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Weekly UpdatesPfizer, a U.S. pharmaceutical company, filed a lawsuit against 16 Colombian drug manufacturers for reproducing a generic version of Viagra using the same color and shape of the anti-impotence medication. Pfizer says that although Colombian law allows local pharmaceutical companies to manufacture generic versions of the patented drug, these producers were taking advantage of Pfizer's marketing strategy by copying the pill's trademark characteristics.
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Pfizer, a U.S. pharmaceutical company, filed a lawsuit against 16 Colombian drug manufacturers for reproducing a generic version
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