Innovative value-added new products roll into
supermarkets and onto menus: like May flowers, value-added spud
specialties are popping up all over the landscape this spring, as
supermarket freezer cases warm up consumers with hot potato
offerings.
by Saulnier, John M.
In his new capacity Mr. Van de Ven will remain a member of the
executive board of Royal Cosun, Aviko's corporate parent, as well
as become responsible for Aviko's national and international
activities. Since April 1985 he has worked for SVZ, another business
group of Royal Cosun. He was appointed general manager of SVZ and a
member of Cosun's executive board on Jan. l, 2000.
Mr. Gerritsen, 60, who stood down as ceo of Aviko at the end of
March, has worked for the company since 1971, and held a variety of
management positions.
John M. Saulnier
QFFI Chief Editor & Publisher
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