School counselors and career counselors have always viewed the
transition of high school students into the workforce as a
responsibility of high importance (American School Counselor Association
[ASCA], 2003; Campbell & Dahir, 1997; Gibson & Mitchell, 2006;
Myrick, 2003; Niles & Harris-Bowlsbey, 2005; Thompson, 2002). The
teenager is on the verge of entering the adult world of work, and
current decision making has an important impact on future career
directions (Andersen & Vandehey, 2006). One third of the framework
contained in the National Standards for School Counseling Programs of
the American School Counselor Association (ASCA, 2000) consists of
career development. State-level comprehensive developmental counseling
program models should contain significant emphasis on the preparation of
high school students for post-high school decision making. (Gysbers
& Henderson, 2002). The New York State Comprehensive Model (New York
State School Counselor Association, 2004), for example, follows the ASCA
(2003) National Model closely and also folds into New York State's
learning standards, especially the career development and occupational
studies standards.
Embedded in this focus on career development is the structure to
accommodate both "college-bound" and "work-bound"
(Herr, 1995, p. 25) students. Anecdotally, school counselors have long
since been accused of spending disproportionate amounts of time on the
former students, to the detriment of the latter. Ideally, school
counselors provide extensive career information opportunities for all
students to learn what they need to know as they transition from high
school. As Powell and Luzzo (1998) have noted, "counselors might
want to consider the integration of career exploration and planning
activities into courses required of all students for graduation"
(p. 156). In a more strongly worded admonition, Mau, Hitchcock, and
Calvert (1998) asserted, "Students who choose vocational tracks
over college preparatory tracks should be assured that they are not
inferior to college-bound students, and counselors should devote
equivalent time and resources to college-bound and work-bound
students" (p. 164).
The purpose of this article is to describe Employment Day, an
annual career development event organized by a committee of the Western
Suffolk Counselors' Association (WSCA), located in Suffolk County,
Long Island, New York. This is a unique career development activity
whose sole purpose has been to help graduating work-bound seniors to
enter the workforce. Employment Day is in no sense a career fair, at
which practitioners describe or explain their work to an audience, and
it is much more than a job fair, at which random job seekers vie to be
hired. Employment Day's uniqueness consists, first, in the careful
preidentification of the student attendees; next, in the attention given
to their preparation, from resume writing to interview techniques; then,
in detailed coaching about their dress, appearance, and attitude; and,
finally, in their familiarization with the employers whom they are to
meet. Employment Day is a culminating career development experience for
these seniors, leading to their gaining full-time employment upon, or
shortly after, graduation.
Employment Day has endured for nearly 40 years. It seemed timely to
explain it to a larger audience, with the hope that other professional
counseling associations would replicate it as a best practice.
Background
Employment Day was created in the mid-1960s. Guidance and
counseling services were expanding rapidly, along with the entire
educational establishment on Long Island, New York. Spurred by a strong
economy and a surge in population growth from the inner cities to the
suburbs, school buildings were being constructed apace, and the need for
teachers and counselors soared.
High school counselors' tasks then, as today, centered on
scheduling students for classes, grade level by grade level, and
assisting students in post-high school planning--specifically admission
to college. A significant proportion of students were considered college
bound; however, many students at the time were called work bound, that
is, planning to enter the workforce right after high school.
The local counseling associations--WSCA and the neighboring Nassau
Counselors' Association--were proactive in establishing support
programs for college-bound students. They established a program of
college fairs to provide information for students and parents about
postsecondary educational opportunities. Two large fairs were offered in
the fall and in the spring by each association, to which hundreds of
local and nonlocal colleges were invited. Repeatedly, on a regular
basis, representatives of about 300 institutions attended each fair. In
addition, consortia of local high schools throughout the region
organized smaller, in-school events, again for students and their
parents, that coincided with the time frame around which the larger
fairs were held, to reach individuals who might not be able to attend
the larger fairs. No such events were developed to assist the
vocational, or other work-bound, students.
In about 1966 or 1967, a small group of school counselors and work
experience coordinators--business education teachers in high school who
provide work experience for juniors and seniors, with credit earned
toward a high school diploma--decided to develop an event that would
help work-bound students. They concluded that such an event would be
most powerful as students prepared for graduation from high school.
Thus, Employment Day was born.
Development
Structure
WSCA constituents are 35 school districts within its geographical
territory, all of which are automatically eligible to participate. In
addition, selected school districts contiguous to WSCA's territory
may be invited to participate. The Employment Day committee's
leader is called the executive chairperson and is a member of
WSCA's Executive Council. Several subcommittees carry out the
actual work of arranging Employment Day: Business and Industry, Schools,
Trade Schools and Military, Special Education, Publications, and
Administrative Assistants.
The Business and Industry subcommittee recruits employers--the
lifeblood of Employment Day. It works from a database of several hundred
employers located in the Greater Long Island region and reaches out to
new possible employer participants. The Schools subcommittee contacts
the local high school counseling departments, registers them to
participate each year, and assists districts in finding eligible
seniors. The Trade Schools and Military subcommittee recruits
participants from those specialties, given that some students may find
these post-high school opportunities an avenue to employment. The
Special Education subcommittee encourages high schools to send their
eligible classified students and works with the Business and Industry
subcommittee to find suitable employers. The Publications subcommittee
produces the various informational materials that are distributed to
schools, especially the all-important employer participant brochure,
which briefly profiles each employer, the field of work in which the
employer is engaged, and the job openings by title. Last, but by no
means least, the Administrative Assistants subcommittee would, in other
organizations, be titled the Hospitality subcommittee. The
Administrative Assistants are the representatives of the host site who
arrange for the use of the facility, including meeting spaces,
breakfasts, lunch for the employers and counselors, public relations,
advertising, and all the logistical details that go into making the
event a success.
The committee meets monthly from October until Employment Day,
usually held the last Wednesday in May of the school year. Specific
tasks are scheduled to be accomplished during selected months. In
January, invitations are sent to school districts; in February,
invitational letters are mailed to businesses, trade schools, and the
military; in March, public relations notices are sent to newspapers and
other media, and print publications go to press; in April, recruitment
begins and informational materials are distributed to schools, and then
to teachers and students; and in May, employer participant brochures are
distributed to counselors and students, and Employment Day takes place
at the host facility.
The current Employment Day committee is composed of 28 members: 13
school counselors, 5 work experience coordinators, 6 representatives of
the host site, an employer, a Department of Labor representative, a
college representative, and a special education teacher.
Participants
Employment Day is a collaboration of players. Participants include
school counselors; work experience coordinators; representatives of a
host site; prospective employers; and, of course, students.
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