Understanding strategic bidding in multi-unit
auctions: a case study of the Texas electricity spot
market.
by Hortacsu, Ali^Puller, Steven L.
Our contributions to the growing literature on characterizing
strategic behavior on restructured electricity markets are both
methodological and policy oriented. By applying the Wilson (1979) model
on share auctions, we extend the analysis of Wolak (2003a) and Sweeting
(2007) to the case where firms possess private information regarding
their contract positions. We also devise a method to estimate
firms' (private information) contract positions based on a weak
behavioral restriction. This allows us to conduct tests of ex post and
ex ante profit maximization for a rich cross-section of firms on this
market for which information on contracts is not available.
We also believe that our empirical results have generalizable
implications for settings outside of the electricity industry. Aside
from controlled experimental settings, there is limited empirical
evidence on the importance of payoff scale and learning in real-world
strategic environments. We present clear evidence that both mechanisms
are in effect on ERCOT. We also document, however, that deviations from
profit-maximizing behavior are economically significant. We believe that
this latter finding has important implications for market design.
The outline of the rest of the article is as follows: in Section 2,
we describe the institutional setting of the Texas electricity balancing
market. In Section 3, we model strategic bidding in this market as a
uniform-price share auction. We discuss the empirical implications of
our model. In Section 4, we compare our theoretical benchmarks with the
actual bids in the data. Section 5 discusses these results and explores
the role of payoff scale in explaining deviations from ex post optimal
bidding. Section 6 calculates the efficiency losses and Section 7
concludes.
2. How bidding occurs in ERCOT's balancing energy market
* We analyze electricity transactions that occur through
spot-market auctions. In the Texas wholesale electricity market, most
trades occur via bilateral agreements. In addition to this bilateral
market, ERCOT, the system operator, conducts an auction to balance
supply and demand in real time. Approximately 2-5% of energy is traded
in this "spot market," called the Balancing Energy Services
auction, and we analyze the bidding into this auction.
The mechanics of electricity transactions on this market can be
summarized as follows. (8) One day before production and consumption
occur, ERCOT accepts schedules of quantities of electricity to inject
and withdraw at specific locations on the transmission grid. Firms'
day-ahead schedules are fixed quantities that do not vary in price. The
day-ahead schedules may differ from the firms' forward contract
position. Those supply ("generation") and demand
("load") schedules also may differ from the actual production
and consumption in real time for a variety of reasons such as an
unpredictably hot day or an outage at a power plant. The balancing
market operates in real time to balance actual load and generation.
Depending upon whether more or less power is needed than the day-ahead
schedule, the balancing demand can be positive or negative. As the time
of production and consumption nears, ERCOT estimates how much balancing
energy is required. Because there are virtually no sources of demand
that can respond to prices in real time, balancing demand is perfectly
inelastic.
Bidders offer to increase (INC) and decrease (DEC) the amount of
power supplied relative to their day-ahead schedule. Firms submit hourly
INC and DEC bid schedules that must be increasing monotonic step
functions with up to 40 " elbow" points (20 INC and 20 DEC
bids). These bids may be changed up until one hour prior to the
operating hour. The bid schedules apply to each of the four 15-minute
intervals of the hour. In addition, the bidder observes real time
information on its units' generation, the load it is obligated to
serve, and its net short or long position in the balancing market. (9)
Procurement occurs using a uniform-price, multi-unit auction. ERCOT
clears the balancing market four times every hour by intersecting the
hourly aggregate bid function with the 15-minute perfectly inelastic
demand function. A generator called to INC is paid the market clearing
price for all INC sales (i.e., production beyond the day-ahead
schedule). Likewise, a generator called to DEC pays the market clearing
price for the quantity of output reduced. A generator that DECs reduces
output and purchases power from ERCOT at the market clearing price to
satisfy existing contract obligations.
