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Taylor Swift's Latest Trademark Filings Reveal a Shrewd Business Strategy
The star stealthily filed trademark applications for certain lyrical stylings from her latest album, '1989.'
Lower Trademark Filing Fees Coming Soon
The U.S. Patent and Trademark Office will be charging lower filing fees starting in the middle of January.
Chick-fil-A Fails to Shut Down 'Eat More Kale' in Trademark Battle
A kale-loving solopreneur triumphed over the famous chicken chain, who's slogan is 'Eat Mor Chikin.'
Twitpic Is Dead -- This Time, For Real
The photo-sharing and hosting service that couldn't afford a legal trademark battle with Twitter said it was closing down in September. Then, it was back! Update: Just kidding.
Have a Brilliant Idea? How to Keep it Safe. (Infographic)
From patents to trademarks to copyrights, here is an overview of what you can legally do to protect your intellectual property.
What to Do If Someone Uses Your Trademark
The saying, 'Imitation is the sincerest form of flattery' just doesn't fly when dealing with trademarks.
Find Your Brand's Proof Points
Identify the very unique attributes of a product or service that make it special. Then solidify the positioning.
Gone in a Flash: Twitpic to Shut Down Following Dispute With Twitter
The image sharing site is closing down after Twitter requested it drop its trademark application.
Looking to Freeze Out Others, ALS Association Wants to Trademark the 'Ice Bucket Challenge'
If they succeed, the non-profit could use the registration to block other charities from capitalizing on the viral campaign.
Your Ideas Have No Value
Get over holding onto your ideas and get out there and do something with them.
A Rant, and Some Suggestions What to Do, About Patent Trolls
An entrepreneur devoted to innovation and protection of intellectual property lets loose about patent trolls and the patent system that enables them.
Attorney Confession: Those Little TM and (R) Symbols Are More Important Than I Thought
Nobody knows everything, even in their own field. This lawyer got herself into trademark difficulty that a few simple steps would have avoided.
7 Reasons Why Trademarks Are Important to Your Business
Trademarks are inexpensive to obtain and grow in value as your business grows. It is never too early to trademark your brand
Why Protecting Intellectual Property Is Crucial to Business Success on 5 Counts
An ounce of prevention can be really worth the investment.
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