Image helps Bakemark in a big way.

Bakemark now have five Imaje 2000 print & apply units, together with Imaje Crayon Large Character and Imaje Nova desktop printers working on their production lines at Bromborough.

Bakemark UK's Factory Service Manager, Ian Hamer, said: "A major factor in purchasing the Imaje 2000 print & apply systems was the significant savings we could make in consumable costs. We now print all the information required, including traceability and product identification codes, such as manufacturing date and time, production line number, batch number, product name, logo and barcode on a much smaller label. By using a smaller direct transfer label, instead of the thermal transfer ribbons and labels used by the old printers, we achieve annual savings of almost 67,000 [pounds sterling] on labels and ribbons alone!

"Initially we did consider other manufacturers," continued Ian, "but the Imaje 2000 was the only labeller that offered front and side label placement at the speeds we required using only one machine."

Bakemark's throughput of 50-55,000 cases per week on the cookie line required a machine to print and apply labels to two sides of each box at a rate of up to 30 cases a minute. The Imaje 2000 printers operate at these speeds thereby eliminating the bottlenecks that were previously experienced on the line.

Downtime has also been reduced; by using wide edge leading labels, the label reel capacity is increased from 1,000 to 5,000 labels per reel with the Imaje 2000 meaning the print rolls last 5 times longer than on the old labellers, considerably reducing downtime for roll changes. In addition, the label warning indicator on the Imaje 2000 gives the operator plenty of warning when the roll needs changing allowing them to change it at their convenience again reducing downtime during production.

Another benefit of printing labels wide-edge leading is a significant increase in the number of labels that can be printed during the printhead's life, thus guaranteeing even more savings in replacement parts.

Contact Imaje UK on tel 01928 599420 or visit www.imaje.com