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The Most Important Piece of a Marketing Plan Is Your Targeted Customer
Knowing and anticipating the wants and needs of your customers shapes all the other elements of your plan.
Why Playing It Safe Will Kill Your Startup
Following the prevailing trend or the tried-and-true could drain a new company's creativity. Aim instead to be an innovator.
Interior Design Businesses
7 Home Decor Startup Trends to Watch
Creating a coherent, polished yet personalized aesthetic no longer requires an expert eye, bundles of free time or a hefty disposable income. Entrepreneurs have entered the game.
16 Startup Trends That Will Be Huge in 2015
A list of big, important predictions from the investors at venture capital firm Andreessen Horowitz.
Salesforce CEO Marc Benioff on Where Big Tech Is Headed
We're in the early stages of a data-science revolution, he says.
Need a New Website or Logo? Design Trends for 2015. (Infographic)
These are the design styles that'll make it impossible to look away.
Analysis Finds Content About Tech Trends Draws Attention to Ads About Anything
Consumer interest in the latest technology is so great that ads associated with tech news do better, even when the products are unrelated.
Smart Kegs to Mobile: What to Watch in Retail
Key takeaways from this week's National Retail Federation's show.
U.S. Retail Sales Weak, Cast a Cloud on Consumer Spending
Economists had expected core retail sales to rise last month. They fell.
Coming Soon: The Biggest Wealth Transfer in History
As the world's richest retire, the next three decades will see the most amount of money change hands -- ever.
Marketers Should Consider These 5 Tech Trends in the Coming Year
Are marketing-cloud technologies worthy of your hard-earned budget? Are they actually able to solve for all of your needs?
6 Food Trends to Watch Out for in 2015
Sour flavors, vegetable mashups, a ramen renaissance and more extreme food trends are on tap for this year.
BlackBerry Is Gearing Up to Enter the Sizzling Smartwatch Scene
The struggling smartphone pioneer wants in on Android Wear-ers' wrists. It's about time.
Kim Lachance Shandrow
Behold the BelfieStick, an Even Bigger Bummer Than the Selfie Stick
Just when you thought the Pole of Narcissus couldn't get any worse, this wretched doodad came along.
Kim Lachance Shandrow
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