Robert Altman's Nashville (1975) is a film whose sprawling
narrative structure reflects the equally sprawling fabric of the
automobile-dominated, postwar boom town in which it takes place. The odd
segues with scenes passing like batons from one character to another
often depend on the medium of traffic, whether as traffic jams or
impromptu roadside meetings. Down to the film's floating camerawork
that captures actors from awkward viewpoints, it is a film in which
nothing settles and its narrative momentum, like so much rubbernecked
traffic, has a stop-and-go quality.
Like Altman's film, contemporary photographers of suburban
existence in the United States chronicle dispersed, car-centered boom
towns with their strip malls, tacky signage, and acres of parking lots.
In taking traffic as a narrative medium, the transportation and growth
patterns of a 1970s sun-belt city are shown to circumscribe the
relations between the characters. In other words, the dispersed urban
fabric of Nashville patterns the human interactions in the film. A
filmmaker, Altman pieced together a narrative out of a hodge-podge of
characters and plots, but photographers Laura Bennett, Vesna Jovanovic,
and Brian Sorg do not. Rather, they probe the types of spaces in
suburbia that Altman's wandering camera eschews and our own roving
automobile-based gaze is likely to miss. As Americans visit drive-thrus,
snag discounted clothing at outlet malls, and purchase particle board
furniture, we pass by null spaces: loading docks behind big-box retail,
weedy lots in between stores, derelict malls, and office parks of
unremitting sameness. What binds the art of these three photographers is
their identification of and focus on these null spaces.
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If suburbs are thought of as bedroom communities tightly linked to
nearby cities through economic dependence and transportation routes,
then Bennett, Jovanovic, and Sorg focus on a type of built environment
that is no longer suburban. Instead, growth is now dispersed in all
directions of varying densities and uses. Rather than concentric rings
of development radiating from a historic core with neat divisions
between light industry, heavy industry, and residential zones, the real
pattern of development is now a web with a multiplicity of nodes that
form around expressway exits, malls, or corporate headquarters. (1) For
instance, the Atlanta region covers a large portion of north Georgia,
and there is the band of development in Florida from West Palm Beach
through Miami to Homestead, a distance of over a hundred miles, squeezed
between the Atlantic Ocean and the Everglades. The uninterrupted
development from Northern Virginia to Boston is yet another example.
While ostensibly connected to a historic urban core, places like
Schomberg, Illinois; Tysons Corner, Virginia; King of Prussia,
Pennsylvania; or Anaheim, California, are not economically tied to their
respective anchors of Chicago, Washington DC, Philadelphia, or Los
Angeles (itself lacking a "core" to attach to anyway). The
South Coast Plaza mega-mall in Orange County, California, a city unto
itself, claims to do more business than all of downtown San Francisco.
(2) The new suburb is not ancillary to a city: it is far larger in
population, economic power, and land area. The German urban theorist
Thomas Sieverts calls the contemporary suburb the Zwischenstadt
(literally, "between city"); he defines it as neither urban
nor rural, and he finds it uncatagorizable according to conventional
definitions that focus on density and centrality. (3) The Zwischenstadt
is varied but remarkably consistent in its variations. Joel Garreau
dubbed these new suburbs "edge cities." (4) In common
parlance, it is sprawl.
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The concept of the suburb is not uniquely American or Canadian. The
banlieues (suburbs) of Paris have a larger population, more jobs, and
greater population growth rate than central Paris, whose population
peaked in 1921. In fact, central Paris contains less than a quarter of
Parisians, most of whom instead live in the suburbs. (5) Given too that
most commutes are within the suburbs, the understanding of the suburb as
a subsidiary of a city no longer makes sense: there is no longer an
"urb" that the suburb is subordinate to. Calling these
photographs "suburban" conjures a vision of twentieth-century
Levittowns and postwar sitcom suburbs when, in fact, these photographs
are concerned with a much more recent past. Despite the non-specific
nature of the term "suburb," this essay uses it as shorthand
for the Zwischenstadt, the edge city, or the catch-all moniker of
sprawl. Though methodologically light years apart from urban theorists
and historians of the suburb, these photographs nonetheless contribute
to these writers' efforts to understand the complexity and variety
of the contemporary suburb by attending to aspects and pockets that are
normally brushed aside or skipped over.
Sorg's series "Closer" (2004-2005) consists of
forty-two photographs in total. It illustrates the parsimonious
architectural vocabulary and visual monotony typical of low cost
commercial and industrial structures found in office and industrial
parks throughout the United States. The framing excludes corners, roofs,
entrances, and any information that might provide a clue about location.
Elements repeat across the photographs, like the sky, bricks, plants, or
horizontal strips of reflective glass windows. Their placement is an
irregular pattern, not a lockstep algorithm. Surveying the series, the
particularities of each building start to rhyme, so to speak, in terms
of the absence or presence of diagonals, sidewalks, brickwork,
fenestration, floodlights, etc. Finally, the playing-card flatness, as
if these are two-dimensional stage sets propped up by unseen
two-by-fours and ballasted with sandbags, turns the facade into puzzle
pieces to be endlessly cut and pasted, unfixed, and reaffixed to the
stable rectangular field of the photograph.
The strategy of serial presentation drives home the replaceability
and transience of these buildings. It will also be shown to set his work
apart from a strain of photographic representations of the suburbs that
turns on one hand to the macabre and surreal (often with a concomitant
dose of kinky sex) and, on the other hand, to the transfiguration of the
commonplace and the aestheticization of the quotidian. Falling into the
first trend, Diane Arbus during the 1960s pictured the bizarre as it
co-existed with the predictably pedestrian and middle class. In Larry
Sultan's series "The Valley" (2001), the living rooms and
bedrooms of ranch homes in the San Fernando Valley are transmogrified
into porno sets, fake plants and chintz drapes included, as if the
families who really lived in them had stepped out for an errand. The
second trend is represented by William Eggleston whose hallmark is to
take the unremarkable and saturate it with rich color and light,
transforming it into something otherworldly, as he does in Memphis,
Tennessee (1971). Robert Adams's black-and-white photographs of
Colorado Springs, Colorado, from the late 1960s perform a similar
transmutation of a manufactured and plastic town into something uncanny.
Closer to the present, Catherine Opie's formalist studies of
interstate cloverleaves embody, however pleasingly, what is
characterized here as a disengaged automobile-based viewpoint. Because
their images are skeptical, unsentimental, and lacking an erotic or
libidinal undertone, Bennett, Jovanich, and Sorg do not fit into either
trend.
The primary, saturated colors of the miracle mile came out of the
preference in the 1950s and 1960s for laconic corporate identities with
iconic graphics and easy-to-read fonts, especially Helvetica. Even with
the advent of graphic design programs that enabled complex, multilayered
images, the signage and architecture of gas stations and fastfood
restaurants remains wedded to a reduced color scheme, laconic logos, and
few colors. There is Ikea's blue and yellow, a riff on the Swedish
flag, and British Petroleum's green and yellow sunburst. There also
is the Shell oil scallop (yellow outlined in red); the red, white, and
blue of Exxon; and the Golden Arches. Harkening to recognizable
corporate identities, while retreating upon close inspection into an
unrecognizable, generic identity, Sorg's series of photographs of
office park and aluminum box facades are of buildings as anonymous as
they are ubiquitous. Their color schemes allude to corporate giants that
have impressed their identities into popular consciousness through mass
media advertising along with distinctive signage--a sort of plumage to
single out otherwise undistinguished metal boxes.
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