News and Articles About Whiskey

Why This Whiskey Entrepreneur Is Willing to Forgo Easy Cash
Trep Talk

Why This Whiskey Entrepreneur Is Willing to Forgo Easy Cash

Raj Peter Bhakta, the founder of whiskey company WhistlePig, knows that he is losing some cash in the short term by only making a 10-year-old product. But that's part of the plan.
Catherine Clifford
What Separates Entrepreneurs From Mere Mortals: The Ability to Take Risk
Trep Talk

What Separates Entrepreneurs From Mere Mortals: The Ability to Take Risk

Raj Peter Bhakta launched WhistlePig whiskey in the middle of a recession, and there were some cold, lonely nights where he felt alone in his mission. But he kept on.
Catherine Clifford
How an Innovative Whiskey Brand Won Angel Investors (Without Getting Them Wasted)
Project Grow

How an Innovative Whiskey Brand Won Angel Investors (Without Getting Them Wasted)

Cleveland Whiskey built its credibility before approaching angel investors for money and mentorship.
Jane Porter
Why This Entrepreneur Makes All New Hires Live With Him for a Month
Trep Talk

Why This Entrepreneur Makes All New Hires Live With Him for a Month

The founder of whiskey company WhistlePig brings all new employees up to his farm in rural, middle-of-no-where Vermont for at least a month. It's costly both in time and money, but he says it's worth every penny.
Catherine Clifford