D'Addario acquires PureSound snare manufacturer.

D'ADDARIO & COMPANY has acquired PureSound Percussion just as PureSound celebrated its tenth anniversary in the manufacture of premium aftermarket snare wires. Distributors, dealers, and drummers view PureSound as a leading supplier of snares for vintage, classic, and new snare drums, providing drums with enhanced sensitivity, improved tone, and a variety of other desirable attributes.

"I see the purchase of PureSound as a natural outgrowth of our activities," said Jim D'Addario, chairman & CEO. "D'Addario is viewed as the world's authority on alloys and wires For stringed instruments, while for ten years PureSound has demonstrated consistent growth through a history of solid research and unique products. It is a formidable force--the combination of D'Addario expertise in metal strings with PureSound's innovation and trade equity. We expect rapid growth and international expansion from PureSound through D'Addario's extensive distribution channels."

PureSound Percussion has filled a significant market niche by manufacturing elite-quality snare strands in a wide variety of configurations, instantly recognizable by their distinctive copper-colored end clips. In addition, the company catalogs a series of tailor-made snare wires for vintage drums, and the Metrix line, known for its matte jet black finish and lower price point.

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PureSound founder Yoav Debasc has combined a passion for drums with knowledge of metallurgy, first among studio players seeking to obtain heightened sensitivity and multiple timbres. He later diversified his snare strand options, garnering acclaim from drum-set, concert, and marching players. PureSound also manufactures the innovative Speedball bass drum beaters. Debasc will stay on with D'Addario & Co. to work on PureSound's manufacturing operations.

"I would like to thank the drummers and dealers who have supported us for this exciting decade," said DeBasc. "I can think of no better home for PureSound than D'Addario & Company. Their market position and metallurgical savvy is unparalleled. And their reputation for relentlessly pursuing new pathways means that PureSound is poised for an exciting future."