Trends

The Most Important Piece of a Marketing Plan Is Your Targeted Customer
Marketing

The Most Important Piece of a Marketing Plan Is Your Targeted Customer

Knowing and anticipating the wants and needs of your customers shapes all the other elements of your plan.
Jim Joseph
Why Playing It Safe Will Kill Your Startup
Marketing Strategies

Why Playing It Safe Will Kill Your Startup

Following the prevailing trend or the tried-and-true could drain a new company's creativity. Aim instead to be an innovator.
Renée Warren
Interior Design Businesses

7 Home Decor Startup Trends to Watch

Creating a coherent, polished yet personalized aesthetic no longer requires an expert eye, bundles of free time or a hefty disposable income. Entrepreneurs have entered the game.
Charlotte Nichols
16 Startup Trends That Will Be Huge in 2015
Predictions

16 Startup Trends That Will Be Huge in 2015

A list of big, important predictions from the investors at venture capital firm Andreessen Horowitz.
Salesforce CEO Marc Benioff on Where Big Tech Is Headed
Technology

Salesforce CEO Marc Benioff on Where Big Tech Is Headed

We're in the early stages of a data-science revolution, he says.
Need a New Website or Logo? Design Trends for 2015. (Infographic)
Design

Need a New Website or Logo? Design Trends for 2015. (Infographic)

These are the design styles that'll make it impossible to look away.
Carly Okyle
Marketing

Analysis Finds Content About Tech Trends Draws Attention to Ads About Anything

Consumer interest in the latest technology is so great that ads associated with tech news do better, even when the products are unrelated.
Amit Avner
Smart Kegs to Mobile: What to Watch in Retail
Retail

Smart Kegs to Mobile: What to Watch in Retail

Key takeaways from this week's National Retail Federation's show.
Krystina Gustafson
U.S. Retail Sales Weak, Cast a Cloud on Consumer Spending
Economic Conditions

U.S. Retail Sales Weak, Cast a Cloud on Consumer Spending

Economists had expected core retail sales to rise last month. They fell.
Coming Soon: The Biggest Wealth Transfer in History
Wealth

Coming Soon: The Biggest Wealth Transfer in History

As the world's richest retire, the next three decades will see the most amount of money change hands -- ever.
Ansuya Harjani
Marketers Should Consider These 5 Tech Trends in the Coming Year
Online Marketing

Marketers Should Consider These 5 Tech Trends in the Coming Year

Are marketing-cloud technologies worthy of your hard-earned budget? Are they actually able to solve for all of your needs?
Doug Camplejohn
6 Food Trends to Watch Out for in 2015
Trends

6 Food Trends to Watch Out for in 2015

Sour flavors, vegetable mashups, a ramen renaissance and more extreme food trends are on tap for this year.
Kate Taylor
BlackBerry Is Gearing Up to Enter the Sizzling Smartwatch Scene
Smartwatches

BlackBerry Is Gearing Up to Enter the Sizzling Smartwatch Scene

The struggling smartphone pioneer wants in on Android Wear-ers' wrists. It's about time.
Kim Lachance Shandrow
Behold the BelfieStick, an Even Bigger Bummer Than the Selfie Stick
Selfies

Behold the BelfieStick, an Even Bigger Bummer Than the Selfie Stick

Just when you thought the Pole of Narcissus couldn't get any worse, this wretched doodad came along.
Kim Lachance Shandrow