Web Design

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How to Create a Fun and Functional Website User Experience

How to Create a Fun and Functional Website User Experience

Refinery29 had become cluttered and difficult to navigate. Enter Wolff Olins, the global brand consultancy that redesigned the site to create a clean but playful user experience.
3 Website-Building Lessons From the HealthCare.gov Debacle

3 Website-Building Lessons From the HealthCare.gov Debacle

Some of the many mistakes made in debuting HealthCare.gov and how you can avoid them.
The Delicate Balance of Good Website Design

The Delicate Balance of Good Website Design

Green Hat Gin blends old aesthetics with new technology for a stirring online experience.
10 Questions to Ask When Using Google Analytics

10 Questions to Ask When Using Google Analytics

How to use the free website metrics tool to better understand your customers and track e-commerce and ads.
9 Ways to Make the Payment Process Easy for Online Customers

9 Ways to Make the Payment Process Easy for Online Customers

Making it as easy as possible for your customers to pay is essential for increasing conversions and sales.
Beyond Web Analytics: 5 Types of Online Data You Should Be Tracking

Beyond Web Analytics: 5 Types of Online Data You Should Be Tracking

Understand more about how effective your website is with these useful tools.
10 Questions to Ask When Hiring a Webmaster

10 Questions to Ask When Hiring a Webmaster

What you need to know when looking for the right person to design and maintain your website.

Easy Ways to Keep Visitors on Your Website Longer

Consider publishing multimedia, linking to other pages on your site and other strategies for making your site more 'sticky.'

Want to Sell More Online? How 'Split Testing' Your Site Can Help

Here are four simple tests that compare different elements of your site to help it generate more leads and sales.

How Website Optimization Helped a Small-Business Owner Bounce Back From Debt

Four ways a Wisconsin perfume retailer overcame debt and started over and to find new success online.
How to Make Your Website More Mobile-Friendly

How to Make Your Website More Mobile-Friendly

Does your website look as good on a mobile device as it does on a TV? If not, digital design expert Janine Warner tells what changes you need to make and why.
3 Ways to Create More Engaging Website Landing Pages

3 Ways to Create More Engaging Website Landing Pages

How your pages can encourage customers to interact with your content and make purchases.
What to Consider When Creating Responsive Design-Friendly Content

What to Consider When Creating Responsive Design-Friendly Content

You might want to present content differently for the different types of devices customers are using to access your site. Here are five things to keep in mind.
15 of the Most Creative 404 Pages

15 of the Most Creative 404 Pages

These sites go beyond simple error messages with humor and some brand personality.
5 Tips for Hiring a Great Web Developer

5 Tips for Hiring a Great Web Developer

Follow these suggestions to pick the right tech talent the first time out.

Not Top Dog? 4 Ways to Project a Bigger Brand

Tech expert Prerna Gupta shares her tips on how to compete with bigger competitors.
5 Steps to a Stress-Free Website Redesign

5 Steps to a Stress-Free Website Redesign

What to consider when giving your old business site a forward-looking facelift.
How to 'Split Test' Your Website to Engage Online Customers Better

How to 'Split Test' Your Website to Engage Online Customers Better

Improve your site's performance by determining which design features resonate most with your audience.
How to Build a Multi-Platform Website

How to Build a Multi-Platform Website

Build a single website that works on a computer, a tablet and a smartphone.
5 Things That Belong on the Front Page of Your Website

5 Things That Belong on the Front Page of Your Website

Don't turn customers away by missing these critical homepage features.
Google's 3 Essentials for Mobile-Friendly Websites

Google's 3 Essentials for Mobile-Friendly Websites

A new survey from the tech giant says having a website that's optimized for mobile viewing is a must for businesses.
How to Make Your Site Mobile-Friendly With 'Responsive Design'

How to Make Your Site Mobile-Friendly With 'Responsive Design'

Consider these five tips for harnessing the power of this mobile technology.
WalkMe Website Tutorials Help Keep Visitors on Your Website

WalkMe Website Tutorials Help Keep Visitors on Your Website

A browser-based software that can walk visitors through complex elements of your website.
No Mobile Website? You're Probably Turning Customers Away

No Mobile Website? You're Probably Turning Customers Away

Three tips for making your website smartphone-friendly.
Uncover Your Site's Overlooked Profit Opportunities

Uncover Your Site's Overlooked Profit Opportunities

In every transaction, you can lead your customer to where you want them to go.

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