More Resources

TV biz frenzy hits Latin countries.

Video Age International • Oct, 2007 •

In a few months since VideoAge last scrutinized the Latin territory during its major TV trade show--the L.A. Screenings--the area seems to have embarked on a whirlwind of television business activities, with Argentina, Brazil and Venezuela at the forefront.

Two Brazil-based TV trade shows (one for content, the other for hardware) spotlighted the country's great potential, which is reflected by the restructuring of the international division of TV Globo, the country's major TV organization. Another TV trade show did the same thing for Argentina, only there, it's Claxson that's been restructured. This comprehensive report that unfolds on pages 48, 50, 52, 54 and 56, also takes a look at recent developments with TVes, the Venezuelan TV network that supplanted RCTV right in the middle of the L.A. Screenings.


COPYRIGHT 2007 TV Trade Media, Inc. Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.
NOTE: All illustrations and photos have been removed from this article.


Browse by Journal Name:
Today on Entrepreneur
Related Video

e-Business & Technology
Franchise News
Business Book Sampler
Starting a Business
Sales & Marketing
Growing a Business
E-mail*:
Zip Code*: