Startup Basics

News and Articles About Startup Basics

5 Things You Need to Know Before Hiring Your First Employee
Hiring

5 Things You Need to Know Before Hiring Your First Employee

To prevent costly mistakes and wasted time, run through all of the following considerations before you even think about recruiting.
Eric Siu
Anytime Is a Great Time to Launch a Business -- If You Do This
Launching a Business

Anytime Is a Great Time to Launch a Business -- If You Do This

Consider these five steps so your company triumphs once out of the gates.
Jesse Torres
3 Big Patent Moves That Won't Generate Real Value
Patents

3 Big Patent Moves That Won't Generate Real Value

These missteps will waste your company's time, money and resources.
Elliot Cook and Darren Jiron
How to Get PR for Your Startup
Public Relations

How to Get PR for Your Startup

Step one to getting people to pay attention to your business is getting the press to pay attention. That can be a challenge.
Murray Newlands
Why You Should Pay Yourself First in Business (And How to Do It Right)
Startup Basics

Why You Should Pay Yourself First in Business (And How to Do It Right)

Get ready to turn the old idea that 'sales minus expenses equals profits' on its head.
Lewis Howes
Expert Advice: 8 Tips for Success From Freight Brokerage Owners
Freight Brokerage Business

Expert Advice: 8 Tips for Success From Freight Brokerage Owners

As a freight broker, your most important working relationship will be with the freight carriers you hire to move goods for your clients. Find out how to select the best carriers.
Generate Great PR on a Shoestring Budget With These 5 Tips
Business Circle

Generate Great PR on a Shoestring Budget With These 5 Tips

Public relations is one of the most valuable and cost-effective pieces of a marketing mix in comparison to other channels
Kathie Green
4 Steps to Navigate the Rough Waters of Information Overload
Startup Basics

4 Steps to Navigate the Rough Waters of Information Overload

The entrepreneurial realm offers an ocean of opportunity. However, with such opportunity also comes a propensity for confusion.
Jeff Boss
Freight Brokers: 2 Common Service Problems and How to Fix Them
Freight Brokerage Business

Freight Brokers: 2 Common Service Problems and How to Fix Them

Here's how to handle those bumps in the road so they don't derail your business.
No Money to Start a Business? No Problem. Try These 5 Options.
Business Circle

No Money to Start a Business? No Problem. Try These 5 Options.

Follow these simple guidelines to build up a venture of your choosing for little to no capital.
Sujan Patel
5 Fundamentals Successful Entrepreneurs Build Into Their Strategy
Strategy

5 Fundamentals Successful Entrepreneurs Build Into Their Strategy

Business is a minefield of what we can't anticipate or control. The key is building that into your plan and, more importantly, your backup plan.
Kimanzi Constable
Small, But Fierce: How Tiny Firms Can Pack a Big Punch
Startup Basics

Small, But Fierce: How Tiny Firms Can Pack a Big Punch

In an economy hostile to small business, how are the most successful small firms surviving?
Chris Matthews
The 5 Pillars, or 'Fingers,' of Successful Entrepreneurship
Starting a Business

The 5 Pillars, or 'Fingers,' of Successful Entrepreneurship

What sets the successful businesses apart from the failed ones? This 'handy' metaphor should help.
Ron Yekutiel
Keep 'Em Coming Back: How Freight Brokers Can Engage Customers Online
Freight Brokerage Business

Keep 'Em Coming Back: How Freight Brokers Can Engage Customers Online

Using your website and social media to boost your business is critical for your success, even if the bulk of your work as a freight broker takes place on the open road.