Collusion under monitoring of
sales.
by Harrington, Joseph E., Jr.^Skrzypacz, Andrzej
Collusion under imperfect monitoring is explored when firms'
prices are private information and their quantities are public
information; such an information structure is consistent with several
recent price-fixing cartels, such as those in lysine and vitamins. For a
class of symmetric oligopoly games, it is shown that symmetric
equilibrium punishments cannot sustain any collusion. An asymmetric
punishment is characterized that does sustain collusion and it has firms
whose sales exceed their quotas compensating those firms with sales
below their quotas. In practice, cartels could have performed such
transfers through sales among the cartel members.
... if I'm assured that I'm gonna get 67,000 tons [of
lysine sales] by the year's end, we're gonna sell it at the
prices we agreed to and l frankly don't care what you sell it for.
Terrance Wilson of Archer Daniels Midland from the March 10, 1994,
meeting of the lysine cartel.
And that total for us for the year, calendar year is 68,000;
68,334, 68,334 and our target was 67,000 plus alpha. Almost on target.
Mark Whitacre of Archer Daniels Midland from the January 18, 1995,
meeting of the lysine cartel. (1)
1. Introduction
* Many, if not most, price-fixing cartels involve firms selling to
industrial buyers, with the lysine cartel being a notable example. As
price can be settled through private negotiation, it is not typically
observable. In such cases, compliance with the collusive agreement is
often based on firms' sales. Indeed, cartels can go to great
lengths to ensure that sales are public information among the cartel
members. In the citric acid cartel, for example, firms hired an
international accounting firm to independently audit sales reports
(Connor, 2001). The objective of this article is to explore collusion in
an imperfect monitoring setting in which prices are private information
and firms' quantities are public information.
In spite of such a monitoring environment being applicable to many
market settings, there is relatively little work with such a structure
even though, interestingly enough, it was the one described by Stigler
(1964) when he originally raised the issue of imperfect monitoring.
There are, of course, many articles using the classical monitoring
setting of Green and Porter (1984), in which firms' quantities are
private information and the market price is publicly observed. In the
context of repeated auctions, Blume and Heidhues (2003) and Skrzypacz
and Hopenhayn (2004) assume price is private information, while who won
the auction is known. However, the assumption of one unit per period
makes the model unsuitable for many markets and, pertinent to the issue
at hand, constrains the monitoring of collusion through sales (a point
we elaborate on later). Tirole (1988), Bagwell and Wolinsky (2002) and
Campbell, Ray, and Muhanna (2005) allow for multiunit demand in the
context of the infinitely repeated Bertrand price model with imperfect
monitoring. The assumption that firm demand is discontinuous is
obviously extreme and, furthermore, plays an important role in
sustaining collusion. Our model is the first to consider collusion when
prices are private information and monitoring occurs with respect to
sales, while making standard and fairly general demand assumptions:
demand is multiunit and expected firm demand is everywhere continuous.
Our first main finding is a surprising impossibility result. For a
general class of symmetric demand structures with inelastic market
demand, no collusion can be sustained by symmetric punishments. By way
of example, one such demand structure is when the probability
distribution of demand depends only on the difference in firms'
prices, as is true with the discrete-choice model. The rough intuition
for our result can be conveyed as follows for the duopoly case. To
begin, one would expect punishment to occur when market shares are
sufficiently skewed. Suppose, for example, punishment occurs when the
market share of one of the firms exceeds 70%. A firm that considers
charging a price below the collusive price raises the probability that
its market share exceeds 70%--which makes punishment more likely--but
lowers the probability that the other firm's market share exceeds
70%--which makes punishment less likely. What we show is that, for small
price cuts, these two effects exactly offset each other, which implies
that a firm's continuation payoff is unaffected by its price.
Therefore, an equilibrium price for the infinite horizon game must be
the same as that for the stage game. Though shown for the extreme case
of fixed market demand, robustness prevails when market demand is
stochastic and sensitive to firms' prices. Specifically, if market
demand is very insensitive to firms' prices, then collusive prices
are very close to noncollusive prices.
