Trends

News and Articles About Trends

As 'The Walking Dead' Thrives, So Do Zombie Survival Camps
pop culture

As 'The Walking Dead' Thrives, So Do Zombie Survival Camps

America has an insatiable appetite for the undead -- and survivalist zomb-preneurs are rising up to meet the creepy demand.
Kim Lachance Shandrow
4 Tips for Getting Your Business in the News Without a Big PR Budget
Publicity

4 Tips for Getting Your Business in the News Without a Big PR Budget

You can learn to recognize opportunities for getting your company that favorable mention in the press you've been needing.
Ann Smarty
How to Prepare for the Future of Work
Trends

How to Prepare for the Future of Work

Employers can ready their companies and employees for the changes ahead in five critical ways.
Heather R. Huhman
Leading, and Surviving, a Company Rebranding Effort
Rebranding

Leading, and Surviving, a Company Rebranding Effort

Advance your company's legacy by transforming it. Tread carefully with key constituency groups.
Jim Freeze
Flush With Cash, Tech Employees Are Investing in Nightlife
Trends

Flush With Cash, Tech Employees Are Investing in Nightlife

While many young techies are spending their money on nightlife, others are taking it a step further, by buying their own stake in restaurants and bars.
Katie Roof
The Video Revolution Will Not Be Televised
Television

The Video Revolution Will Not Be Televised

Viewing habits and advertising trends are poised for a dramatic and sweeping change.
Kevin Bobowski
The Grind

Controlling the Uncontrollable

When getting a startup off the ground, entrepreneurs have to rely on others. Here is how to overcome the challenges of depending on external partners.
Sarah Haselkorn
We Have Lost Sight of the Real Meaning of Innovation
Innovation

We Have Lost Sight of the Real Meaning of Innovation

Various definitions of the word needlessly complicates what should be a simple mandate and increases pressure in the workplace.
David Redmond
Forget Specialty Blends -- Half the World Prefers Instant Coffee
Coffee

Forget Specialty Blends -- Half the World Prefers Instant Coffee

Outside of the U.S., the global instant coffee market is huge and growing fast.
Kate Taylor
5 B2B Marketing Trends for 2015 That You Should Be Doing Right Now
Winning Strategies

5 B2B Marketing Trends for 2015 That You Should Be Doing Right Now

We may have barely crossed into the second half of 2014, but if you want to have a big year in 2015, you should jump on your game plan now
Liz Staplefoote
Crumbs Could Get Reprieve Thanks to Investor Group
Food Businesses

Crumbs Could Get Reprieve Thanks to Investor Group

The recently shuttered cupcake chain could stay open with financing help from an investor group.
Katie Little
Cupcake Chain Crumbs Closes All Stores
Cupcakes

Cupcake Chain Crumbs Closes All Stores

A week after being delisted from Nasdaq, Crumbs has abruptly closed all 65 locations nationwide.
Kate Taylor
6 Super-Hot Food Trends You Need to Know About
News and trends

6 Super-Hot Food Trends You Need to Know About

Barbecue, snack mashups and the next Sriracha – here's what Technomic predicts restaurants will be serving up in the second half of 2014.
Kate Taylor
If You Fry It, They Will Come. Cronuts and the Business Case for Imitation.
Business Unusual

If You Fry It, They Will Come. Cronuts and the Business Case for Imitation.

This hybrid dessert trend created opportunity across the country. We explain what the Cronut's success can teach you.
Rosemary Lane