Patents, tax shelters, and the
firm.
by Burk, Dan L.^McDonnell, Brett H.
While critics have questioned how well business method patents fit
standard patent justifications, that is, regarding their ability to
provide economic incentives for innovation, the special economic
peculiarities of such patents have received less scrutiny. In
particular, desirability of investment patents may deserve consideration
in light of the efficient market hypothesis. In its strongest form, this
economic theory holds that the prices in markets reflect all the
available information concerning traded commodities, so that excess
returns to investment are impossible. Weaker forms of this hypothesis
hold that some temporary disparity between market price and actual value
may be possible, allowing some excess returns to those who have access
to better value information, but that the very activity of pursuing
undervalued commodities will cause their prices to rise, rapidly
dissipating any advantage gained from the privately-held information. In
other words, the communicative nature of prices in markets rapidly,
although perhaps not instantaneously, makes privately held investment
information public. (21)
This hypothesis has important implications for investment
strategies generally and for the policy of patenting such strategies.
Investment strategies, whether patented or unpatented, are almost by
definition intended to outperform the market--there is no other reason
for the development of such strategies, since the recognized,
understood, and simple approach of buying and holding a diverse
portfolio of investment instruments would otherwise yield the optimal
outcome. The efficient market hypothesis predicts that attempts to
outperform an efficiently functioning market will fail. However, an
investment strategy that may be exploiting some imperfection or
inefficiency in the market may yield better returns than the market as a
whole, at least until the information about the inefficiency leaks out,
attracts other investment, and the profits from that investment anomaly
are competed away. (22)
The question for investment strategies based upon anomalies, then,
is how quickly they will be noticed and dissipated. If the market is
sufficiently transparent, this may occur simply by observation of
pricing in the marketplace. If for some reason market pricing does not
reflect the desirability of the investment strategy, the information may
reach the marketplace through other channels--such as gossip.
Opportunism or entrepreneurship on the part of those conducting the
investment transaction may also play an important role in disseminating
information about the strategy. Employees familiar with the strategy may
personally employ it for their own benefit or may use the information
gained in the service of the firm to service their own clients, perhaps
by leaving and founding their own brokerage. Indeed, competing
investment firms may attempt to hire experienced personnel away from
their competitors in order to get the benefit of that competitor's
specialized knowledge for their own clients.
This of course presents a problem of confidentiality for those
exploiting market anomalies. One strategy for containing such
information leakage is to treat the investment strategy as a trade
secret, prohibiting employees from discussing it with those outside the
firm, from using the information for their own benefit, or from using
the information in the service of a new employer. Obligations of trade
secrecy arise from a number of legal sources, including a duty of
loyalty to the employer in tort and prohibitions on unjust enrichment in
the law of restitution. But a common source of trade secrecy obligation
arises out of contract, through employment of confidentiality agreements
and possibly non-competition agreements. These agreements may be used to
obligate not only employees to secrecy, but also clients who will learn
of the transaction, as well as business entities that may be involved in
transactions under the investment system.
Such agreements are common in many industries, but may be central
to preserving the profitability of investment strategies that are
profitable only so long as the market does not learn of their existence.
Yet confidentiality agreements are cumbersome to draft, to police, and
to enforce. They are also subject to the famous "information
disclosure paradox" formulated by Kenneth Arrow: the possessor of
valuable information will be reluctant to disclose information unless a
confidentiality agreement is in place, but the potential recipient of
the information will simultaneously be reluctant to sign a disclosure
agreement until he knows what information is to be disclosed. (23)
Consequently, Arrow predicts that disclosures under confidentiality
agreement will be impeded and often will not occur at all.
Patents present one solution to the information disclosure paradox,
by occasioning exclusive rights on the publication of an enabling
disclosure of the claimed invention. (24) An important factor in the
calculus of patent benefits is the public benefit of disclosure. In
order to obtain a patent, the applicant must disclose the claimed
invention in sufficient detail that one of ordinary skill in the
pertinent art could make and use the invention by following the
disclosure. (25) This disclosure is published as part of the patent
document, providing the benefit of the information to the public at
large and allowing anyone to practice the invention after the expiration
of the exclusive rights in the patented invention. In the rationale of
the patent system, disclosure of the invention is the public's quid
pro quo for granting the inventor exclusive rights.
But quite apart from such public benefits to disclosure is a
private benefit for negotiation and licensing transactions. The
publication of the invention disclosure in a patent places potential
licensees or purchasers on notice as to the nature of the invention,
while the exclusive rights in the invention prevent misappropriation
based on the disclosure. (26) Thus, aside from any effect they may have
as an incentive to investment or any benefit due to the increase in
public knowledge, patents are expected to lower transaction costs
between firms by avoiding the information disclosure stand-off that may
occur under purely contractual disclosures.
However, the public information function of patents remains
troublesome. The corpus of published patent disclosures unquestionably
provides a valuable technical library to the public. But careful
observers of the patent system have long been aware of a paradox in the
patent disclosure rationale. (27) The exclusive rights in a patent are
only valuable in comparison to the patent holder's next best
alternative, which is trade secrecy. Patent protection lasts for a
little less than twenty years, but trade secrecy lasts so long as the
invention remains generally unknown--essentially, so long as it is not
independently recreated or reverse engineered by another. A rational
innovator would prefer perpetual protection to twenty years of
protection, and so would presumably opt for trade secrecy if the
invention can be maintained as a secret. This in turn implies that the
rational innovator will opt for a patent only when the invention cannot
be maintained as a secret. Or, in other words, patents only disclose
information which would have become public anyway.
Where investment methods are concerned, this problem is even more
troubling. On a strong theory of the efficient market, information about
investment strategies will by their very implementation be communicated
via the market and their benefits dissipated away by the response of
other market participants. Patenting the investment strategy, however,
may legally exclude other market participants from responding to the
price information signaled by the behavior of the patent holder--in
other words, patents may lock in inefficiencies that the market would
have corrected. On this view, the patent grant not only exchanges
exclusive rights for information the public would have had anyway, it
also locks in a market distortion for a period of nearly two decades.
And since, on a strong theory of the efficient market, investment
strategies would be impossible to maintain in secrecy, the incentive of
a patent never prompts disclosure of otherwise inaccessible information.
On a weaker view of the efficient market, the prospects for patent
disclosure may be somewhat less bleak. Patenting will presumably still
not be an attractive option for investment strategies that might remain
viable and confidential indefinitely. However, it may be that the patent
will prompt disclosure sooner in those cases where the investment
strategy could not be maintained in secret for seventeen or eighteen
years, but might have been maintained for a significant period of time
less than that. Risk averse business innovators may opt for a certain
seventeen or eighteen years of exclusivity over a lesser period of
uncertain use, during which the strategy might be inadvertently
disclosed or independently discovered by another (and, indeed, patented
after independent discovery by another business innovator, in which case
the earlier innovator will be excluded or end up paying patent royalties
to the later discoverer). We suspect that it is in this class of
investment strategies where patenting will have the greatest effect,
particularly for tax investment strategies. And so it is in this class
of investment strategies that we consider the effects of the shift from
trade secrecy to patenting, in light of the theory of the firm.
IV. PATENTS AND THE THEORY OF THE FIRM
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