Bidders appear to have a great deal of information on the
competitive environment when they choose their bid functions. Our
conversations with several market participants suggest that traders have
good information on their rivals' marginal costs. The power plants
in Texas have very similar production technologies, and there are
publicly available data on the fuel efficiency of each generating unit.
Traders appear to know the major generating units that are on--and
offline at any point in time. In addition, some market participants
purchase real timedata on the generation of large rival plants from an
energy information company named Genscape that developed a technology
measuring real time output with remote sensors installed near the
transmission lines out of a plant. This can be useful strategic
information not only when initial bids are submitted but also if the
trader wants to change the bids an hour before the market clears.
However, even if firms have a good idea of each others'
marginal cost schedules, they seldom have information about
competitors' contract obligations. These contracts are signed
bilaterally in an over-the-counter market where it is difficult to
monitor transactions, and they are seldom publicized. As pointed out by
Wolak (2000, 2003a) and will become clear in the next Section, these
contract obligations significantly affect bidders' incentives to
exercise market power, hence this constitutes a very important source of
private information.
The information available to the bidders may allow them to
accurately estimate the distribution of their residual demand curve in
an upcoming auction. The residual demand is the perfectly inelastic
total balancing demand minus bids by all other firms. Total demand is
stochastic, but shocks to total demand (e.g., weather) only shift
residual demand left and right in a parallel fashion. The distribution
of rival bids can be inferred in two ways. A trader equipped with
knowledge of rivals' marginal costs and the distribution of their
contract positions can compute (as we do in Section 3) the equilibrium
mapping of costs and forward positions to bids. Alternatively, and
perhaps more plausibly, every trader has access to the aggregate supply
schedule with a two-day lag. By knowing the recent aggregate supply
curve as well as her own recent bids, the trader can infer the recent
aggregate bids by all rivals. To the extent that rival bids several days
before are similar to current rival bids, the trader can infer the shape
of residual demand before placing her bids.
Congestion of the transmission grid poses a slight complication for
our analysis. ERCOT is geographically divided into several zones. If
transmission lines between zones are not congested, the balancing market
is a single unified market across all Texas. However, when lines become
congested, ERCOT divides the state into separate markets with different
market clearing prices. During congested hours, bids by some firms are
technically feasible while bids by others are not. Therefore, our
analysis uses only uncongested hours, which represent 74% of the time
intervals during our sample period.
We analyze weekdays from the beginning of the market in September
2001 to January 2003. Although we can analyze any period of the day, we
focus on 6:00-6:15 pm because the most flexible type of generators that
can respond to balancing calls without large adjustment costs are likely
to be online during this peak hour of the day. The average number of
megawatts (MW) traded (both positive and negative) during this time
interval is 915 MW. (10) Demand for balancing power is both negative and
positive in many 6:00-6:15 pm intervals--the interquartile range is
from--709 MW to +615 MW.
The Texas market consists of a variety of investor-owned utilities,
independent power producers, municipal utilities, and power
cooperatives. The two largest players are the two large former incumbent
utilities: TXU and Reliant, owning 24% and 18% of capacity,
respectively. The other major investor-owned utilities, (and capacity
shares) are Central Power and Light (7%) and West Texas Utilities (2%).
Municipal utilities, (e.g., City of San Antonio Public Service (8%) and
City of Austin (6%)) and power cooperatives (e.g., Lower Colorado River
Authority (4%)) also sell to the balancing market. Finally, there are a
large number of merchant generation firms of various sizes (e.g.,
Calpine (5%)). The generation technology is primarily fueled by natural
gas and coal with small amounts of nuclear, hydroelectric, and wind
generation.
Each firm has some level of contract obligation to directly supply
retail customers or provide power to utilities that serve retail load.
If the day-ahead generation schedule differs from the contract
obligation, the firm is either long or short entering into the balancing
market. This residual contract position affects bidding incentives in
the auction (Wolak, 2003a). We propose a method to estimate the long or
short position in Section 3.
3. An equilibrium model of bidding on the ERCOT balancing market
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