Before you hit send: crafting workplace e-mails to
avoid mishaps.
by Robinson, Tennille M.
A decade ago, Barbara Pachter told students, "E-mail is a word
document that can and will come back to haunt you." "They
[just] laughed. It was this new technology, and people didn't know
its implications," she says. Pachter, an etiquette expert and
author of New Rules @ Work: 79 Etiquette Tips, Tools, and Techniques to
Get Ahead and Stay Ahead (Prentice Hall Press; $13.95), says no one is
laughing today, because "they've heard enough horror
stories."
The possibilities for error via e-mail are endless, so conducting
proper communication is key. "E-mail can enhance your professional
image or work against you--you decide," says Pachter.
With effective execution, e-mail "leads to better
communication and responses, because you're sending out great
subject lines with clear, concise material inside," says Peggy
Duncan, personal productivity expert and author of Put Time Management
to Work and Live the Life You Want (PSC Press; $24.97). "It's
not rocket science," she asserts. "If you are having any
issues, you can learn how to do better."
Send
Put you best keystroke forward with these tips:
* Format The mini letter: In the business world, e-mail has evelvo
into a more formal context. Appropriate salutations and closings are
suggested to start. (Think "Dear," then "Hi").
* Tone You talking to me? Don't send e-mails when you're
angry or to solve complex issues. Read it aloud before sending; if it
sounds harsh to you, it probably is. Don't write anything that you
wouldn't say to someone's face. "Some people hide behind
e-mail, or that's what they think they're doing," says
Pachter.
* Length: Short is the new long. General guidelines state that you
write one screen (25 lines) and stick with one subject. Use short
paragraphs and space blank lines between each. Bullets are also a good
way to get your point across with fewer words. Use descriptive subject
lines--leaving them blank leads to unopened e-mails.
* Presentation How do I look? "It's a document,"
stresses Pachter. Do without typographical faces, multiple colors, and
decorated backgrounds. All capital letters is the equivalent of shouting
and when overused can be difficult to read.
* Grammar S-P-E-L-L check: Set your e-mail to automatically check
for errors; it may not catch everything, so proofread. Print it out if
necessary. And double-check any numbers.
* Privacy Security breach: "E-mail is not private, and people
shouldn't have any expectation that it is," says Pachter. So
be careful what you say and how you say it. And use blind carbon copy
(BCC) when e-mailing a group of people, especially when they don't
know one another.
* Sending TO: Input recipients addresses after you've finished
composing and are confident it's exactly how you want it.
* Replying RE: "General guidelines say 24 hours, but
let's be real," Duncan continues. "We live in a world
that wants answers now." Is it ever too late? Patcher says probably
not, but do acknowledge the delay and be aware, "If you don't
respond immediately, you could lose business."
* Crisis Management Oops: "One punctuation error. One
misspelling. Wilt people notice? Maybe, maybe not," Pachter
confesses. Acknowledging the mistake either in person or with another
e-mail is the best defense.
COPYRIGHT 2008 Earl G. Graves Publishing Co.,
Inc. Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
Copyright 2008, Gale Group. All rights
reserved. Gale Group is a Thomson Corporation Company.
NOTE: All illustrations and photos have been removed from this article.