Starting a Business

News and Articles About Starting a Business

5 Ways to Know if Your Idea Could Become a Business

How to judge if you're on to something big.

Should You Listen to Your Customers' Needs or Do They Even Know What They Really Want?

There is a difference between deeply understanding your customers by asking them what they want and doing exactly what they say.

Lies, Damn Lies and Statistics About Entrepreneurs

A refreshingly objective perspective on what it takes for startups and small businesses to make it and the percentage that actually do.

4 Types of Apps That Never Succeed

If you're launching an app-based business, stay clear of these problems that will sink your startup.

Freight Brokers: 2 Common Service Problems and How to Fix Them

Here's how to handle those bumps in the road so they don't derail your business.

What's the Smarter Move, Start My Business or Stay in School?

If you know in your heart you want to be an entrepreneur, weigh carefully whether the value of college outweighs the debt you'll carry when you graduate.

No Money to Start a Business? No Problem. Try These 5 Options.

Follow these simple guidelines to build up a venture of your choosing for little to no capital.

How Tuft & Needle Disrupted a Tired Mattress Marketplace

With word-of-mouth marketing and a focus on customer service, two friends are becoming the sleeper hit of the mattress industry.

What Effective Leaders Do: Weekly Tips Roundup

Start your week with these top tricks and secrets from Entrepreneur's online contributors.

Hot Tech Startups Get as Many Perks as They Give

Startup tech companies that provide discounts to others are betting that their use will attract larger, paying customers.

5 Must-Use Tools for Brainstorming Company Names

Determining a business name in an uninspiring conference room or over a glass of wine, just isn't going to cut it. Here are a few tips on unlocking your creative juices – and finding a name you love.

Earn Customer Trust and the Rest Will Follow

For entrepreneurs to succeed, customers need to trust in the brand. Here are three tips on building trust from the get-go.

Small, But Fierce: How Tiny Firms Can Pack a Big Punch

In an economy hostile to small business, how are the most successful small firms surviving?

Strategy Is Not a To-Do List

Don't simply go through the motions of customer development. You should have a deep understanding of the purpose behind it.

Shark Tank Star Lori Greiner's 4 Money Rules for New Entrepreneurs

Drive, passion and determination don't pay the bills; money does. Here are the wise ways the 'Queen of QVC' saved cash as an early entrepreneur and how you can, too.

Will Your Startup Get to the Promised Land? How to Know.

If you're noticing your enthusiasm for your business draining, don't worry. It's all part of the cycle.

There's Lots of Free Help for Choosing and Funding the Right Franchise Opportunity

Franchises have the allure of a ready-made business but it's more complicated than that.

The Importance of Culture When Starting Up

With most startups just concerned with surviving, how important is culture?

The 5 Pillars, or 'Fingers,' of Successful Entrepreneurship

What sets the successful businesses apart from the failed ones? This 'handy' metaphor should help.

Keep 'Em Coming Back: How Freight Brokers Can Engage Customers Online

Using your website and social media to boost your business is critical for your success, even if the bulk of your work as a freight broker takes place on the open road.

Using Entrepreneurship to Save the World. Really.

There are a lot of really bad hotspots in the world. It's important to understand the good there, too.

12 Critical Questions to Ask Before Pursuing a Business Idea

Ideas can come to easy to many entrepreneurs, but how do you know when to actually start up? Use this questionnaire.

The Tech Surge That's Putting Consumers in the Forefront

Why the shift from producers to customers is changing everything.
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