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NETGEAR ACHIEVES GOLD IN INDUSTRIAL DESIGN EXCELLENCE.

Networks Update • August 1, 2005 •

NETGEAR(R), Inc. (NASDAQ:NTGR), Santa Clara, Calif., a worldwide provider of technologically advanced, branded networking products, has won Gold status in the 2005 Industrial Design Excellence Award (IDEA) program, one of the world's most prestigious design competitions. The 25-year-old award competition, sponsored by the Industrial Designers Society of America (IDSA), is a celebration of the best product designs of the year as judged by an international panel of design experts.

NETGEAR's Platinum II enclosure, the housing for over 20 popular NETGEAR networking devices, was one of only 38 Gold IDEA award recipients from a pool of over 1,400 submissions in more than 50 categories for business, industrial, consumer, research, medical and scientific markets. This is the second major design honor this year for NETGEAR, as the Chicago Athenaeum: Museum of Architecture and Design also bestowed its GOOD DESIGN(TM) Award on the Platinum II enclosure.

"This award has strengthened NETGEAR's reputation for delivering innovation to the masses," said Patrick Lo, chairman and CEO of NETGEAR. "Our feature-rich wired and wireless networking products empower consumers to connect to the Internet with well designed ease. We place considerable emphasis on affordable elegance when developing our products, so it's highly rewarding to have the IDSA acknowledge their artistic merit."

"The NETGEAR Platinum II enclosure is technology made human," said Tucker Viemeister, jury chair of the IDSA. "The vent details make this product feel like some kind of embroidered plastic -- an intersection of craft and high technology. The cool metal band presents the technology like a digital necklace. Its info-graphic band shows that it's active in an elegant way."

The Platinum II series of NETGEAR's consumer and business-class devices, designed in conjunction with NewDealDesign LLC, comprises enclosures for nearly two dozen NETGEAR routers, gateways and switches, including the 108 Mbps Wireless Firewall Router (model WGT624), the 54 Mbps Wireless ADSL Firewall Router (DG834G), and the 54 Mbps Wireless Print Server with 4-Port Switch (WGPS606), as well as wired devices such as the ADSL Modem Router (DG632) and the 8-Port Gigabit Desktop Switch (GS608). The devices are distinctive for their smooth interface, rounded corners, low profile, and lightly textured white surface, with a side-wraparound overlay label in shiny chrome or matte white. The Platinum II enclosure has also inspired the sleek design of NETGEAR's newest wireless product family, including the RangeMax(TM) Wireless Router (WPN824) with Smart MIMO technology.

"NETGEAR has given us the opportunity to develop an original design that transcends the bland and beige typically associated with products in the networking industry," said Gadi Amit, president of NewDealDesign. "We took into consideration NETGEAR's emphasis on providing simplified networking solutions for the home and business when creating the final concept of the Platinum II -- a sophisticated, minimalist design which reflects the user's surroundings."

The IDEA award is a testament to the products and concepts that shape public understanding about the impact of industrial design excellence on the quality of life. A jury of 17 world-renowned designers and critics focused on five areas: design innovation, benefit to the user, benefit to the client/business, ecological responsibility, and appropriate aesthetics and appeal. All 148 winners with descriptions, photos and contacts are featured on the IDSA web site (www.idsa.org), and will also be showcased in IDSA's annual Yearbook of Industrial Design Excellence, distributed internationally to business executives, business schools, federal officials and designers.

About NewDealDesign

NewDealDesign is a topnotch alternative to the traditional design franchises. Focusing on design for the real world, NewDealDesign combines a hands-on attitude, extraordinary talent, and a common sense approach to deliver high quality yet cost-effective design. The firm has earned 40 awards in the last three years for design excellence and market success in a wide range of industries. NewDealDesign is located in San Francisco, California.

For more information, visit http://www.newdealdesign.com or call 415/227-3722.

About NETGEAR(R), Inc.

NETGEAR(R) designs technologically advanced, branded networking products that address the specific needs of small and medium business and home users. The company's product offerings enable users to share Internet access, peripherals, files, digital multimedia content and applications among multiple personal computers and other Internet-enabled devices. NETGEAR is headquartered in Santa Clara, Calif.

For more information, visit http://www.netgear.com or call 408/907-8000.


COPYRIGHT 2005 Worldwide Videotex Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.
NOTE: All illustrations and photos have been removed from this article.


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