In addition to new flavors, some frozen dessert companies are offering holiday-themed gift cards.

* In addition to new flavors, some frozen dessert companies are offering holiday-themed gift cards. Cold Stone reports that its cards can be purchased in any domination starting at $3 and are available in more than 1,400 locations across the country or online. Dairy Queen has launched its first ever gift card promotion, titled Share DQ Joy. DQ offers purchasers of $20 or more gift card a free 12 oz. Blizzard Flavor Treat or Orange Julius premium fruit smoothie. It has also created a new website to support the gift card promotion, www.sharedjoy.com, where consumers can view holiday videos and send clips to family and friends with personalized messages. The humorous video clips star "Joy," an "iconic 80-something, eccentric, passionate Blizzard- and holiday-obsessed, gift-giving grandma," described as "a blend of Edith Bunker, Saturday Night Live's church lady and a female Ned Flanders."