Twitter

News and Articles About Twitter

To Engage Followers, Remember This One Simple Social Media Tip
National Small Business Week

To Engage Followers, Remember This One Simple Social Media Tip

While many small businesses blast out content via social channels, some fail to spawn authentic consumer engagement.
Geoff Weiss
Social Media Marketing

A Guide to Perfect Social Media Posts (Infographic)

What does a perfect social media post look like? Some detailed tips for creating the best posts possible.
Kristin Piombino
Twitter Testing a Feature That Lets Users Buy Items Without Leaving Twitter
Online Shopping

Twitter Testing a Feature That Lets Users Buy Items Without Leaving Twitter

An embedded 'Buy Now' could be Twitter's first step towards letting merchants accept mobile payments directly through the shorthand blogging service.
Benjamin Kabin
Would a 'Tweet Storm' Feature Kill Twitter?
Twitter

Would a 'Tweet Storm' Feature Kill Twitter?

Prominent venture capitalist Fred Wilson says the social network should develop a feature that easily allows users to string together longer arguments via a series of numbered tweets. But would eliminating the platform's enforced brevity kill its central appeal?
Laura Entis
This Bar Wants You to Apply for a Job Via Snapchat
Hiring

This Bar Wants You to Apply for a Job Via Snapchat

Forget LinkedIn -- this Dublin pub is requiring hopeful employees to apply through the ephemeral messaging service.
Kate Taylor
Gain Long-Term Social Followers With These 5 Tips
Connected Entrepreneur

Gain Long-Term Social Followers With These 5 Tips

Having an engaged audience online can help your bottom line, but you have to be careful.
Zach Cutler
Is Your Social Media Content D.O.A.? Try This. (Infographic)
Social Media

Is Your Social Media Content D.O.A.? Try This. (Infographic)

You put lots of time into crafting the perfect post, only for it to fall flat. Here's how to increase its shots at going viral.
Wendy Frink
Taking Aim at Twitter, Facebook Ramps Up Celeb Presence
Social Media

Taking Aim at Twitter, Facebook Ramps Up Celeb Presence

The social giant continues to take aim at rival Twitter with an emphasis on VIP users and entertainment partnerships.
Nina Zipkin
Build Your Personal Brand on Social Media, Moment by Moment
Marketing Edge

Build Your Personal Brand on Social Media, Moment by Moment

Online platforms are outlets to develop and broadcast your voice, but you have to be careful and considerate.
Jim Joseph
Want Your Employees to Share Company Social Media Posts? This One-Click Tool Makes It Easy.
National Small Business Week

Want Your Employees to Share Company Social Media Posts? This One-Click Tool Makes It Easy.

Convincing your team to regularly share company social media posts is no easy task. Here, social media marketing expert Brian Honigman reveals his favorite fix for this common conundrum.
Kim Lachance Shandrow
Want to Work For Me? Be My Facebook Friend.
Hiring

Want to Work For Me? Be My Facebook Friend.

Is looking into online activities an invasion of privacy? Maybe, but it's important to learn everything you can about a job candidate.
Gene Marks
Facebook Suffers 30-Minute Outage, Twitterverse Goes Ballistic
Facebook

Facebook Suffers 30-Minute Outage, Twitterverse Goes Ballistic

Disgruntled Facebook users vented and poked fun at the outage on Twitter, with the 'Facebookisdown' hashtag receiving 49,000 mentions during the 30-minute period.
Twitter Announces Support of GIFs, the Internet Goes Crazy
Gifs

Twitter Announces Support of GIFs, the Internet Goes Crazy

A sampling of how companies large and small have used the new GIF capability for their marketing purposes.
Jason Fell
With Stalling Growth, Twitter's COO Tweets His Resignation
Leadership

With Stalling Growth, Twitter's COO Tweets His Resignation

No replacement will be named as Ali Rowghani's responsibilities will be redistributed among other executives.
Geoff Weiss
Twitter

Twitter is a popular microblogging social network service. The San Francisco-based company was founded by Jack Dorsey, Biz Stone, and Evan Williams in 2006.

Users are able to send and read messages -- also known as tweets -- that are up to 140 characters long. Tweets are publicly visible unless a user protects his or her account so that only approved users have access to it. Users can "follow" friends and colleagues, as well as their favorite brands, news outlets and other institutions. Twitter has also become a useful marketing tool for businesses.

A username, or user's "handle," is generally a series of letters and numbers preceded by the "@" sign. For instance, Entrepreneur magazine's Twitter handle is @EntMagazine. Tweets can be tracked in groups by using a hashtag, or the "#" sign, before the word or phrase.

As of September 2011, Twitter said it has 100 million active users worldwide.

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