Trademarks: Page 4

Business News

Apply For a Trademark Before It's Too Late

With trademarks, the early bird gets the worm.

Thought Leaders

6 Tips for Registering a Trademark Overseas

Not registering your trademark overseas immediately can cost you in the long run.

Leadership

3 Inspiring Business Lessons From Billionaire Media Mogul Oprah Winfrey

From safeguarding your brand to trusting your gut, there's much to learn from the wildly successful ascent of Lady O, the 'queen of all media.'

Marketing

Why Riding the #Rio2016 Wave Could Land Your Business in Legal Trouble

The U.S. and International Olympic Committees are cracking down on the unauthorized use of their intellectual property.

Growing a Business

What I Learned From Being an Accidental Copycat

Did Melania plagiarize Michelle (and, if so, why her instead of Pat Nixon or Nancy Reagan?) or are we all just recycling and reusing good lines?

Business News

McDonald's Wins EU 'MacCoffee' Trademark Dispute

The case underscores the battle between brand names and so-called free-riders who might benefit from the marketing spent on brands without bearing the same costs.

Business News

Facebook Beverages Won't Be a Thing in China After Rare Trademark Win

The Beijing Municipal High People's Court said the Zhongshan Pearl River Drinks application to label certain foods and beverages 'face book' was an obvious act of copying and harmed fair market competition.

Devices

Apple Loses Trademark Battle, Allowing Chinese Company to Use the 'IPHONE' Name

The Beijing company Xintong Tiandi Technology can now sell IPHONE-branded purses, wallets and phones cases.

Growing a Business

How Do You Sustain Your Brand's Value? Follow These 6 Steps.

Hint: You want your logo to be more like the bitten apple and less like the walking fingers.

Growing a Business

Your New Business Name Should Be Memorable, Spell-able and Available

Follow these five tips to settle on what is one of the most important aspect of a new company -- its name.

Social Media

Fans React Angrily After Popular YouTubers File to Trademark 'React'

The Fine Brothers claim the filing was about protecting their brand, but the pair have since announced that they will withdraw the application.

Business News

Government Must Protect Rude or Racist Brands, Court Says

The U.S. Trademark Office must protect companies with slur names, according to the Circuit Court of Appeals in Washington, D.C.

Growing a Business

What the Color of Your Logo Says About Your Company (Infographic)

The Golden Arches just wouldn't communicate the same thing if they were purple.

Business News

3 Key Legal Issues Online Marketers Need to Know About

There are several key legal issues you need to be aware of before you start contacting customers or potential customers

Branding

Don't Skimp on Trademark Protection for Your New Brand

Sitting down with a trademark attorney is perhaps the least thrilling part of launching a startup. Do it anyway.