Contract enforcement, social efficiency, and
distribution: some experimental evidence.
by Wu, Steven Y.^Roe, Brian
Turning now to distributional issues, note that hypothesis 2
predicts that, in a concentrated market, buyers obtain all surplus while
sellers earn reservation payoffs. Figure 3 illustrates how the ratio of
the sellers' surplus to total surplus evolves across periods. In
both C and RC2, sellers consistently captured less than 50% of total
surplus; in fact, in round 15, sellers earned negative surplus (sellers
earn less than reservation payment). At the other extreme, under RC1,
sellers collectively never earned less than 50% of total surplus and, in
some cases, earned more than 100%, especially in early and late rounds
when relationships were being established or were ending.
[FIGURE 3 OMITTED]
One logical explanation for high seller surplus in RC1 is that Q is
unenforceable; thus, the power to engage in opportunism belongs to
sellers. Figure 4(a) illuminates this by contrasting the ratio of seller
to total surplus under RC1 in private and public trading. Note that the
ratio tends to be lower under private trading. Private trades indicate
that relational trading is taking place, making it less likely that
parties will renege on their agreements for fear of breaching
self-enforcement constraints. If sellers or buyers shirk on their
agreements for short-term gains, they risk being terminated by the other
party and foregoing long-term relationship-specific gains. Nonetheless,
one can see that even under private trading, the ratio increase
dramatically in the final periods when relationships are about to end.
[FIGURE 4 OMITTED]
Figure 4 (b) provides the same analysis for treatment RC2. Note
that unlike RC1, the ratio is higher under private trading. Intuitively,
in RC2, buyers may also engage in opportunistic behavior so that private
trading appears to discipline buyer opportunism thereby increasing
sellers' surplus. Nonetheless, in the last few rounds, buyer
opportunism increases so that sellers' surplus falls significantly,
even under private trading.
So far, we have suggested that opportunistic behavior may explain
some of the patterns observed in figures 3 and 4. To better understand
the role of opportunism, turn to figure 5, which graphs sellers'
propensity to renege on quality across periods in the incomplete
contract treatments. Note that the percentage of trades in which sellers
reneged was lowest under private RC2 trading and highest under public
RC1 trading. It is particularly interesting that sellers reneged less
often in private RC1 trading than in public RC1 trading, except in the
early and late rounds. It appears that sellers were more likely to
renege on quality before relationships were well established (in the
early rounds) and when they were about to end (in the late rounds).
However, in RC2 sellers renege less often in early and late rounds,
presumably because buyers can still use discretionary price adjustments
to discipline sellers even when relationships are fragile.
[FIGURE 5 OMITTED]
Rows 1 through 4 of table 3 report sellers' propensity to
renege on quality after buyers retaliate; that is, after being
terminated. One might anticipate that sellers would renege less often
after being punished (terminated) but there was little evidence of this.
Under RC1, sellers renege more if they were just terminated regardless
of whether post-termination trade is public or private. This might be
because terminated sellers have to switch to partners with whom they
have no relationship-specific capital. The evidence is more mixed for
RC2. Under private (public) trading, sellers renege more (less) if they
have just been terminated.
Rows 5 to 8 compare sellers' promised profit, which is what
they would earn if all parties honor the terms of the contract, to
realized profits. On average, sellers earn more than promised in RC1 in
both public and private trading, which is no surprise considering that
sellers can engage in opportunistic behavior. In contrast, in RC2,
sellers earn less profit than promised perhaps because buyers can behave
opportunistically by making price deductions even when sellers meet
obligations (recall that conditional on good performance, deducts were
observed 55% of the time in public trades). This is consistent with
claims made by some growers that they earn less than expected under
contract production. For instance, Hamilton (2001) reports that, in a
survey of broiler growers, 43% indicated that they earned less than they
had anticipated under contract production.
