Video Marketing

News and Articles About Video Marketing

9 Tips for Packing Your Brand's Message Into a 15-Second Instagram Video

9 Tips for Packing Your Brand's Message Into a 15-Second Instagram Video

The video feature is a free and powerful tool for marketing.
Leverage Video to Cut Through the Crowdfunding Clutter

Leverage Video to Cut Through the Crowdfunding Clutter

A picture is worth a thousand words but a good video can be worth a lot of dollars.
YouTube Snaps Up App That Helps Startups Create Marketing Videos

YouTube Snaps Up App That Helps Startups Create Marketing Videos

Previously little-known Directr has joined YouTube’s video advertising team, the companies announced.
The Secrets to Making an Explainer Video Stand Out

The Secrets to Making an Explainer Video Stand Out

Video content is heating up the Internet. Entrepreneurs can jump on this bandwagon by producing simple explainer videos.
Tricks to Creating a High-Quality Video With Your iPhone

Tricks to Creating a High-Quality Video With Your iPhone

You don't need a massive budget to create high-quality commercial-like videos. You just need an iPhone and a few tips.
Be An Authority and Drive Sales With No BS Social-Media Marketing

Be An Authority and Drive Sales With No BS Social-Media Marketing

The founder of two fast-growing supplement companies speaks about how his no-BS YouTube videos created a passionate following of customers.
4 Tips to Being Your Brand's Champion on TV and YouTube

4 Tips to Being Your Brand's Champion on TV and YouTube

You know what you are talking about, now here is some help saying it to the camera.
6 Tricks to Get More Eyeballs on Your Videos

6 Tricks to Get More Eyeballs on Your Videos

Companies can create the greatest videos but if no one sees it, it doesn't matter. Here are six ways to increase traffic to your videos.
What You Can Learn From These 5 Mega Brands On Creating Viral Videos

What You Can Learn From These 5 Mega Brands On Creating Viral Videos

Marketing professionals are well aware of the power of viral videos and use the same techniques to sell their brand. But that doesn't mean every one will be a homerun. Here is how to do it right.
The 5 Types of Videos Startups Need to Stay in the Game

The 5 Types of Videos Startups Need to Stay in the Game

Video are extremely valuable to content-marketing strategies, yet, they continue to be one of the most underused assets in online marketing. Here are a few must-have videos for your company.
The Sweet and Simple Marketing Lesson From 'House of Cards'

The Sweet and Simple Marketing Lesson From 'House of Cards'

You don't need data to prove that product demonstrating works. All you need is an audience and BBQ ribs.
6 Big Opportunities With Google+ Hangouts on Air

6 Big Opportunities With Google+ Hangouts on Air

Every marketing advantage of video is multiplied on Google+ HOA, including your chances of becoming an Internet personality.
Show Off Your Business Skills in Online Videos. (Really It's OK.)

Show Off Your Business Skills in Online Videos. (Really It's OK.)

As visual creatures, people are swayed by a watching a professional make a case on the small screen.
The Idiot's Guide to Making a Video for Your Business

The Idiot's Guide to Making a Video for Your Business

Never shot a video before? Don't fret -- we're here to walk you through it.
4 Video Tools for Startups With Little Cash

4 Video Tools for Startups With Little Cash

Companies big and small are embracing video, as it provides an additional revenue stream, works with mobile and is a great storytelling tool. But it can be pricey. For startups looking to get in on the video rage, here is how to do it on a budget.
Lessons in Leveraging Vine From 5 Successful Brands

Lessons in Leveraging Vine From 5 Successful Brands

With only six seconds to produce a compelling and engaging video, some companies struggle to figure out the best way to use this micro-content platform.Take a page from these five companies and you will be on your way to being a Vine master.
Why Marketers Should Care About Rich-Media Content

Why Marketers Should Care About Rich-Media Content

Podcasts, videos and ebooks help connect to audiences on a deeper level.
WATCH: Dads Get Their Own #WorldsToughestJob Video

WATCH: Dads Get Their Own #WorldsToughestJob Video

You’ve probably seen that viral video claiming moms have the toughest job in the world. Now, men are getting their time in the limelight with a parody video by Bud Light.
3 Tricks to Create Premium Video Content on a Budget

3 Tricks to Create Premium Video Content on a Budget

While video content is becoming a more mainstream marketing strategy, it can be expensive. Here are a few strategies for creating top-notch content without spending a fortune.
Want to Cut Through the Noise? Embrace the Idea of 'Big' Content.

Want to Cut Through the Noise? Embrace the Idea of 'Big' Content.

If you want to get attention, consider investing in a long-form project that will set you apart.
Chipotle Is Making a Dark Comedy Series About Industrial Farming. (Yes, Seriously.)

Chipotle Is Making a Dark Comedy Series About Industrial Farming. (Yes, Seriously.)

The burrito chain is releasing a four-part comedy series on Hulu next month that offers a satirical take on industrial farming.

12 Strategies for Promoting Your YouTube Videos

Want to get the word out about your YouTube videos? Review these quick tips.
Want to Make a Successful YouTube Video? Read This.

Want to Make a Successful YouTube Video? Read This.

Successful YouTube videos can be as different as oil and water. But those aimed at a small-business audience have some similar traits that can help you communicate your message to your customers.
Airbnb Renters Open Their Homes to the Enemy: NY Mayor Bill de Blasio

Airbnb Renters Open Their Homes to the Enemy: NY Mayor Bill de Blasio

Airbnb is embroiled in a legal battle in New York City, where short-term rental laws forbid its business. In a new video, Airbnb hosts give the city's incoming mayor a unique offer.
How to Create Your Own YouTube Channel

How to Create Your Own YouTube Channel

If you're going to be posting multiple company videos on YouTube, setting up your own YouTube channel is a smart (and free!) option.

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