The conclusion we draw from this result is not that firms cannot
collude but rather of the importance of treating apparent deviators
differently from apparent nondeviators. The second main result is
showing that collusion can be sustained with asymmetric punishments
involving transfers in which firms that sold too much compensate those
who sold too little. In fact, some price-fixing cartels, such as those
in citric acid (Arbault et al., 2002) and sodium gluconate (European
Commission, 2002), did indeed deploy asymmetric punishments through the
use of interfirm sales, which can act as transfers. The main message of
this article is that, if we are to understand the actual practices of
some cartels, it is essential that we take account of imperfect
monitoring with respect to prices and the role of asymmetric punishments
that condition on sales.
After the model is described in Section 2, the inability of
symmetric punishments to sustain collusion is established in Section 3.
Some robustness issues are explored in Section, 4, while a
characterization of asymmetric equilibria that sustain collusion is
provided in Section 5. We relate these results to the literature in
Section 6 and briefly conclude in Section 7.
2. Model
* Consider an infinitely repeated game in which n [greater than or
equal to] 2 firms make simultaneous price decisions. Cost functions are
common and linear and, without loss of generality, cost is zero. Demand
is fixed at m discrete units. (2) We often refer to there being m
customers (with unit demands). Though total demand is fixed, firm demand
is stochastic. Letting [q.sub.i] denote the quantity of firm i, the set
of feasible quantity vectors is
[DELTA][equivalent to]{(q.sub.1],...,[q.sub.n])[member of][{0,
1,..., m}.sup.n]:[n.summation over (i=1][q.sub.i]=m).
Define [psi]([q.bar]; [p.bar]) [DELTA] x [R.sup.n] [right arrow]
[0, 1] as the probability of realizing quantity vector [q.bar] given
price vector [p.bar]. As regards the stochastic nature of firm demand,
one can imagine that products are differentiated or that they are
homogeneous but buyer-specific shocks, which may be independent or
correlated, that influence demand in each period. We describe some
examples below.
We make three assumptions on the probability distribution on firm
demand.
Assumption 1. [psi] is continuously differentiable with respect to
[p.sub.i] for all i.
Assumption 2. [psi]([q.bar]; [p.bar]) = [psi]([omega]([q.bar]; i,
j); [omega]([p.bar]; i, j)), for all i, j and all ([q.bar]; [p.bar]),
where [omega]([q.bar]; i, j) is the vector [q.bar] when elements i and j
are exchanged.
Assumption 3. [[summation].sup.n.sub.i=1]([partial
derivative][psi]([q.bar];(p,...,p))/ [partial derivative] [p.sub.i]0,
for all ([q.bar], p).
Assumption 1 is standard and Assumption 2 imposes symmetry in that
permuting the price vector permutes the probability function. Assumption
3 is the key restriction, though it is satisfied in many models.
Assumption 3 implies, that if we start at equal prices, then the
distribution of demand remains unchanged if firms make small, identical
price changes.
When n = 2, Assumption 3 holds if the demand distribution depends
solely on the difference in prices; in that case, equal changes in price
do not affect the difference. For general n, a sufficient condition for
Assumption 3 to be true is that [psi] depends only the price differences
for all pairs of firms. To show this explicitly, consider n = 3 and
suppose [there exists][xi]:[DELTA] x [R.sup.3] [right arrow] [0, 1] such
that
[psi]([q.bar];[p.bar]) = [xi]([q.bar];[[DELTA].sub.12],
[[DELTA].sub.23]), [for all] ([q.bar]; [p.bar])[member of][DELTA] x
[R.sup.3],
where [[DELTA].sub.i,j] [equivalent to][p.sub.i] - [p.sub.j].
Hence, the probability function depends only on the pairwise differences
in firms' price. Then
[MATHEMATICAL EXPRESSION NOT REPRODUCIBLE IN ASCII.],
so that Assumption 3 holds.
An example from the literature that conforms to our demand
specification is the following m-buyer generalization of the duopoly
model of Cabral and Riordan (1994). Let the probability that firm 1
sells to a particular buyer equal F([p.sub.2] - [p.sub.1]), where F : R
[right arrow] [0, 1] is continuously differentiable and nondecreasing
and F' is symmetric around zero. Assume also that buyers'
decisions regarding from whom to buy are i.i.d. That implies that a
firm's demand is binomially distributed,
[psi](b, m-b;[p.sub.1], [p.sub.2])=m!/b!(m-b)!
F[[p.sub.2]-[p.sub.1].sup.b][(1-F([p.sub.2]-[po.sub.1])).sup.m-b],
so only the price difference matters.
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