Swag

Marketing

Companies Are Spending $21.2 Billion on Corporate Swag — Only For It to End Up in the Donation Pile. Here's What You Need to Do to Stand Out.

How entrepreneurs can transform promotional products into meaningful, story-driven tokens that captivate, connect and create lasting brand impressions.

Devices

5 Company Swag Products That People Will Actually Use

Everybody loves swag but these options go above and beyond.

Marketing

Would a Promotional Product Be Effective at Helping You Market Your Startup?

T-shirts. Flash drives. Pens. Chocolates. What giveaway items will help customers remember your product more than SEO will?

Thought Leaders

Your Swag Is Not Your Company

Handing out free stuff at your next trade show isn't likely to close any deals. Invest instead in training and bringing the right people to represent your business.

Business News

5 Ways to Make Swag Giveaways Count

Avoid giving away junk, be creative and try your best to make the contents of the bags memorable without being offensive.

Marketing

Too Much Swag! SXSW Freebies Delaying Air Travel

Screening bags packed with festival freebies is slowing down departing flights from the Austin festival.

Social Media

SXSW: Show Us Your Awesome Swag

Entrepreneur.com wants the super swag you've picked up at SXSW.