Nonstandard employment arrangements: a proposed
typology and policy planning framework.
by Bendapudi, Venkat^Mangum, Stephen L.^Tansky, Judith W.^Fisher,
Max M.
There is widespread concern that laws and policies designed for the
standard (e.g., full-time) employment model are inadequate in the face
of nonstandard employment. Nonstandard employment includes
"contingent employment," employment not anticipated to be of
more than a year's duration, as well as the "alternative
employment arrangements" of independent contracting, on-call work,
temporary help agencies, and workers provided by contract firms. This
article addresses the heterogeneity across nonstandard work and workers
and develops a segmentation typology to highlight the different needs
and expectations of nonstandard workers. The typology is used to examine
the relative roles of public policy and social capital--the network of
social relationships--in addressing the challenges of nonstandard
employment. Public policy initiatives in the nonstandard employment
arena must be tailored to employee and job characteristics.
There is growing concern that the policies and institutions that
govern work have not kept pace with the realities of today's
workplace, causing a "fundamental mismatch" between the two
(Kochan, 2000). A particularly significant, frequently contentious, and
often referenced manifestation of this mismatch is the rise in
nonstandard employment arrangements (Carre & Joshi, 2001).
Nonstandard employment includes both "alternative" and
"contingent" employment relationships. In its supplement to
the Current Population Survey (CPS), the U.S. Bureau of Labor Statistics
(BLS) divides alternative employment arrangements into independent
contractors, on-call workers, temporary help agency workers, and workers
provided by contract firms (Cohany, 1998). BLS defines contingent
employment broadly as all work that does not involve explicit or
implicit contracts for long-term employment. The next section provides a
detailed discussion and estimates of employees in each type of
nonstandard employment arrangement.
There have been two significant foci in academic research dealing
with these burgeoning nonstandard employment forms. One stream of
research documents the unfavorable disparities in outcomes for employees
in nonstandard versus standard employment arrangements (Nollen, 1996;
Parker, 1994). These include the lack of an explicit or even implicit
promise of continued employment, lower pay and benefits, and the unequal
protection accorded the two groups under the law. An understandable
outgrowth of this work is the call from scholars and practitioners
urging the creation of public policies to better protect workers in
nonstandard employment relationships (e.g., duRivage, et al., 1998).
A second stream of research has focused on documenting the
composition of workers in nonstandard employment relationships, and,
more recently, on the differences among these workers in terms of
demographics, skills and abilities, and attitudes toward their
non-regular status (Cohany, 1998; Hipple, 1998; Pink, 2001).
Regrettably, there has been little attention to combining these two
streams. Calls for public policy have been limited to a narrow emphasis
on protection of worker rights and ignore the disparities among
employees engaged in nonstandard work. Papers that do address
differences across nonstandard employees seldom go beyond listing these.
Consequently, important questions remain unaddressed: What are the most
significant aspects of differences among employees from a policy
intervention perspective? How do the varying needs and expectations
among employees translate into targeted policy initiatives? Are there
competing or complementary approaches to public policy that may be
deployed for greatest eff iciency and effectiveness?
This article addresses these issues and is organized as follows:
First, we discuss the trend toward nonstandard employment with a review
of the benefits and drawbacks of such relationships for employees,
employers, and for the broader social community. Next, we discuss the
calls for public policy in this arena, categorizing the most common
arguments proffered for such intervention. This is followed by a
discussion of social capital theory, a private-initiative-based
complement to public policy--introduced in the sociological literature
and gaining prominence in managerial thought (e.g., Nahapiet &
Ghoshal, 1998; Pennings, et al., 1998). A typology of nonstandard
employment is presented to define distinct segments of nonstandard
workers, to quantify segment sizes, and to derive appropriate policy and
social capital initiatives. Implications and directions for future
research conclude the article. (1)
Brief Review of Nonstandard Employment Relationships: Rationale and
Concerns
A striking aspect of today's economy is the number, scope, and
growth of nonstandard work arrangements, specifically, alternative and
contingent employment. Nonstandard employment is estimated to be as high
as 33 percent of all employment (Belous, 1989; Houseman & Polivka,
2000) and includes alternative and contingent work arrangements. (2)
Alternative employment arrangements comprise independent contractors,
on-call workers, temporary help agency workers, and workers provided by
contract firms (Cohany, 1998). Independent contractors are defined as
people who work for themselves. On-call workers are workers who are
mobilized and used as needed. Temporary help agency workers are
employees who are paid by a temporary help agency. Contract workers are
employees who are paid by one company but carry out assignments for
another. According to February 2001 current population survey data (most
recent BLS data available), 12.5 million workers, or about one in 10
employees, fall into one of these four categories. This includes 8.6
million independent contractors, 2.1 million on-call workers, 1.2
million temporary help agency workers, and 633,000 workers provided by
contract firms.
Another conceptualization of nonstandard employment is contingent
work, defined as work without the expectation of continuity. Within this
broad definition, finer distinctions have been attempted. For example,
BLS data provide three successively broader estimates of contingency.
Estimate 3, which measures contingency as the percentage of workers
having worked or expecting to work in their current job for one year or
less, puts the number of contingent workers at 5.4 million or 4 percent
of employment. Several authors suggest, however, that the BLS data
seriously underestimates the incidence of contingent employment,
primarily because of definitional problems in enumerating contingency
(Barker & Christensen, 1998). Available data reveal significant
demographic differences. Contingent employees are more likely to be
women than men, blacks and Hispanics than whites, and younger workers
than older workers (Cohany, 1998). The likelihood of holding a
contingent job is highest for workers in the construction and ser vice
industries.
The breadth of activities performed by workers in nonstandard
employment relationships seems to have changed most significantly during
the 1990s. Nonstandard workers are no longer limited to low-skill,
clerical positions and are just as likely among the professional and
technical occupations (Hipple, 1998). The prevalence of nonstandard jobs
among postsecondary teachers, workers with advanced degrees, and
physicians as well as office clerks, data entry workers, and
teachers' aides--occupations with varying skill levels--refutes the
stereotype that these workers are primarily low-skilled (Ripple, 1998;
Pink, 2001).
Rationale for Nonstandard Employment
The assumed principal benefit of a nonstandard workforce is the
greater flexibility that it affords the organization. Because the firm
has no long--term commitments to nonstandard workers, they can be
deployed as market conditions warrant, providing considerable
flexibility in the size of the employee pool (Belous, 1989)2 In highly
cyclical or seasonal industries such as retailing, nonstandard workforce
allows the firm to smooth out its staffing profile. (Caudron, 1994).
The nonstandard workforce can be hired as needed for specific
skills or specialized know-how (Ettorre, 1994), without investing the
time and resources required to develop employee skills for what may be a
short-term project or a project deemed to be risky because technological
advances may make the investment obsolete.
By hiring nonstandard workers for specific assignments, firms can
avoid perceived wage inequity and its attendant problems (Frank, 1985).
Frank (1985) offers the example of a high-paid consultant who receives
continual assignments from a firm. Even when the workload justified it,
the firm was reluctant to hire the consultant as a regular employee
because other employees were apt to make pay comparisons when the
consultant became an insider. The attendant equity perceptions
associated with conversion of the consultant to full-time employee would
have costly readjustments to the pay scale of all employees.
Finally, nonstandard employment arrangements may be conducive to
greater strategic focus. A firm may retain standard, full-time employees
only in those areas that it deems its core competencies (Prahalad,
1993). By using a nonstandard workforce in all other functions, it may
achieve better returns because its resources are invested in its areas
of distinctive competence (Huber, 1993).
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