Q3 Email Marketing Trend Report from DoubleClick found that after a
significant dip in second-quarter performance metrics, including open
rates, click-through rates and high bounce-back rates, third-quarter
metrics have returned to 2001 levels. Click here to view.
These click through rates are three or four times higher than the
ones reported by Opt-in News that we placed in our E-Tactics Gallery in
October -- see What's the Average CTR
Want to Know Which Search Engine is Which?
Many engines are just carbon copies of another with a different
logo on top. This chart by guru Bruce Clay shows clearly how these
engines are related to one another.
http://www.bruceclay.com/searchenginechart.pdf
And Last But Not Least...
Try FROOGLE--GOOGLE's new shopping portal
Unlike Yahoo, with actual sites selling goods, FROOGLE indexes the
best deals on the web across many sites.
Try it at www.froogle.com
COPYRIGHT 2002 Sarah Stambler's Marketing with
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Copyright 2002, Gale Group. All rights
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