Rows 9 and 10 reveal that in the C and RC1 treatments, sellers
rarely earn profits below reservation levels so that, on average,
sellers make good contract choices. However, in RC2, buyer opportunism
results in sellers earning less than reservation payoffs, ex post, in
24% of public trades and in 7.9% of private trades. Thus, although
sellers in RC2 accept the best contracts ex ante, in nearly one in four
public trades, sellers end up with profits below reservation payoffs.
This is mitigated by private trading but sellers still earn profits that
fall below reservation payoffs in nearly 8% of trades.
We now turn to an econometric investigation of our data, which
allows for a more complete analysis of surplus and profits. We estimate
regressions where the dependent variables are surplus, buyer profit and
seller profit. We are interested in the impact of RC1 and RC2 on each of
the dependent variables so we include dummy variables for each regime as
explanatory variables. Moreover, because our experiment is a repeated
game where subjects can establish cooperative agreements by making the
continuation equilibrium conditional on past play, the observations are
history dependent. Thus, surplus/profits in a given period may depend on
the underlying equilibrium, which in turn depends on past strategies and
actions. We account for this dependence by including lagged quality
chosen by sellers, lagged discretionary price deviations by buyers, and
a measure of the length of private relationships. Additional control
variables include demographic information and linear and quadratic time
trends to capture learning and search. The "reservation"
variable represents the seller's reservation payoff to account for
the fact that reservation payoffs varied from 5 to 10 in some C
sessions. Unobserved experiment-specific effects may cause the composite
error term of observations within an experiment to be correlated. Thus,
the robust standard errors were adjusted for clustering on experiments.
(9)
While our main explanatory variables of interest are RC1 and RC2,
we want to interact these treatment variables with a "private"
dummy because it is likely that the incremental impact of RC1 and RC2
depends on whether trades are private or public. Because the decision to
trade privately may be endogenous, a two-stage endogenous switching
model is used. The first-stage probit model is used to predict the
probability of private trading and then the inverse Mill's ratio
calculated from this probit is included as a regressor in the
second-stage regressions. In the second stage, the sample is split into
public and private trades and the regression equation is estimated for
each subsample. The exclusion restrictions used for the first-stage
probit are lagged variables for "positive surprise" (Q >
E(Q)) and "negative surprise" (Q < E(Q)), where E(Q) is the
quality level the buyer expected to receive. In each round of RC1 and
RC2 each buyer was asked to enter their quality expectation immediately
after the seller accepted the offer (and prior to delivery). These
variables are attractive exclusion restrictions because they should
affect the probability that a buyer will continue to contract privately
in the following period, but should have no direct impact on surplus and
profits in a future period; that is, these variables should only affect
future surplus and profits through the private variable.
Table 4 presents the results of the first-stage regression. (10)
The regression reveals a strong, positive relationship between RC1 and
the probability that private trading is used, which is consistent with
figure 1. The previous length of a private relationship between a buyer
and seller also significantly increases the probability of private
trading. Thus, buyers/sellers locked in relationships are highly likely
to use private trading.
Table 5(a) reports the second-stage regression explaining total
surplus. The explanatory variables are the same as those used in the
first-stage probit except for positive and negative surprise, which are
excluded. A dummy variable for treatment C was omitted so that C
represents the base treatment against which comparisons are made. The
coefficient for RC1 is negative and significantly different from zero
for both subsamples, suggesting that surplus under RC1 is lower than
surplus under C whether trades were conducted publicly or privately.
However, the difference in coefficients across the subsamples is
estimated to be 26.48 and is significant at the 5% level according to a
Chow test, suggesting that private trading reduces efficiency loss
(relative to C) by an average of 77%. Turning to RC2, it is interesting
that the coefficient for the private sample is not significantly
different from zero--RC2 does not appear to reduce surplus relative to
C, provided that subjects trade privately. This result is in stark
contrast to RC1 and it suggests that relational contracting combined
with a buyer's ability to make discretionary adjustments in price
can provide informal enforcement that can nearly perfectly substitute
for formal enforcement in producing social surplus.
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