Unique Selling Proposition: Page 3
4 Video Tools for Startups With Little Cash
Companies big and small are embracing video, as it provides an additional revenue stream, works with mobile and is a great storytelling tool. But it can be pricey. For startups looking to get in on the video rage, here is how to do it on a budget.
How to Stop Wasting Time With Tire Kickers and Qualify Prospects in 5 Easy Steps
Learn how to qualify your best prospects by making sure they pass these five 'power disqualifiers.'
Starbucks, Casino 'Whales' and the 80/20 Pricing Power Curve
By focusing on your customers who are willing to spend more money on your products, you'll increase sales revenue as you decrease sales efforts.
3 Content Marketing Lessons From Big Brands
Publishing is a privilege -- don't squander it. Follow the lead of marketing giants and produce content that will captivate audiences.
The Key to Successful Marketing: Your Unique Selling Proposition
How to create a simple, compelling value statement that your customers can't resist.
How Can I Break into a Competitive Industry?
Facebook: Where Selling Meets Social
Facebook is the new town square, where people meet to socialize, and it offers both unique and familiar sales challenges.
5 Ways to Kill a Great Marketing Plan
Are your marketing campaigns <i>too</i> creative? Here's what separates a marketing plan that works from one that doesn't.
Differentiating Your Business
7 tips for creating a unique selling proposition that helps cut through the competitive clutter to drive sales
6 Tips for Turning Shoppers Into Buyers
Learn to transform 'I'm just looking' into 'I'll take it.'
Wind In Your Sales
Your business won't make any headway without stellar sales. Here's all you need to know to grow at a rapid clip.
Selling to Your Best Prospects
Don't worry about selling to everyone. Use these tips for identifying and targeting your best sales prospects.
Positioning: Setting Your Business Apart
Create a unique selling proposition to make sure your ads and other marketing materials stand out from the competition's.
10 Steps to Making Your Franchise the Next McDonald's
How to make sure your new franchise is a massive success
The 10 Commandments of Great Copywriting
Follow these tips to help you create clear, concise, lively writing that captures your e-mail readers' attention.