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Snap-on Tools partnered with Georgetown University to create a customized program to help the company create a brand image.

Franchising World • May, 2008 • Marketing

Snap-on Tools partnered with Georgetown University to create a customized program to help the company create a brand image. Georgetown Instructor Ben Litalien and Ktnetico, Inc. director of U.S. dealer sales, teaches Snap-on executives from across the United States and Canada.

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COPYRIGHT 2008 International Franchise Association Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
Copyright 2008 Gale, Cengage Learning. All rights reserved. Gale Group is a Thomson Corporation Company.
NOTE: All illustrations and photos have been removed from this article.


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