Shopping expectations table.

Store and primary reason: More-Less

Net Wal-Mart +16% Price and one stop convenience Chain drug stores +11% Convenience and price Target +11% Ambiance and price Dollar stores +10% Price and 5 & 10 convenience Supermarkets +10% Food for home and bargains Club stores +9% Price and experience Department stores +6% Bargains Home Depot +7% Selection and price Internet stores +6% Convenience and price Farmers markets +6% Value and farmer support Lowe's +6% Selection and service Trader Joe's +5% Fun and price Supercenters +5% One stop convenience Local independent stores +4% Convenience and support Yard sales/flea mkts, thrift. +4% Price and thrift Specialty stores +3% Fashion, merchandise, easy to shop Health-oriented (Whole Foods) +3% Quality Best Buy +1% Price Health food stores +1% Price and freshness Radio Shack +1% Assortment and easy Sears +1% Item specific Circuit City -1% ($ and service are reasons to avoid) Independent drug stores -1% ($ and convenience reasons to avoid)) Convenience stores -2% ($ is main reason to avoid) Category stores -3% ($ is main reason to avoid)