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Delivering and Measuring Customer Service.(Brief article)(Book review)


Delivering and Measuring Customer Service

Richard D. Hanks

Duff Road Endeavors

310 East 4500 South, #450, Salt Lake City, UT 84107

9780615185408, $21.95, www.duffroad.com

Without customers, a business is doomed to failure. "Delivering and Measuring Customer Service" is a complete and comprehensive guide for business owners who want to deliver these valuable people the best service possible. Looking at the evolution of customer service through recent history, "Delivering and Measuring Customer Service" discusses such matters as getting accurate feedback on how one's business is doing, and how best to use that feedback effectively, along with many more general tips. A guide that every business owner should consider required reading, "Delivering and Measuring Customer Service" is highly recommended for community library business collections.

COPYRIGHT 2008 Midwest Book Review Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.

Copyright 2008 Gale, Cengage Learning. All rights reserved. Gale Group is a Thomson Corporation Company.

NOTE: All illustrations and photos have been removed from this article.


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