A new type of gentrification: Melody Rollins makes a
difference in Harlem.
by Butler, Sana
Black Enterprise • March, 2008 • Black Wealth Initiative: SECURING YOUR FINANCIAL
FUTURE
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MELODY ROLLINS IS NO STRANGER TO success. Soon after graduating
with an M.B.A. from MIT's Sloan School of Business in 2001, she
landed a job in New York City as an account manager and investment
strategy firm, making $150,000. When she was promoted to senior vice
president in 2006, her salary increased to more than $500,000 a year.
Rollins lives on 20% of her income annually and saves and invests the
rest in mutual funds and stocks, but more importantly, she donates 15%
to nonprofit organizations in her Harlem community.
"When I relocated to PIMCO's New York office in 2002 from
California, I knew I wanted to live in a black community and help kids
with their career and life choices," says Rollins, 35, who grew up
in a lower-middle-class family outside of San Francisco. "Plus, I
didn't want to be one of the many who move to Harlem only to take
advantage of relatively less expensive real estate while ignoring the
existing community," adds Rollins, referring to the ongoing
gentrification of Harlem, famously marked by former President Bill
Clinton setting up an office on 125th street in 2001.
Soon after moving to Harlem in 2005, Rollins began looking for an
organization within the community where she could donate her time and
money. Her search led her to Future Leaders Institute Charter School.
Founded in 1999, Future Leaders Institute welcomes 300 kindergarten
through eighth-grade students. Almost every eighth-grader goes on to
boarding school, private school, or a selective top-tier public high
school in New York City. That's a pretty good track record but not
a total surprise to Rollins, who immediately recognized the
school's potential when she was searching for volunteer
opportunities.
"Their passion and vision for the students made the difference
for me," says Rollins. In addition to being the first African
American member of the school's board, Rollins is co-chair of the
development committee, founder of the school's leadership council,
and a member of its grievance committee, which gives her a chance to
hear f from parents. "I think seeing a face like theirs represented
puts them at ease," says Rollins, pointing out that about 97% of
the students are black.
Rollins has learned that parents are in need of just as much
support as the students. Last year, when an eighth-grader was accepted
to a competitive New England boarding school, one of the high school
placement officers spent three months trying to convince the
child's mother to let the student attend. When Rollins discovered
the reason for her hesitation, she was moved. "The mother said,
'He'll think he's better than us,'" recalls
Rollins, but she eventually granted permission. This was a challenging
experience that made Rollins aware of nonacademic hurdles in the high
school admissions process. She responded by proposing a $176,200 high
school placement fund so that the school could hire additional staff to
help parents and students navigate the admissions process.
"As a business-minded person, I want to make my money work
well," says Rollins. "I give based on what moves me."
Rollins has written checks totaling more than $25,000 for the
school's operating budget. In addition, she commissioned a friend
to create three abstract paintings that were auctioned off at her 34th
birthday party. As a result, she raised $3,000 for the school.
Rollins is also on the board of Neighborhood Defender Service of
Harlem, a nonprofit public law office committed to improving legal
representation for those unable to afford an attorney. Last year, she
gave $5,000 and raised more than $10,000 by hosting a barbecue at her
home to celebrate the organization's 15th anniversary with the
theme "Give $15 for 15."
Rollins invited her employer to get involved as well. Last year,
Future Leaders Institute and Neighborhood Defender Service of Harlem
each received $10,000 in program grants from the PIMCO Foundation, a
nonprofit charitable organization founded in 2000. And in 2005, Rollins
nominated the Harlem Children's Zone charter school for a $10,000
employee choice award from the PIMCO Foundation, which it won.
The annual financial contributions Rollins makes outside of Harlem
include $5,000 to Oakland, California-based Robert Toigo Foundation, an
M.B.A. fellowship program for minorities pursing a career in finance.
She also donates $1,500 to Sponsors for Educational Opportunity scholars
program, which helps disadvantaged New York City high school students
attend college. Because of Rollins' commitment to support her
community and create a financial legacy for those who come after her,
she exemplifies BLACK ENTERPRISE'S Declaration of Financial
Empowerment Principle No. 10.
Declaration Financial Empowerment
From this day forward. I declare my vigilant and lifelong
commitment to financial ernpowerment and hereby pledge the following:
1 will use homeownership as a foundation for building wealth.
2 I will be proactive in managing my budget, credit, debt, and tax
obligations.
3 I will maximize my earnings potential, live within my means, and
commit to saving and investing at least 10% of my income.
4 I will ensure that my investments are properly diversified and
correspond to my current financial goals.
5 I will immediately commit to a program of retirement planning and
investing.
6 I will preserve and protect my assets through proper financial
and insurance planning.
7 I will ensure that my children receive a thorough education on
financial and business matters. 8 I will ensure that my wealth is passed
on to future generations through proper estate planning.
9 I will actively support the creation and growth of viable,
competitive black-owned enterprises.
10 I will use a portion of my wealth to strengthen my community.
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Rollins Advice:
Don't go It alone. Consider asking your employer to assist you
with your philanthropic efforts. Rollins wrote four proposals before her
employer wrote the first check. Also, talk to your human resources
representative to find out if your company offers matching contributions
or community awards.
Network. "I've recruited friends to serve on the Future
Leaders Insitute board with me," says Rollins. If you're
interested in serving on a nonprofit organization's board of
directors, consult BoardNet USA (www.boardnetusa.com) to find the right
match.
Understand the system. Melody's company sponsored her to
participate in Coro (www.coro.org), a civic leadership program that
explains how the government, nonprofit, and for-profit sectors in New
York City intersect,
Research. Do the necessary research to ensure that the
organizations you give to are making good use of your money, Begin your
search at Charity Navigator (www.charitynavigator.org) and Guidestar
(www.guidestar.org). 6uidestar allows you to view a charity's IRS
form 990, which gives a breakdown of how donations are used. Also, sign
up for a workshop at The National Center for Black Philanthropy
(www.ncfbp.net).
COPYRIGHT 2008 Earl G. Graves Publishing Co.,
Inc. Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
Copyright 2008 Gale, Cengage Learning. All rights
reserved. Gale Group is a Thomson Corporation Company.
NOTE: All illustrations and photos have been removed from this article.