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Cassandra Schlef joins the American Soybean Association (ASA) as Comms Coordinator where she will assist in the development of ASA's online resources and publications, including the Weekly Leader Letter and ASA Today.

Agri Marketing • April, 2008 • ASSOCIATION NEWS

Cassandra Schlef joins the American Soybean Association (ASA) as Comms Coordinator where she will assist in the development of ASA's online resources and publications, including the Weekly Leader Letter and ASA Today. She will also be producing content for ASA's Soy Radio Newsline.

The association has also re-designed its Web site, www.SoyGrowers.com, which is targeted to encourage prospects to join ASA.

The new design is easier for current ASA members to log in to members-only content, and features an improved site search engine.

Cindy Hook joins the association as its new Project Coordinator for the World Initiative for Soy in Human Health (WISHH) Program and the World Soy Foundation (WSF). CropLife America (CLA)


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