[ILLUSTRATION OMITTED]
A couple of weeks before Easter, some well-meaning donors pulled up
with a van full of toys to one of the St. Vincent de Paul thrift shops
in Pensacola, Fla.
Although she carries some toys that move well before the holiday,
particularly stuffed animals, Manager Mary Anne Beovich looked over the
offering and politely turned it down. "It just wasn't worth it
for us," she said later. "We didn't have the people to
sort through all that to figure out what we could sell and what we
couldn't"
But a few hours' drive away, the story is much different.
"We check out everything we receive to see if it has been
recalled," said Sharon Jackson, president of the Christmas Toy Shop
Project in St. Petersburg, Fla. "Other than that, it's
business as usual".
For years, nonprofit thrift shops and toy drives have dealt with
recalls as a standard part of operations, much like their for-profit
cousins. But rarely have they run up against anything as broad in scope
as the spate of toy recalls in 2007.
The Consumer Products Safety Commission counted 39 recalls last
year covering just the 5.6 million Chinese-made toys that were coated
with paint containing excessive levels of lead. If eaten or swallowed by
a child, they could have caused lead poisoning.
By contrast, the commission counted only 40 recalls for all toys
during its fiscal year 2006 ended Sept. 30. There were a total 61 toy
recalls for 2007.
While the first lead paint recall took place in March, covering
nearly 129,000 "Elite Operations" combat sets sold by retailer
Toys "R" Us, the magnitude of the problem did not burst into
public prominence until several much larger recalls by major
manufacturers Mattel and Fisher-Price started during August. Before the
onslaught abated, toys as disparate as battery-powered robots and
frog-shaped board game pieces had been declared unsafe, although
generally in batches of a few thousand each and as small as 60.
The responses of nonprofit thrift shop and Christmas toy drive
managers diverged widely, and no consensus has emerged regarding how
they will handle toys this holiday season. Some, such as Beovich, have
decided to tightly restrict the types of toys they will stock or forget
about them completely rather than risk putting something potentially
dangerous in a customer's hands. Others are looking to return to
their pre-recall position or are already there. Likewise, the
sophistication the managers use to determine what to keep and what to
toss covers a wide range.
Adele Meyer, executive director of the National Associations of
Resale & Thrift Shops in St. Clair Shores, Mich., estimates that
10-15 percent of the more than 1,000 members carry toys. But she has not
conducted any surveys on how they dealt with recalls.
Even national organizations, such as Goodwill Indus tries, the
Salvation Army and the Society of St. Vincent de Paul that grant their
stores substantial operating autonomy, cannot readily say who did what.
Beovich, for example, said she does not know how the other two St.
Vincent de Paul stores in Pensacola are dealing with toys.
Moreover, the problem does not vanish even if recalls do not
resurface as an issue. People might pull toys out of their closets and
donate them, not realizing or remembering that they were tagged as
defective. "The challenge is keeping this at the top of the
mind," said Christine Nyirjesy Bragale, a national spokesperson for
Goodwill industries in Rockville, Md. "We know this will always be
a challenge, but not a huge hurdle. It is one we think we can
manage."
To a large degree, strategy is guided by how many people work at a
store and how much toys contribute to sales. Toys have never been a big
seller at the Pensacola store, so Beovich adopted a simple rule to
reduce the time spent complying with recalls: if it is painted and made
in China, it's out.
"Around Christmas time, that meant we disposed of some Thomas
the Tank trains and some beautiful Barbie dolls," she said.
"It was kind of sad, but it is something we had to do."
Beovich's situation highlights the dilemma facing nonprofits:
whether to keep popular toys on the shelves by committing the extra
effort and people needed to find the sometimes subtle differences that
separate safe from recalled toys, or to get rid of them because the
effort is too complex and costly.
The Barbie recall by Mattel covered 675,000 items split among seven
different accessories, each with its own date codes, sold over a span of
10 months. Identical accessories that came off the assembly line at
different times are still considered safe.
RC2 Corp. recalled 27 different wooden train cars in its
"Thomas & Friends" series, for a total 1.7 million units,
but that still left many Thomas models that could be sold.
Goodwill Industries of Denver, which has 16 stores, moved all its
plastic toys to storage but kept selling stuffed animals, said Vice
President of Operations Ric Berninzoni. "The recalls were so vast,
we just didn't have the people to deal with them," he said.
"So we decided to pull them all off the shelves and sort through
them later."
But it is an open question when they will start going through the
toys, currently stacked on about a half dozen palettes in a warehouse.
In addition, he has no plans to start selling plastic toys again.
"Toys are not a big category for us" said Berninzoni.
"For us to go through and check for what was recalled is virtually
impossible."
But across the Pacific Ocean, Goodwill Industries of Hawaii is
laying the groundwork to return to toy sales that were halted in August.
The organization has been studying how to modify procedures at its eight
stores, said Vice President of Corporate Services Laura Kay Rand, with
the hope of reintroducing toys by mid-year.
Blue Mountain Thrift in Annville, Pa., has settled on a system of
screening by size. They still carry larger toys, like trucks children
can ride, but have eliminated the rest, cutting the toy section to about
one-third of its former size, said Office Manager Kim Keeney. This
followed a process established by the store manager of screening
donations and taking out those that were questionable rather than burn a
lot of time looking up date stamps or model numbers.
Others, however, will continue mostly as before. "Probably the
best thing that happened to us was that most of our toys are donated
between Thanksgiving and Christmas" said William Grein, vice
president of marketing and development for the Toys for Tots Foundation
in Quantico, Va. "A good portion of the recalled toys had already
been identified and taken off the shelves by then."
Still, he said, Toys for Tots put unspecified "extra
resources" into screening last year to ensure that recalled toys
did not slip through the system. In the Atlanta region, that effort
rooted out nearly 400 toys out of more than 300,000 examined, he said.
Because Toys for Tots has always checked for safety and for whether
particular items were right for certain age groups, Grein anticipated no
need to change the approach for the coming year.
While puzzles and games sell well for ARC of Butte County in Chico,
Calif., toys have not been a major item, said Brenda Easter, who manages
the group's three stores in central California. After going through
what she termed a start over last year, where all the toys were checked,
the ARC has resumed selling "newer-looking toys and we leave it up
to the parents to decide whether or not to buy them" she said.
"If there was a specific recall, then we complied. But otherwise,
we have no way of knowing what has lead in it."
The Salvation Army deals with toys on two fronts: through its
Christmas season Angel Tree program, distributing gifts to children
under 12, and its network of thrift stores.
Corporate sponsors donate many of the Angel Tree toys, so many of
problems were weeded out before they reached the Salvation Army, said
Spokeswoman Melissa Temme. "The retail industry was our first line
of defense," she said.
After that, the Salvation Army checked the toys again, a system
that will remain in place this year.
The individual thrift shops, which are not operated by the central
office, retained the option of which, if any, toys to carry. But those
that kept toys were required to screen them against recall lists and
pull any that were red flagged.
A template developed in Dallas, she said, was picked up in several
other regional. There, the management developed master recall lists with
pictures next to the descriptions to make recalled toys easier to fred.
In addition, the lists were handed to customers as an additional safety
step.
Still, she said, "It was an exceptional challenge for the
thrift stores, particularly coming at that time of year."
COPYRIGHT 2008 NPT Publishing Group,
Inc. Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
Copyright 2008 Gale, Cengage Learning. All rights
reserved. Gale Group is a Thomson Corporation Company.
NOTE: All illustrations and photos have been removed from this article.