TruePosition, Berwyn, Pa., the world's largest company solely
dedicated to the development and implementation of wireless location
products, services and devices, has launched TrueNorth(TM) Managed
Location Services, a network of leading location experts whose combined
capabilities will change the way wireless operators develop and deliver
safety and security related Location Based Services (LBS) in Latin
America.
Based on feedback and demand for enhanced safety and security
applications from the wireless operator and end-user communities in
Latin America, TruePosition has developed TrueNorth MLS to provide
network operators with a fully managed single interface to all the
elements of the wireless location value chain for the first time.
"TrueNorth MLS gives Latin American operators a simplified way
to enable advanced location capabilities for critical information
applications such as personal safety and security services, which are in
high demand," explained Joe Sheehan, president of TruePosition.
"TruePosition's roots are in providing location solutions to
support the needs of public safety. Through our work supporting the US
911 emergency services mandate we have developed extensive expertise in
the development of high accuracy, high reliability location systems.
Currently our United States solutions provide high accuracy location
coverage for over 150 million people and are saving and improving lives
every day."
The solution comprises three key components: the TrueNorth Location
System (including the full range of core Position Determining Equipment
and middleware), a suite of consumer and enterprise TrueNorth
Applications focused on safety and security such as child monitoring,
turn-by-turn navigation, fleet tracking and traffic alerts, accessible
either through mobile terminals or specialized devices) and TrueNorth
Support, which provides design and management capabilities at all levels
of the value chain.
At the heart of the TrueNorth MLS offering is the TrueNorth(TM)
Location System, provided by TruePosition. The Location System combines
the widest variety of positioning technologies, including U-TDOA, Cell
ID, Enhanced Cell ID, A-GPS and future hybrid solutions. This strong
technology infrastructure provides the capability to support the
location accuracy and quality of service levels that critical
information services require.
The TrueNorth Location System integrates seamlessly with
operators' existing location infrastructure and applications,
allowing them to use the most appropriate location technology for each
application in every environment - both now and in the future. The
TrueNorth offering provides a clear migration path from entry-level
location systems, to more advanced higher accuracy and performance
solutions making it possible for operators to grow their location
capabilities in conjunction with the market's requirements.
Aligning with leading industry experts Agilent Technologies,
Redknee, Autodesk, Nour and Tekel enables TrueNorth MLS to present the
broadest base of wireless location technology, services, applications,
support and expertise currently available.
About the TrueNorth MLS network
TruePosition
TruePosition is the world's largest company solely dedicated
to the development and implementation of wireless location, products and
services, providing complete solutions to support the wireless location
needs of the global marketplace.
TruePosition's heritage lies in the development of advanced
location systems which include handset, network and hybrid location
solutions. Its location products are in use today, providing high
accuracy location coverage for over 150m people.
At the heart of the TrueNorth MLS offering is the TrueNorth(TM)
Location System, provided by TruePosition. The Location System combines
the widest variety of positioning technologies, including network and
handset-based location solutions such as U-TDOA, Cell ID, Enhanced Cell
ID, A-GPS and future hybrid solutions. These technologies are supported
by TruePosition's leading SMLC (Serving Mobile Location Center),
which is the only product on the market that can provide support for all
location methodologies.
By acting as the single point of contact for customers,
TruePosition will remove the need to deal separately with all the
elements of the location value chain.
For more information, visit http://www.trueposition.com or call
215/867-8600, ext. 244/235.
Agilent Technologies
Agilent is a global technology leader in communications and the
number one supplier of service assurance systems. Agilent's
solutions are deployed in support of meeting the mission critical US
E-911 Mandate.
Agilent supports TrueNorth MLS with access7 Location, a
non-intrusive, network-level solution that monitors, collects and
correlates data from the network, enabling operators to unlock the value
of their existing infrastructure and benefit from the revenue potential
of high value LBS. This flexible solution can scale as usage of location
services ramps and adapt dynamically to the requirements of new Location
applications, while maintaining network performance. Detailed
location-based network performance measures can also be collected and
analyzed to enable operators to minimize the impact of
service-threatening network issues. It supports many levels of location
accuracy from Cell ID, through Enhanced Cell ID to U-TDOA and hybrid
solutions.
For more information, visit http://www.agilent.com.
Redknee
Redknee is a leading provider of telecommunication software
solutions, which enable network operators and service providers to
deliver innovative value-creating services. Redknee's
next-generation software solutions deliver innovative services to over
25 top tier network operators, with more than 185 million subscribers
worldwide. Customers include Vodafone, E-Plus and O2.
The company will be bringing a variety of core location &
presence service offerings to TrueNorth MLS, including:
Enhanced Location Services (ELS) is a mobile gateway that securely
manages interactions between location-based applications and positioning
information. It supports information retrieval from all location
technologies - including network-based U-TDOA (Uplink Time Difference of
Arrival), A-GPS, Cell ID, Enhanced Cell ID and future hybrid solutions.
Enhanced Presence Server (EPS) allows operators to launch
presence-enabled applications such as Push to Talk over Cellular (PoC),
Instant Messaging and Enhanced Contact List.
For more information, visit http://www.redknee.com.
Autodesk Location Services
Autodesk Location Services is a division of Autodesk, Inc.
(NASDAQ:ADSK) , the world's leading software and services company
for the building, manufacturing, infrastructure, digital media, and
wireless data services fields. Autodesk's solutions help customers
create, manage, and share their data and digital assets more
effectively. As a result, customers turn ideas into competitive
advantage by becoming more productive, streamlining project efficiency,
and maximizing profits.
As a leader in the development of core location offerings and
applications, Autodesk Location Services will bring TrueNorth MLS
services in a number of areas including web-based and mobile-based
privacy management and comprehensive geospatial support. Autodesk will
also bring a full suite of specialized end user services to the
TrueNorth offering - from consumer services such as enhanced directory
assistance and friend-finder, to personal and enterprise productivity
applications such as traffic, navigation and workforce management.
For more information, visit
http://locationservices.autodesk.com/index.htm
Tekel
Tekel Network, a wholly owned subsidiary of Global Consulting
Touch, S.L., was established in 2002 with the express goal of creating
and providing Location Based Services (LBS) for the next generation of
wireless devices.
Tekel brings TrueNorth MLS a robust product offering of attractive
handset and device-based location services. These include a variety of
solutions for personal, asset and vehicle tracking in addition to a full
suite of handset- based convenience and productivity solutions targeted
at the consumer space. Supported services provide high-quality user
experiences by allowing personalization and customization, and including
advance contents and 2D/3D location user interfaces.
Tekel products deliver a wide range of real-time functionalities
(courier and messenger service, crossed location amongst users,
emergency calls, roaming, antitheft, secured transaction platform)
either through the Internet or through the cell phone itself.
As of today, Tekel Network enables connectivity, contracts and
joint ventured alliances with cellular operators in 20 different
countries over 3 continents.
For more information, visit http://www.tekel.net.
Nour Communications Inc.
Established in 1989, Nour Communications Co. is part of the ASTRA
Group of Companies (ranked 37th among the Top 100 Companies in Saudi
Arabia). Nour is an industry leader in the design, supply and
installation of telecommunications equipment, and is constantly at the
forefront of technological challenges in developing telecommunications
networks.
Nour will bring a full portfolio of distribution, engineering and
support services for the TrueNorth offering. Nour has strong competence
in networking, switching, transmission systems and GSM projects and also
has strengths in Information Technology, public security applications,
network management, security & certification and many other sectors,
which will be of great value to TrueNorth customers.
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