Regarding Ralph Baruch's book
...
by Gershman, Larry^Friscia, Anthony D.
In my opinion, your comments regarding the book were totally within
your purview as publisher of VideoAge. You witnessed firsthand many of
the events that Ralph wrote about and therefore have the right to
comment on Ralph's perspective and how effectively, or accurately,
He recalled those events and the perspective in which he viewed those
events.
I was very moved by his recitation of past events. I know that, for
me, Ralph put a lot of what happened into a fuller picture, and it
represents an important document in the growth and history of the
industry, the companies he was an important part of, [a testament to]
his important role in so many factors of this business--worldwide. I
thought your comments were yours to make and by and large I believe you
gave Ralph's book a favorable review (which, I too, felt it
deserved). Your getting into the issue of Ralph's advertising
support of VideoAge, and you personally, I thought was misplaced. You
have every right to make that point if you think publishing it is a
prudent thing to do. However, within the context of reviewing
Ralph's book--a perspective of a man's body of work and his
significant contributions to our industry over his lifetime to date--in
my view, is not the proper place to express your personal past issues.
It would be [advantageous] for a newsman delivering the hard news to
report it unbiased, and then, if he, or she wants, to give a personal
"commentary""--appropriately labeled--as his personal
point of view. This way the reader, or the viewer, continues to trust
the professional reporting of the newsperson, or the publisher, and
separately gets to read, or hear, their personal point of view.
Larry Gershman, Los Angeles
I just read your article on Ralph Baruch ... It was excellent!!!
Seriously, you pulled no punches and were refreshingly honest and
sincere.
Anthony D. Friscia, Los Angeles
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