Target Markets The latest news, videos, and discussion topics on Target Markets en-us Copyright 2014 Inc., All rights reserved. (webmaster) 5 Business Fri, 15 Aug 2014 13:30:00 GMT The Small-Business Market Could Be Your Golden Ticket to Success While the consumer and enterprise markets, get all the attention, look to create solutions for the biggest segment of employers in the U.S. Fri, 15 Aug 2014 13:30:00 GMT Andy Miller This Tool Promises to Find the Best Location for Your Business Piinpoint helps businesses choose where to open based on facts, not just intuition. Thu, 24 Jul 2014 16:15:00 GMT Vanessa Richardson 3 Devices to Aid in Getting Your Bearings En Route to a New Venture An entrepreneur's flexibility is critical in exploring and learning from markets outside the comfort zone. Thu, 19 Jun 2014 21:00:00 GMT Travis Ledwith 6 Key Factors in Scoring a $1 Billion Valuation for Your Startup The team and the market were ranked as most important keys, according to representatives of six companies that made it. Wed, 18 Jun 2014 18:00:00 GMT Peter S. Cohan Innovators, Watch Out for These Invention Killers Don't be caught off-kilter by unexpected roadblocks and setbacks. Acquaint yourself with these keys for ushering new products into the marketplace. Thu, 01 May 2014 16:15:00 GMT Louis Foreman Operating in a Crowded Market? Here's How to Shine. Focus on these six ways to ensure that your new company will distinguish itself. Wed, 02 Apr 2014 15:30:00 GMT Jordan Dolin Why Barilla's CEO Has Demographics Working Against Him Guido Barilla's remarks last week that the pasta company will never feature gay families in its ads isn't just offensive, it's missing the mark when it comes to targeting customers. Mon, 30 Sep 2013 17:25:00 GMT Jim Joseph How Can I Turn Price-Sensitive Shoppers Into Customers? A business is having trouble with sales after expanding into a new market. Ask Entrepreneur's business operations expert offers ideas that are right on the money. Tue, 10 Sep 2013 17:35:00 GMT Ryan Himmel What PayPal's Rocky Beginnings Can Teach You About Startup Success Choosing the right market segment and customer base can take trial and error. Here are three lessons from a company that's been through it before. Thu, 05 Sep 2013 11:30:00 GMT Peter S. Cohan How to Engage Customers on a Dime Engaging customers is about reaching them with a compelling message. Here are some ways to do this without breaking the bank. Tue, 06 Aug 2013 15:00:00 GMT Jim Joseph Abercrombie & Fitch: Bad Business or Smart Targeting? Abercrombie CEO's Mark Jeffries' recent claims that his brand is not made for "fat people" was a bold and controversial move, but offensive as his comments were, is he being savvy about target marketing? Fri, 10 May 2013 07:40:00 GMT Jim Joseph Defining Your Market in 7 Steps No business can be all things to all customers, especially a small business. Here's how to find a niche to set up your company for success. Wed, 13 Feb 2013 13:31:00 GMT Entrepreneur Staff 5 Tips for Targeting Your Ideal Start-Up Customer Generating lots of traffic is only part of the battle. Here are some tips to help you avoid the blunders of blind traffic generation. Tue, 20 Nov 2012 10:00:00 GMT Matthew Toren To Find Your Next Great Business Idea, Narrow Your Focus A winning business opportunity often isn't obvious at first. Successful entrepreneurs can identify new niches and whether they can be profitable. Fri, 21 Sep 2012 03:00:00 GMT Brad Sugars 5 Ways to Generate Genuine Feedback for Your New Product After glowing reviews from his family, student entrepreneur Brian Ballan sought the truth from objective strangers. Thu, 13 Sep 2012 05:00:00 GMT Brian Ballan What Facebook's Page Post Targeting Means to Your Business Facebook's newest tweak could mean reaching exactly the customers you're after without annoying the ones you aren't. Tue, 07 Aug 2012 13:30:00 GMT Mikal E. Belicove How to Take a New Product from Just an Idea to a Business Scott Hamlin, the founder of the innovative upcycling company Looptworks, shares his views on the importance of knowing who your customers will be, how you're going to distribute your product and what makes it meaningful and different. Thu, 22 Sep 2011 04:03:00 GMT Five Steps to Create a Marketing Plan How business owners can put together a detailed marketing guide for business growth. Thu, 11 Aug 2011 00:01:00 GMT Tim Berry How to Target Your Message to Find Customers Small businesses don't need a data crunching geek squad to identify and reach more qualified groups of customers. Consider the following strategy. Thu, 28 Apr 2011 10:00:00 GMT John Arnold