice and Look an Active Part of Your Brand
Marketing

Make Your Voice and Look an Active Part of Your Brand

How you sound and dress influence how people perceive you, so be thoughtful and consistent.
Jim Joseph
How to Make the Most of Your Brand's Social Media Content
Social Media

How to Make the Most of Your Brand's Social Media Content

Your followers are looking for content that is helpful or entertaining. Here's how to offer them something they can use, love and share with their friends.
Scott Levy
Twitter Testing 'Nearby' Service to Show Users Local Tweets
Technology

Twitter Testing 'Nearby' Service to Show Users Local Tweets

The new service shows the messages of other nearby users, whether you follow them or not.
Benjamin Kabin
Marketing

How Staying True to Your Company DNA Can Grow Your Brand

Danielle Snyder of jewelry line DANNIJO talks about how rubbing shoulders with celebs, socializing her life and being selective with partnerships helped her brand become a success.
Rebekah Epstein
5 Social Media Predictions for 2014
Marketing

5 Social Media Predictions for 2014

When developing or improving your social-media strategy in the New Year, keep these five trends top-of-mind.
Rick Mulready
The 10 Most Overused Buzzwords on LinkedIn (Infographic)
Marketing

The 10 Most Overused Buzzwords on LinkedIn (Infographic)

Want to stand out on LinkedIn? Avoid describing yourself as "responsible," "strategic," or "creative."
Laura Entis