Imagine a bunch of curious Japanese tourists stepping gingerly
through the ruins of a once-grand avenue of urban America, gawking at
deserted and burned-out hulks of historic buildings, wondering how a
great city could have sunk so low.
Eleven years ago, Washington Avenue in St. Louis was declining
rapidly, the downtown prospects grim. And the rest of the St. Louis
region didn't seem to care.
So in a 1997 series for the St. Louis Post-Dispatch, my Citistates
Group co-author Curt Johnson and I arbitrarily picked 2010 as the year
foreigners might come poking through the ruins of Washington Avenue.
They'd be witnessing, we suggested, the tragic endpoint of the
heedless flight of Americans from their once-proud cities.
The good news is how wrong we were. Reel forward (or back!) to this
June 6. The yearly competition for one of the National Civic
League's coveted All-America City awards is taking place in Tampa,
Fla. There's huge suspense--which cities (out of 100 original
entries) will a jury select to receive the awards?
St. Louis makes the cut, receiving its first All-America City award
since 1956. And what's the top talking point St. Louis used to win?
It's the downtown, focus of our dire warning of 1997.
That year, the "doers" of the comeback--public officials,
entrepreneurs, investors, community groups--were just assembling in a
group called Downtown Now! They focused heavily on restoring the
city's grand architectural legacy, tapping a landmark state
historical preservation tax credit.
And the "going back to the future" strategy paid off
handsomely. As Richard C.D. Fleming, president of the St. Louis Regional
Chamber and Growth Association and a leader in getting the Missouri
Legislature to pass the credit explains: "The total new investment
in downtown is almost $5 billion. And close to 90 percent of it is
historic preservation--great old structures rehabilitated for offices,
condos and more--not just a bunch of new megastructures."
The downtown residential population, close to zero in 1997, is up
to 10,000, and growing.
But St. Louis, for decades bedeviled by deep population losses and
widely scattered suburban sprawl, also won its award by pointing to a
stunning regional advance. It's the new River Ring project, which
eventually will be a 600-mile web of 45 biking trails and greenways
designed to encircle and connect the entire region--a big
"green" advance and also a way to help metro St. Louis compete
with other areas in environmentally friendly outdoor life.
Just completed: a renovation of the historic McKinley Bridge across
the Mississippi River, with a 6,600-foot bike and pedestrian way
offering spectacular views of downtown St. Louis and its landmark
Gateway Arch, to be connected in the next 12 months to a converted
railway trestle going five more miles into the heart of the city.
Yet the greenway advance wouldn't have happened unless both
the Missouri and Illinois Legislatures, along with the voters of St.
Louis, two adjacent Missouri counties and four in Illinois, hadn't
agreed in 2000 to fund a bistate regional park district to set up the
interconnecting parks, trails and greenways.
But there was a third side to the St. Louis All-America City
award--an ingenious arts and youth breakthrough. A community-based
collaborative, St. Louis ArtWorks, helps aspiring artists place their
work in public spaces of corporations--where it's offered for sale.
In the last two years, the ArtWorks reached out to help inner-city high
school artists form a nonprofit subsidiary--the Boomerang
Press--producing commissioned art.
Four of the student artists traveled with Mayor Francis Slay, CEOs
and civic leaders to make St. Louis' presentation in Tampa. One can
only imagine what an amazing experience it was--only one student had
ever been on an airplane before. Yet sources tell me their presence was
critical to St. Louis' victory.
And that wasn't the end of the story. Through St. Louis-based
Anheuser-Busch, the students were granted a client interview with
leaders of Busch Gardens near Tampa. Result: They came home with a
contract to design and provide holiday cards for Busch Gardens this
year.
Several other exemplary towns won All-America City awards, among
them New Haven, Conn., Akron, Ohio, and Aurora, Colo.
But St. Louis was the only winning region. And its victory says
something significant about America today: Recovered and triumphant
downtowns--provided there's visionary local leadership--are on a
roll. Without the special "green" value incorporated in new
parks, greenways and natural settings, no metropolitan area can draw the
best talent and become truly competitive. Arts and livability are
in--all the more exciting if they can be inclusive too.
Finally, it takes a whole region--cities and suburbs working as a
team--to produce the most glowing results.
Neal Peirce's e-mail address is nrp@citistates.com.
[c] 2008, The Washington Post Writers Group
The opinions expressed in this column are not necessarily those of
the National League of Cities or Nation's Cities Weekly.
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