Runaway Publishing (Exeter, NH), a company formed in 2006 and the
publisher of bimonthly consumer magazine "Seacoast Living,"
has begun the publication of "Business New England," a
bimonthly business magazine. It has an initial rate base of 21,000.
Tag-lined "New England's magazine for B2B
communication," the new magazine and its accompanying web site are
targeted to managers and buyers from mid-sized and larger New England
companies as well as other professionals who buy business products and
services throughout New England's six states. Content includes
articles and features on business efficiency including market data,
breaking business news, acquisitions, improved operations, methods and
cost control.
It also includes region-wide calendars, business service
directories, case studies of successful business operations, and
information on advertising, sales, marketing, management, finance, human
resources, career development, information technology, new technologies,
legal and legislative developments, real estate and healthcare.
Each of the first six issues will focus on a specific topic,
including strategies, marketing, image control, and technology. An
annual subscription costs $36.
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