Leopoldsohe, Germany-based M+P Tiefkuhlkost (Fax: +49 5202-994060)
recently expanded its retail assomnent with a new single-portion product
range and a giant sized addition to its Prima Pasta line.
[ILLUSTRATION OMITTED]
The latest product assortment, Prima Verwohn-Menu (which more or
less translates in the English language as "Prime Indulgence
Menu") is being launched with two single portion ready meals:
Chicken Fillet in Curry Sauce and Salmon Fillet in White Wine Sauce.
Each of these is accompanied with various side dishes of wild rice and
broccoli.
They come in a 500-gram folded carton box on oven-proof CPET trays
covered with an easy-to-peel foil. Both are free of flavor enhancers,
and are recommended for retail at 2.99 euros. Other Verwohn menus will
follow in short order.
The giant is Prima Pasta XXL Familienlasagne, a "family
lasagne" that weighs in at 2,000 grams. It's constructed from
five lasagna sheets layered with Bolognese sauce and coated with a cream
sauce and cheese. It can be cut into four to eight individual portions,
and after a quick crisping in the oven is ready for family feasts,
children's birthday parties, or friends who drop by unexpectedly.
XXL Familienlasagne comes on a tin tray in a folded carton box, and
is recommended for retail sale at 4.99 to 5.49 euros. Other Prima Pasta
products include Penne Napoli and Fusilli Funghi in 400-gram single
portion trays.
COPYRIGHT 2008 E.W. Williams Publications,
Inc. Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
Copyright 2008 Gale, Cengage Learning. All rights
reserved. Gale Group is a Thomson Corporation Company.
NOTE: All illustrations and photos have been removed from this article.