Video Marketing

News and Articles About Video Marketing

The 3 Videos Every Business Needs on Its Website
Video Marketing

The 3 Videos Every Business Needs on Its Website

If you're new to the video production process start with these concepts, and over time you'll get inspired with more ideas that are unique to your business.
Jennifer Jager
Time to Pull the Plug? 8 Real Threats to Traditional TV.
Television

Time to Pull the Plug? 8 Real Threats to Traditional TV.

More than a popular AMC program, the real "Walking Dead" may just be the service providers that lock people into bundled services.
Alex Iskold
Report Highlights Digital Trends Entrepreneurs Need to Know About in 2015
News and trends

Report Highlights Digital Trends Entrepreneurs Need to Know About in 2015

ComScore's new white paper puts numbers behind the increasingly mobile habits of consumers.
Mel Carson
5 Common YouTube Advertising Mistakes
YouTube

5 Common YouTube Advertising Mistakes

If harnessed correctly, ads on the video network can become one of the top growth channels for your business.
Eric Siu
3 Secrets to Online Video Success
Video Marketing

3 Secrets to Online Video Success

When it comes to online video success, you need to know how to get your video seen by the people who will publicize it further.
How to Create a Successful DIY Video on a Budget
Video Tips

How to Create a Successful DIY Video on a Budget

This guide for beginners will help startups and entrepreneurs create a high-quality video at a low cost.
Jennifer Jager
The 4 Essentials of Video Content Marketing Success
Video Marketing

The 4 Essentials of Video Content Marketing Success

Video has become the essential marketing tool with rich rewards for brands that get it right.
Brett Relander
5 Big Ways to Make Your Micro-Video Stand Out
Video Marketing

5 Big Ways to Make Your Micro-Video Stand Out

Video micro-content might have seemed like content marketing's embarrassing little brother at some point -- cute yet inconsequential. But times have changed.
Nate Birt
Here's a New Way to Deal With Angry Online Customers
Customer Service

Here's a New Way to Deal With Angry Online Customers

This technique can help quell upset customers and hopefully put a stop to broadcasting their dissatifaction.
Dan Newman
Here Is How to Get Your Branded Video Watched
Video Tips

Here Is How to Get Your Branded Video Watched

For brands, video creation is an essential component of existing in the virtual ecosystem. Here is how to ensure your videos are seen.
Nate Birt
4 Tips for Hiring a Great Video Production Company
Video Tips

4 Tips for Hiring a Great Video Production Company

With video becoming so popular, there's been a recent surge in the number of production companies -- and not all of them will deliver the quality you expect.
Jennifer Jager
Nike's Instagram Videos Have Helped Boost Following by Over 200 Percent
Video Marketing

Nike's Instagram Videos Have Helped Boost Following by Over 200 Percent

Since last April, the iconic sportswear brand has grown from 4 million to 12 million followers -- due in no small part to its social video strategy.
Geoff Weiss
5 Secrets to Succeed at Video Advertising
Video Advertising

5 Secrets to Succeed at Video Advertising

Whether the intent is to entertain, inform or persuade, there are many things to consider before setting out to create your next video campaign.
Alex Debelov
4 Tips for Telling Your Story in the Video Content Your Audience Demands
Video

4 Tips for Telling Your Story in the Video Content Your Audience Demands

Video is a medium for storytelling first, marketing second.
Jennifer Connelly