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Twitter is a popular microblogging social network service. The San Francisco-based company was founded by Jack Dorsey, Biz Stone, and Evan Williams in 2006.

Users are able to send and read messages -- also known as tweets -- that are up to 140 characters long. Tweets are publicly visible unless a user protects his or her account so that only approved users have access to it. Users can "follow" friends and colleagues, as well as their favorite brands, news outlets and other institutions. Twitter has also become a useful marketing tool for businesses.

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News and Articles About Twitter

4 Tips for Using Pinterest to Market Your Startup

4 Tips for Using Pinterest to Market Your Startup

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Do you really know how to use Pinterest to help attract people to your business? If not, here's a brief tutorial.
September 28, 2012 in Social Media
Twitter's Profile Pages Redesign Offers More Branding Opportunities

Twitter's Profile Pages Redesign Offers More Branding Opportunities

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How to take advantage of larger images and other design changes to draw more attention to your business.
September 18, 2012 in Social Media
What You Can Learn from Celebrities About Social Media

What You Can Learn from Celebrities About Social Media

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When it comes to engaging with your followers, sometimes it helps to think like you're famous.
September 14, 2012 in Social Media
6 Must-Have Attributes of Social Media Managers

6 Must-Have Attributes of Social Media Managers

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Hiring someone to handle your company's social media message is an important step to growing your business. Here are some skills to look for.
August 24, 2012 in Social Media
How Social Media Is Changing the Way Politicians Gather Information

How Social Media Is Changing the Way Politicians Gather Information

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A new generation of pollsters is taking advantage of social media to analyze and aggregate public opinion of candidates.
August 22, 2012 in Innovation
3 Social Media Lessons from the Olympics

3 Social Media Lessons from the Olympics

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A look at what business owners can learn from the recent Twitter missteps made by Olympic athletes.
July 31, 2012 in Social Media
Mike Jones on Ditching La La Land for Silicon Beach

Mike Jones on Ditching La La Land for Silicon Beach

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Los Angeles has long been a mecca for creative types. Now it's attracting techies too.
July 24, 2012 in News and Trends
5 Ways to Master Social Media Multitasking

5 Ways to Master Social Media Multitasking

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These tips and inexpensive tools can help streamline your efforts across multiple social media sites.
May 30, 2012 in Social Media
Finding the Best Time to Post to Social Networks

Finding the Best Time to Post to Social Networks

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Popular URL shortening service bitly examines the peak times to post to Facebook, Twitter and Tumblr.
May 16, 2012 in Social Media

SBA Chief Touts Entrepreneurship to Recent Grads in Twitter Q&A

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New college graduates are facing never-before-seen student-debt levels. The White House is hoping entrepreneurship is the answer.
April 25, 2012 in Young Entrepreneurs
Want Better Twitter Results? Try These Effective Types of Tweets

Want Better Twitter Results? Try These Effective Types of Tweets

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A new report suggests that complaining and being cryptic aren't the best ways to engage followers on the popular social network.
April 19, 2012 in Social Media
Five to Follow for Doing Business in China

Five to Follow for Doing Business in China

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Follow these five Twitter feeds for helpful information and services that will help you expand your business into the booming Asian economy.
April 12, 2012 in International Growth
The Business Model for Disruption

The Business Model for Disruption

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For groundbreaking companies like Twitter and Pinterest, business plans take a backseat to growing traffic. Thanks to the excitement over the expected Facebook IPO, it's starting to feel like the dot-com boom all over again.
April 3, 2012 in Your Business Plan
How Zombies Became a Social-Media Firebomb

How Zombies Became a Social-Media Firebomb

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Movies and TV shows like 'The Walking Dead' have taken hold of the nation's imagination. See what you can learn from a zombie.
March 8, 2012 in Social Media
What You Need to Know About Using Hashtags on Twitter

What You Need to Know About Using Hashtags on Twitter

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Here's how you can use hashtags so your tweets can reach a larger audience and attract more followers.
March 5, 2012 in Social Media
How to Find Your Authentic Voice on Social Media

How to Find Your Authentic Voice on Social Media

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How do you engage customers on social media--without sounding like you're marketing to them? Let the Esquire guy be your guide.
February 27, 2012 in Social Media
Social Media Tips from the Oscars

Social Media Tips from the Oscars

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The Oscars may be a must watch event, but is it also a must Tweet event? Business owners, you be the judges.
February 23, 2012 in Social Media
Video: Twitter 101: How to Join the ConversationPlay Video

Twitter 101: How to Join the Conversation (Video)

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Jason Falls, CEO of Social Media Explorer, shares tips for business owners looking to find their place on social network.
February 22, 2012 in Social Media
10 Little Known Social Media Tools You Should Be Using -- Now

10 Little Known Social Media Tools You Should Be Using -- Now

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Want to take your social media campaigns to the next level? These tools can help you get there.
February 21, 2012 in Apps & Software
Five Things to Do Before Your SXSW Launch

Five Things to Do Before Your SXSW Launch

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A good showing at Austin's South by Southwest Interactive festival can carry you down the path to startup glory. Here's a last-minute checklist.
February 16, 2012 in Startup Basics
Video: Seven Business Goals of Social Media - and How to Get StartedPlay Video

Seven Business Goals of Social Media - and How to Get Started (Video)

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Jason Falls, CEO of Social Media Explorer, explains how business owners can take a strategic approach to social media marketing.
February 15, 2012 in Social Media
How the White House Became a Social-Media Powerhouse

How the White House Became a Social-Media Powerhouse

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Macon Phillips, the White House's director of New Media, describes how the administration is using social media in unique ways -- and how your business can too.
February 8, 2012 in Social Media
How Broderick's Bueller Can Deliver Your Business Super Bowl Buzz

How Broderick's Bueller Can Deliver Your Business Super Bowl Buzz

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Curious how to take advantage of the pre-game buzz? Consider newsjacking or hosting a promotional tie-in.
February 1, 2012 in Social Media
McDonald's Social-Media Lesson: Critics Tweet Back

McDonald's Social-Media Lesson: Critics Tweet Back

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The hamburger chain admits that its new Twitter campaign, designed to promote the farmers who supply its meat, didn't go exactly as planned.
January 25, 2012 in Franchises
Emerging Social Media Sites to Attract Users

Emerging Social Media Sites to Attract Users

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As email and instant messaging loses prowess among users, smaller social-networking sites are stepping up.
January 16, 2012 in Social Media
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